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Tricia McCorkle
Manage episode 364800796 series 2823203
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All aboard to Beantown as we take the “T” to downtown Boston and visit New England’s largest sports and entertainment arena, TD Garden, and chat with Tricia McCorkle, Senior Director of Marketing & Communications. As home to the Boston Celtics and Boston Bruins, the venue lays claim to the most championship banners in the country, but it’s much more than a hallowed ground for sports. This year TD Garden will host over 50 concerts, a record for the 27 year old venue which replaced the legendary Boston Garden in 1995. Tricia tells us about one of the newest additions to the district around the venue, The Hub on Causeway, which features 18+ vendors, a hotel, office tower, and the largest grocery store in Boston. We tag along on her career journey, from graduating at Emerson College to her first job in the news room at Channel 5, and how running a PR and marketing team is often similar to working a newsroom floor. Hear about some of the fun promotions and gifts the arena does that celebrate their history and how there’s a great synergy between the teams and venue staff. When she doesn’t slay the parquet, Tricia dabbles in a fun clothing business she started with her sister, Sunshine & Seaweed, which celebrates a neighborhood and provides a fun creative side project. Listen in on this joyful episode which is chock full of career tips, Boston love, and a hot take on who’s the best member of NKOTB. We’ll see you in the GAHden!
Tricia McCorkle: LinkedIn | Email
TD Garden: Facebook | Twitter | Instagram
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ADVENTURES IN VENUELAND
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Learn more about Event & Venue Marketing Conference
Meet our team:
Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing
Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.
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