Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Indhold leveret af Craig Thorn and High Season Network. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Craig Thorn and High Season Network eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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Episode #4: Unsung Heroes with Micah Overton (Lilypad) | The Business of Beer
MP3•Episode hjem
Manage episode 432950534 series 1536327
Indhold leveret af Craig Thorn and High Season Network. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Craig Thorn and High Season Network eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
One of our most watched videos on YouTube is about the life of a craft beer sales rep, and strangely it's something we've never explored at length on the podcast before. Micah Overton of Lilypad, a "CRM crafted for beverage suppliers and distributors to stay organized and sell more liquid", joins Cee to talk about a day in the life of a beer sales rep, the difference between self-distributing and having distributor partners, how a sales rep decides where to go every day, how to approach current or potential clients, his experience with wholesalers, the pros and cons of the 3-tier system, some fun stories from his days as a sales rep, and why and how technology can help beer sales teams do their job. Micah provided some killer Florida brews for the session - BarrieHaus Beer Co. Bublina Czech-style Pilsner, Angry Chair Vodnik Czech-inspired Pilsner, Coppertail Hop Quest Cold IPA, and Hidden Springs Ale Works A Hot Dog Is Most Definitely A Sandwich. This was fascinating - cheers!
…
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BAOS Podcast
Subscribe to the podcast on YouTube | Website | Theme tune: Cee - BrewHeads
390 episoder
MP3•Episode hjem
Manage episode 432950534 series 1536327
Indhold leveret af Craig Thorn and High Season Network. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Craig Thorn and High Season Network eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
One of our most watched videos on YouTube is about the life of a craft beer sales rep, and strangely it's something we've never explored at length on the podcast before. Micah Overton of Lilypad, a "CRM crafted for beverage suppliers and distributors to stay organized and sell more liquid", joins Cee to talk about a day in the life of a beer sales rep, the difference between self-distributing and having distributor partners, how a sales rep decides where to go every day, how to approach current or potential clients, his experience with wholesalers, the pros and cons of the 3-tier system, some fun stories from his days as a sales rep, and why and how technology can help beer sales teams do their job. Micah provided some killer Florida brews for the session - BarrieHaus Beer Co. Bublina Czech-style Pilsner, Angry Chair Vodnik Czech-inspired Pilsner, Coppertail Hop Quest Cold IPA, and Hidden Springs Ale Works A Hot Dog Is Most Definitely A Sandwich. This was fascinating - cheers!
…
continue reading
BAOS Podcast
Subscribe to the podcast on YouTube | Website | Theme tune: Cee - BrewHeads
390 episoder
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