Bedste Fraction-podcasts (2024)

1
#106 The Future-Ready Brand: Mitch Duckler's Blueprint for Tomorrow’s Branding 40:40

2d ago40:40

40:40

Introduction to Future-Ready Branding Welcome to this enlightening episode of Jonny Ross Fractional CMO, where we dive deep with Mitch Duckler, author and branding expert, into what it takes to build a brand that not only survives but thrives in the future. Discover cutting-edge insights straight from the minds of the world's top CMOs. What is a Fu…

1
#105 Maximizing Your Personal Brand and Website Performance: Insights and Tools 31:39

12d ago31:39

31:39

Welcome to Episode 27 of the Website Mastery Podcast! Hosted by digital marketing gurus Jonny Ross and Pascal Fintoni, this episode is packed with actionable tips and valuable insights designed to elevate your website's performance and enhance your personal brand. Whether you're tuning in live or catching up later, we're thrilled to have you join u…

1
#104 Revitalise Your Blog & Master Your Website 30:41

16d ago30:41

30:41

Welcome to Episode 26 of the 90-Day Website Mastery Podcast! Jonny Ross and Pascal Fintoni are back with another engaging episode packed with expert insights and actionable advice for website owners and content creators. 🔹 Segment Breakdown: You Ask, We Answer: Tackling blogger burnout and content repetition. Feel like you're on repeat with your bl…

1
#103 Navigating Social Media's 'Penalties,' SEO Priorities for 2024, and Essential Web Tools 32:38

1M ago32:38

32:38

🚀 Episode Overview: Join Jonny Ross and Pascal Fintoni for a deep dive into effective website strategies and the latest in SEO for 2024. This episode covers practical tips on social media linking, the importance of SEO, and the tools every website manager needs. 📌 Episode Highlights: Welcome & Introduction Hosts: Jonny Ross & Pascal Fintoni Focus: …

1
The Journey of a(nother) Fractional CFO 31:26

2M ago31:26

31:26

In this episode, I’m thrilled to be joined by @Manny Skevofilax, the Owner of @Portal CFO Consulting a consultancy that Manny has been operating for over 20 years with a mission to help business owners make more money by successfully navigating the challenges of growing their businesses profitably. In this conversation, my first with another fracti…

1
Jason Wheeler - Who is Jason Wheeler and what is a Wealth Manager? 1:07:34

2M ago1:07:34

1:07:34

Jason Wheeler is the CEO, Partner and Wealth Consultant of Wilmington, NC based Pathfinder Wealth Consulting. Pathfinder Wealth Consulting was formed in 2005 by Robert Penn and Jason Wheeler, after leaving a large Wall Street firm so they could focus on their clients’ needs and not corporate shareholders. We learn about what a financial planner is …

1
Insights from an SME Consulting Expert 45:12

2M ago45:12

45:12

In this one I had the pleasure of chatting with Dave Parry, the Managing Director at Wellmeadow Ltd, a consultancy that helps businesses that need non-exec support, process transformation or support with lead generation. Dave and I had a wide ranging discussion, looking at how small businesses set their vision and strategies, how they live up to th…

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#102 Website Success: Pricing Strategies, Google's Latest Feature & Essential Tools 31:21

2M ago31:21

31:21

Welcome to Episode 24 of the '90 Day Website Mastery Podcast' — the audio companion that walks hand-in-hand with the 90-Day Website Mastery Program, where we share actionable advice and insights for you to take pride in your online presence! 🎙️ Segments Overview: You Ask, We Answer: The Big Question: Should you share your fees and prices on your we…

1
#101 Revolutionising Sales with Empathy: Harry Spaight on Servant Selling and Building Trust 39:19

2M ago39:19

39:19

In this captivating episode, Jonny Ross sits down with Harry Spaight, a trailblazer in the world of sales, to explore the profound concept of servant selling. Harry, an acclaimed keynote speaker, author, and podcast host, delves into how leading with dignity and empathy can redefine success in sales. From his early days influenced by mission work t…

1
The Innovative Accountants 32:08

2M ago32:08

32:08

In this episode, I’m thrilled to be joined by @David Adderson, the co-founder of @Youtopia, a premium cloud accounting service that helps simplify your finance department.. In this conversation, David and I explore how we can integrate technology into your client's workflows as an accountant and how to help make their finance operations simpler and…

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#100 Boosting Engagement & Growth: The Power of Blog Comments & Essential Website Tools 32:28

2M ago32:28

32:28

Welcome to Episode 23 of the '90-Day Website Mastery Podcast,' where we not only celebrate the milestone of our 100th episode in the Jonny Ross Fractional CMO series but also delve deep into the nuances of website engagement and growth strategies. Join Jonny Ross and Pascal Fintoni as they share their expert insights and actionable tips to empower …

