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ChatGPT, Brand Messaging, and ICAs with Cassie Paton
Manage episode 362692619 series 3393991
Indhold leveret af Deanna Seymour. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Deanna Seymour eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
If you've ever stumbled on a zoom networking call to talk about your business and how you can serve your clients, this episode is for you! I have on Cassie Paton and we're talking all about brand messaging!
Cassie and I chat about:
- ChatGPT and how I don’t even really know what it’s called
- Cassie’s take on how brand messaging and copywriting go hand in hand
- All the noise that’s out there and how it can get in your way of defining your own brand messaging
- The first two steps in Cassie’s brand messaging framework
- Oh, and then we talk about our clashing views on ICAs (don’t worry… we’re still friends!)
- Go to: deannaseymour.com/cassiepaton for the full show notes & transcripts
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