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3 Key Steps To Cause Related Marketing Success
Manage episode 378722084 series 3514433
Indhold leveret af Namanh Hoang. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Namanh Hoang eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Cause related marketing isn't some fad, it's the future of marketing and branding. So find out how to discover your cause related marketing strategy. Read the full article here: https://www.asknam.com/3-key-steps-to-cause-related-marketing-success/
Branding & Marketing Evangelist Nam hoang is a business, startup, marketing and branding blogger who has over 30 years of experience working with today’s top brands across all industries from luxury fashion to consumer electronics. He has published research papers in the field of branding in Sociology Scientific Journals. His lifelong passion for gaming and anime has led him to serve as an industry advisor for Intel, AMD, NVIDIA and Microsoft as an expert in youth culture marketing and br
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1. Intro (00:00:00)
2. Key Takeaways (TLDR) (00:00:40)
3. So, What is Cause Related Marketing? (00:02:08)
4. Here are some of the typical ways brands collaborate with causes: (00:02:50)
5. Step 1: Choose Your Cause Wisely – The Foundation of Your Campaign (00:04:52)
6. Step 2: Crafting a Win-Win Partnership (00:08:47)
7. Step 3: The Art of Telling a Compelling Story (00:12:11)
8. Some Very Important Things To Consider When Embarking In Cause Related Marketing (00:15:00)
9. Taking Your Cause-Related Marketing to the Next Level (00:17:12)
10. Wrapping Up (00:17:34)
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