Experience- Unifying Innovation and You with Abhimanyu Kulkarni

Avantika Designeering Series

With a deep understanding of the users, design thinking can help designers create better and more inclusive customer experiences. Keeping the users at the centre provides better insight regarding their buying decisions and helps identify patterns in user behaviour. It also helps build a customer-focused mindset and an inclusive skill set, leading to designers creating more effective design solutions. So how can designers translate a deep understanding of users into a better customer experience? To know more about this theme, in this episode, we interact with Abhimanyu Kulkarni, Studio Director at Philips. He has over two decades of professional experience in design leadership roles and working in the health and wellbeing industry. He holds expertise in front-end innovation, conceptualization, design management, concept development, design thinking, art direction, and much more. Let's know more about his journey and experiences in our first-anniversary episode of the "Avantika Designeering Series Podcast," "Experience - Unifying Innovation and You." You can connect with Abhimanyu on LinkedIn. Don't forget to subscribe to our show and share your comments on [e-mail]