Episode 139: Mastering Medical Billing and Coding: Insights from Ciara Lewis

Business by Referral Podcast

In this episode of the Business by Referral podcast, we dive into the intricate world of medical billing and coding with Ciara Lewis, a seasoned professional with 15 years of experience. Ciara shares her journey from aspiring medical assistant to becoming a consultant helping medical practices streamline their back-end processes. She discusses the pitfalls of medical coding, the importance of proper credentialing, and how she leverages her passion for problem-solving to bridge gaps between healthcare providers and patients. Ciara also shares her challenges and triumphs in marketing her business, offering valuable insights for entrepreneurs. Tune in to learn about the nuances of running a medical practice like a business, the evolving landscape of medical billing, and innovative strategies for business growth through networking and webinars.

Episode Highlights:

00:00 - Introduction to the Business by Referral Podcast

• Kick off with a warm welcome and an overview of what’s in store for today’s episode.

00:17 - Meet Ciara Lewis: Medical Coding and Billing Expert

• Introducing Ciara Lewis, a veteran in medical billing and coding.

01:22 - Ciara's Journey into Medical Billing

• Discover how Ciara transitioned from an aspiring medical assistant to a renowned consultant in medical billing.

02:37 - Challenges in Medical Billing and Patient Advocacy

• Explore the common pitfalls in medical coding and the significance of patient advocacy in the billing process.

05:27 - Starting a Business During COVID-19

• Ciara shares her courageous story of launching a business amid the pandemic and the obstacles she overcame.

07:13 - Expanding Services: Webinars and Podcasts

• Learn about Ciara’s innovative approach to expanding her services through educational webinars and engaging podcasts.

09:31 - The Business Side of Medical Practice

• Insightful discussion on running a medical practice like a business and streamlining back-end processes.

14:30 - Marketing and Networking Strategies

• Ciara reveals her effective marketing and networking strategies that have helped grow her business.

16:42 - Overcoming Personal Challenges

• A candid look at the personal challenges Ciara faced and how she turned them into strengths.

19:18 - Monetization and Client Acquisition

• Tips and strategies from Ciara on monetizing services and acquiring clients in a competitive market.

33:53 - Final Thoughts and Conclusion

• Wrapping up with Ciara’s final thoughts, key takeaways, and a heartfelt conclusion.

Tune in to gain valuable insights on the nuances of medical billing, the evolving landscape of the industry, and innovative strategies for business growth. Whether you’re a healthcare provider, entrepreneur, or someone interested in the behind-the-scenes of medical practices, this episode is packed with wisdom and actionable advice from a true industry expert.

Connect with Ciara:

LinkedIn: linkedin.com/in/ciara-l-51bbbb204