003 | Chat GPT & Copywriting: AI as an Assistant (Not a Threat) with Cassie Paton
Manage episode 374781644 series 3488630
Is AI radically transforming the copywriting world? What does this mean for entrepreneurs, and how can it elevate your brand's messaging strategy?
In this episode, we're joined by Cassie Paton of Mettle and Tonic Co, a top-tier copywriting and brand messaging expert who's here to shed light on how AI can be our ally, not an enemy. Trust me, this isn't your average tech talk. Let's dive in!
Hit play now to hear:
⭐ Cassie dishes on how AI is more friend than foe, complimenting her creativity and business processes
⭐ Cassie's hands-on experience with asking Chat GPT for feedback on her copy (and going back and forth until she gets the answers she's looking for)
⭐ the skepticism surrounding AI-enabled work that some copywriter's are facing
⭐ how Cassie integrates AI into market research without losing that human touch
Whether you're an AI aficionado or an absolute beginner, Cassie's insights will have you looking at technology in a whole new way!
Connect with Cassie at mettleandtonic.com or @mettleandtonicco!
-----------------------------
Ready to train ChatGPT to sound like you? In less than an hour, our mini-course walks you through the step-by-step process of training your AI assistant on your brand persona.
Sign up for our Brand Persona for ChatGPT Mini-Course today!
DIYwith.AI/Minicourse
-----------------------------
Looking to simplify your business with AI tools? Check out our Authentic AI Tech Toolkit!
This free resource is packed with handpicked AI tools that are perfect for solopreneurs, all recommended by our Authentic AI community
Kapitler
1. AI's Role in Copywriting Exploration (00:00:00)
2. Exploring the Potential of AI (00:05:17)
3. Using AI for Creativity and Feedback (00:10:23)
4. Limitations of Chat Depth Rate Exploration (00:16:53)
5. AI in Copywriting (00:23:21)
6. Appreciation, Action, Website Promotion (00:36:09)
37 episoder