1
Dr. Mouhcine Guettabi - what is economics? and how can I use this info to make good business decisions? 1:07:30

2M ago1:07:30

1:07:30

Dr. Mouhcine Guettabi is an Associate Professor of Economics at University of North Carolina Wilmington. His recently published research can be found in some of the leading economic journals such as the Review of Economics and Statistics, Journal of Environmental Economics and Management, and the Journal of Regional Science. In addition to his acad…

1
Finance and Account Management 32:57

2M ago32:57

32:57

In this episode, I’m thrilled to be joined by @Rachael Ager, the Client Services Director at Brunswick Creative, the creative arm of Brunswick group, where Rachael leads the account management team working across offices in Europe, North America, Asia, and the Gulf. In this conversation, Rachael and I explore how agency finance teams can best empow…

1
Finance for Founders 35:41

3M ago35:41

35:41

In this episode, I’m thrilled to be joined by Richard Hadler, an Angel Investor, experienced executive and Co-Founder of Founders Capital, an investment community dedicated to helping founders raise investment from other founders and start up experts. In this conversation, Rich and I explore the world of finance for founders – and understand what i…

1
Navigating HR for Small Business Success 32:03

3M ago32:03

32:03

In this episode, I’m thrilled to be joined by @Sarah Ropek, the Founder of @People Management Partners, an HR consultancy committed to delivering HR solutions to startup, small and medium sized businesses. In this conversation, Sarah and I explore the world of HR for Small Businesses – and how small business owners can best approach the people side…

1
The Creative Commercial Challenge 37:07

3M ago37:07

37:07

🌟 Kicking off our new series, I'm thrilled to be in conversation with @Ali Gray, the VP and Executive Creative Director at @Free Think Media. In this episode, we delve deep into the world of Creative businesses, exploring the commercial challenges of managing creative teams and nurturing their potential. Here are some highlights from our discussion…

1
Tyler Newman - What is BASE and who is Tyler Newman? 45:26

3M ago45:26

45:26

Tyler Newman is the President & CEO of BASE (Business Alliance for a Sound Economy) a non-profit advocacy organization that acts as a responsible “voice” and advocate for business and industry in southeastern North Carolina. Tyler shares his personal story, and how that aligns with the tremendous opportunities that Wilmington, NC has to offer. Inst…

1
#99 Leveraging National Days for Content Marketing & Navigating the Cookie Deadline 32:09

4M ago32:09

32:09

Hosts: Jonny Ross and Pascal Fintoni Segment 1: You Ask, We Answer Discussion Topic: The effectiveness of national and international days in content marketing and website traffic generation. Key Takeaways: Jonny and Pascal debate the merits of leveraging these days for marketing strategies. The consensus? They must align with your brand, resonate w…

1
#98 LinkedIn Strategies for Women over 40 - Empowering, Confidence and High-Value Networking 32:29

4M ago32:29

32:29

Host: Jonny Ross Guest: Karen Yankovich Episode Overview: In this insightful episode, Jonny Ross is joined by LinkedIn expert Karen Yankovich to discuss the unique challenges and opportunities for women over 40 in the world of digital branding and networking. Karen shares her expert strategies on how women can leverage LinkedIn to enhance their pro…

1
Dallas Romanowski - How to Maximize Value In Your Business 48:03

4M ago48:03

48:03

Dallas Romanowski is the owner of Cornerstone Business Advisors, and a successful entrepreneur who has built, grown and sold his own companies, as well as supported many other entrepreneurs in doing the same. He shares his story of transformation from Corporate America to Entrepreneur. Website: https://www.launchgrowexit.com/…

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Share Options and Employee Benefits 34:21

4M ago34:21

34:21

In this episode, I am joined by Sam Lenox, the Head of Employee Incentives at Harper James, a modern law firm, purpose-built to support entrepreneurial businesses in their growth from startup to scale up and beyond. In this conversation, Sam and I explore the world of employee share options, looking at the structure, their implementation and an imp…

1
Expanding your Business Internationally 39:27

4M ago39:27

39:27

In this episode, I'm delighted to be joined by Jason Miles, SVP Finance at Conde Nast, the global media company with a portfolio including brands such as Vogue, Vanity Fair, GQ, Wired, among others. In this conversation, Jason and I dive into some of the complexities of multinational expansion and how businesses can effectively manage those challen…

1
#97 Crafting a Winning 2024 Website Action Plan & Mastering SEO Tools 31:26

5M ago31:26

31:26

Welcome to Episode 21 of the '90-Day Website Mastery Podcast'. In this episode, Jonny Ross and Pascal Fintoni dive deep into the essentials of crafting a winning website action plan for 2024. They also explore mastering SEO tools to enhance your website's performance. This episode is packed with actionable advice, insightful discussions, and practi…

1
E10: Dane Scalise - New Hanover County Commissioner, Lawyer and Entrepreneur 46:10

5M ago46:10

46:10

Dane Scalise is the newest elected County Commissioner for New Hanover County. He shares his story and highlights the incredible opportunities that Wilmington, NC offers from a personal, family life and professional perspective. Instagram: @danescalise Website: Electdane.comAf Signal Fire Media

