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Erewhon's Only Web3 Brand w/ Leisure's Steve + Alex Michaelsen
Manage episode 344626838 series 3394072
Indhold leveret af Allowlist, Lauren Tierney, and Stef Caldwell. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Allowlist, Lauren Tierney, and Stef Caldwell eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode featuring Steve and Alex Michaelsen, co-founders of Leisure, a new functional hydration beverage and the Web3’s first native beverage brand, we get into:
- How young people aspire to different career paths than previous generations.
- Creating a brand universe that looks as native to digital, as to physical, as to metaverse.
- Why NFTs align incentives between brands and consumers
- What every brand needs to be thinking about as we collectively journey into Web3
- Advice for Web3 Founders
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