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How we turned a trend into a budding brand with Daniel Urbino, Ride1up.
Manage episode 361934000 series 1278375
Trends can turn into huge opportunities when properly capitalized on.
Like in 2020, during the big bike boom. Since there was a smaller supply of bikes and surging demand, the founders of Ride1Up capitalized on this to build a budding brand.
How were they able to do this?
In this episode, Daniel Urbino, a certified public accountant turned CEO of Ride1up, reveals how to identify an urgent market need to build a high-ticket direct-to-customer brand.
Whether you're an aspiring entrepreneur or simply interested in the business side of biking, this episode is for you.
Listen now!
Show highlights include:
- How to build a mutually beneficial relationship with your customers while making your competitors irrelevant. (1:17)
- 2 no-brainer ways to stand out among hundreds of competitors in whatever niche you're building your brand in. (4:54)
- How to make customers buy your products “blindly” by leveraging “UGC” (8:47)
- The sneaky way to get your product on major media sites for free. (9:16)
- 3 top tier ways to use e-bikes for maximum utility satisfaction. (17:48)
330 episoder
Manage episode 361934000 series 1278375
Trends can turn into huge opportunities when properly capitalized on.
Like in 2020, during the big bike boom. Since there was a smaller supply of bikes and surging demand, the founders of Ride1Up capitalized on this to build a budding brand.
How were they able to do this?
In this episode, Daniel Urbino, a certified public accountant turned CEO of Ride1up, reveals how to identify an urgent market need to build a high-ticket direct-to-customer brand.
Whether you're an aspiring entrepreneur or simply interested in the business side of biking, this episode is for you.
Listen now!
Show highlights include:
- How to build a mutually beneficial relationship with your customers while making your competitors irrelevant. (1:17)
- 2 no-brainer ways to stand out among hundreds of competitors in whatever niche you're building your brand in. (4:54)
- How to make customers buy your products “blindly” by leveraging “UGC” (8:47)
- The sneaky way to get your product on major media sites for free. (9:16)
- 3 top tier ways to use e-bikes for maximum utility satisfaction. (17:48)
330 episoder
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