The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Cakes, furniture, and making it easy
Manage episode 365961176 series 3438351
Indhold leveret af Consumer Behavior Lab. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Consumer Behavior Lab eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode we discuss the secrets behind the paradox of friction. Removing friction is useful for behavior change, while adding friction is useful for creating belief in the quality of a product.
57 episoder
Cakes, furniture, and making it easy
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
Manage episode 365961176 series 3438351
Indhold leveret af Consumer Behavior Lab. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Consumer Behavior Lab eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode we discuss the secrets behind the paradox of friction. Removing friction is useful for behavior change, while adding friction is useful for creating belief in the quality of a product.
57 episoder
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