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Why CRMs Suck at Relationship Management

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Manage episode 422887550 series 3555562
Indhold leveret af John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

CRM platforms like Salesforce and HubSpot were designed to sell SaaS products. Not professional services.
And yet you find yourself face-to-face with a tech salesperson who presents a glimmer of hope: with a new CRM system, you'll grow revenue, your team will be rowing in the same direction, and you'll close deals faster.
The reality? You're left with bloated operating expenses and sales pros who don't want (or know how) to use it.
On this episode of Breaking BizDev, Mark explains why CRMs absolutely SUCK at relationship management, and what you can do about it.

Connect with Mark on LinkedIn: https://www.linkedin.com/in/markhwainwright/
Connect with John on LinkedIn: https://www.linkedin.com/in/johntyreman/
www.breakingbizdev.com

  continue reading

44 episoder

Artwork
iconDel
 
Manage episode 422887550 series 3555562
Indhold leveret af John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

CRM platforms like Salesforce and HubSpot were designed to sell SaaS products. Not professional services.
And yet you find yourself face-to-face with a tech salesperson who presents a glimmer of hope: with a new CRM system, you'll grow revenue, your team will be rowing in the same direction, and you'll close deals faster.
The reality? You're left with bloated operating expenses and sales pros who don't want (or know how) to use it.
On this episode of Breaking BizDev, Mark explains why CRMs absolutely SUCK at relationship management, and what you can do about it.

Connect with Mark on LinkedIn: https://www.linkedin.com/in/markhwainwright/
Connect with John on LinkedIn: https://www.linkedin.com/in/johntyreman/
www.breakingbizdev.com

  continue reading

44 episoder

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