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Coleman Insights' Warren Kurtzman on bringing Validate Audio Attribution to the U.S.

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Manage episode 450093483 series 1260176
Indhold leveret af Momentum Media and A Momentum Podcast. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Momentum Media and A Momentum Podcast eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

The radio industry has a measurement and attribution problem. Hundreds of millions of dollars have left broadcast for platforms owned by digital giants like Meta, Google, and Amazon, among others. Our publisher Shawn Smith hosts this special episode of Broadcast Dialogue - The Podcast featuring Warren Kurtzman, President of Coleman Insights, the new licensee of the Pattison Media-created Validate Audio Attribution software platform being used by Canadian, and now U.S. broadcasters.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

270 episoder

Artwork
iconDel
 
Manage episode 450093483 series 1260176
Indhold leveret af Momentum Media and A Momentum Podcast. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Momentum Media and A Momentum Podcast eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

The radio industry has a measurement and attribution problem. Hundreds of millions of dollars have left broadcast for platforms owned by digital giants like Meta, Google, and Amazon, among others. Our publisher Shawn Smith hosts this special episode of Broadcast Dialogue - The Podcast featuring Warren Kurtzman, President of Coleman Insights, the new licensee of the Pattison Media-created Validate Audio Attribution software platform being used by Canadian, and now U.S. broadcasters.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

270 episoder

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