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Amazon PPC: How To Optimise Auto Campaign Using Negative Targeting

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Manage episode 359506470 series 3110663
Indhold leveret af Ngoc Truong. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Ngoc Truong eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Amazon PPC management is an important task in Amazon FBA. In this episode, I’ll teach you how to optimise your Auto campaign using Negative Targeting, specifically:

1. How to choose Time period when reviewing Search Terms? 2. How to identify Irrelevant search terms, products? 3. What to do with Search terms that you’re on the fence about? 4. What to do with Broad-market/Short-tail search terms? 5. How often should you review Search Terms report? At different stages of your product, newly-launched and established. 6. How to add search terms including keywords and product ASINs to Negative Targeting? 7. When to add a search term to Negative Targeting at the Campaign level.

Watch on Youtube: @NgocTruongfba

Connect with me on Facebook: @NgocTruongPPC

Connect with me on LinkedIn: @NgocTruong215

Connect with me on TikTok: @NgocTruongfba

  continue reading

28 episoder

Artwork
iconDel
 
Manage episode 359506470 series 3110663
Indhold leveret af Ngoc Truong. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Ngoc Truong eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Amazon PPC management is an important task in Amazon FBA. In this episode, I’ll teach you how to optimise your Auto campaign using Negative Targeting, specifically:

1. How to choose Time period when reviewing Search Terms? 2. How to identify Irrelevant search terms, products? 3. What to do with Search terms that you’re on the fence about? 4. What to do with Broad-market/Short-tail search terms? 5. How often should you review Search Terms report? At different stages of your product, newly-launched and established. 6. How to add search terms including keywords and product ASINs to Negative Targeting? 7. When to add a search term to Negative Targeting at the Campaign level.

Watch on Youtube: @NgocTruongfba

Connect with me on Facebook: @NgocTruongPPC

Connect with me on LinkedIn: @NgocTruong215

Connect with me on TikTok: @NgocTruongfba

  continue reading

28 episoder

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