Net, Lure Or Spear? A Simple Framework For Your Marketing Beyond Billables podcast

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Business Marketing Michael Bromley Today I Billables

Indhold leveret af Michael Bromley and Beyond Billables. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Michael Bromley and Beyond Billables eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Beyond Billables « »
Net, lure or spear? A simple framework for your marketing

9M ago 8:40

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MP4•Episode hjem

Indhold leveret af Michael Bromley and Beyond Billables. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Michael Bromley and Beyond Billables eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this week's show, Mike dives into the "Net, Lure and Spear" marketing framework as a way to make better decisions on where you invest your marketing, BD and content investments.

Mike dives into the significance of distinguishing between these three elements when investing time and resources in marketing your business. Net fishing involves broad messaging and brand building, creating a lasting impression. Lure fishing targets specific industry problems with tailored content, while spearfishing is highly focused on individual relationships, often involving personalized communication.

Mike emphasizes the importance of making clear decisions regarding where to allocate time and money within these elements.

… continue reading

100 episoder

#Business #Marketing #Michael Bromley #Today I #Billables

Artwork

Net, lure or spear? A simple framework for your marketing

Beyond Billables

published 9M ago

Del

MP4•Episode hjem

Indhold leveret af Michael Bromley and Beyond Billables. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Michael Bromley and Beyond Billables eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this week's show, Mike dives into the "Net, Lure and Spear" marketing framework as a way to make better decisions on where you invest your marketing, BD and content investments.

Mike dives into the significance of distinguishing between these three elements when investing time and resources in marketing your business. Net fishing involves broad messaging and brand building, creating a lasting impression. Lure fishing targets specific industry problems with tailored content, while spearfishing is highly focused on individual relationships, often involving personalized communication.

Mike emphasizes the importance of making clear decisions regarding where to allocate time and money within these elements.

… continue reading

100 episoder

#Business #Marketing #Michael Bromley #Today I #Billables

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