1
Choosing & Launching The Right Finance System 31:20

5M ago31:20

31:20

As we kick off the new year, I'm thrilled to be joined by Magda Dillon, the Owner-Director and Head of Consultancy at Pain Free IT, experts in leading and delivering best in class business solutions. In this broad ranging conversation, Magda and I cover all that you need to know about selecting, implementing and launching a new agency finance and p…

1
#96 Holiday Special: Elevate Your Website in 2024 - Episode 20 of the 90-Day Mastery Podcast 30:12

5M ago30:12

30:12

Welcome to a festive episode of the 90-Day Website Mastery Podcast with Jonny Ross and Pascal Fintoni. In this holiday special, we wrap up the year with insightful tips and tools to elevate your website for 2024. Timestamps & Segment Overviews: 00:00:17 - Opening & Introduction Merry Christmas and holiday greetings from Jonny and Pascal Celebrating…

1
Good Corporate Governance For Small Businesses 27:18

5M ago27:18

27:18

In this, our fifth and final episode before we break for the holidays, I'm joined by Dan Kalms, an experienced Finance Leader, currently Financial Controller at Sullivan and Stanley, the award-winning specialist change consultancy. In this broad ranging conversation, Dan and I cover all that you need to know about good Corporate Governance in small…

1
Selling Your Agency Business 37:02

5M ago37:02

37:02

In this, our fourth episode, I'm joined by David Blois, the Founder and Managing Partner at M&A Advisory, the specialists advising on company sales, mergers and acquisitions in the marketing communications, media and martech sectors. In this broad ranging conversation, David and I cover all that you need to know about selling your agency business. …

1
#95 Transforming Brand Narratives - A Masterclass in Strategic Evolution 30:11

5M ago30:11

30:11

In this insightful episode of the Jonny Ross Fractional CMO podcast, we sit down with Jackie Bebenroth, a seasoned brand strategist and the Principal of Muse. Jackie brings over two decades of experience in transforming brand narratives and steering businesses toward success. We delve into the nuances of brand evolution, the power of storytelling, …

1
#94 Navigating Social Media Controversies, Innovative Marketing Strategies, and Essential Website Upgrades 32:02

5M ago32:02

32:02

In this insightful episode, Jonny Ross and Pascal Fintoni explore a range of topics crucial for digital marketers and website managers. From the complexities of social media in a controversial landscape to out-of-the-box marketing strategies and vital website improvements, this episode is packed with actionable advice and thought-provoking discussi…

1
Running Profitable Productions 38:23

6M ago38:23

38:23

In this, our third episode, I'm joined by @Rich Nicholas, Global CFO & COO @Ridley Scott Creative Group, the Creative Group led by the legendary Director Sir Ridley Scott. In this conversation, Rich and I cover all that you need to know about running a production profitably from commercials all the way through to episodic TV. Some of my favourite p…

1
Natalie English - The NC Career Coast 46:19

6M ago46:19

46:19

Natalie English is the President and CEO of your Greater Wilmington Chamber of Commerce. Her experience in and passion for small business advocacy and economic development are second to none. Listen to Natalie’s story and the plans for the continued growth in Wilmington, NC. Instagram: @wilmington_chamber, @ Nataliehenglish Websites: https://www.wi…

1
Rob Rens, from Active Duty Military to Business Owner and Entrepreneur 48:16

6M ago48:16

48:16

Rob is a veteran turned entrepreneur and shares his story of building and selling an insurance agency, to business development and starting a media/marketing agency. Rob’s passion for business and personal development shines through in everything he does! Instagram: @Rob_Rens, @signalfire.media https://www.linkedin.com/in/rob-rens-aab104195/…

1
How Legal & Finance Work Together 41:13

6M ago41:13

41:13

In our second episode, I'm delighted to be joined by Merley Okine, Group General Counsel of Ebiquity plc, the media investment analysis firm. In this conversation, Merley and I cover a plethora of topics that you won’t want to miss. Some of my favourite parts were: ✅ What legal support a business needs as it scales; ✅ Budgeting tips for Legal and o…

1
#93 Maximise Your Website's Potential: Multi Services, Future-Proofing with AI & Essential Website Tools 30:08

6M ago30:08

30:08

- Welcome to a special live streaming of the "90-Day Website Mastery Podcast" across Facebook, YouTube, and LinkedIn. - Celebrating our latest program launch and the wrap-up of the Website Best Practice webinar series. - Discover strategies to elevate your website's performance and how to take pride in your digital presence. Do I Need Separate Webs…

1
#92 Strategic Insights for Business Growth: A Conversation with Kyle Golding 44:52

6M ago44:52

44:52

🔍 Dive deep into the world of strategic marketing and business growth in this enlightening episode of the Jonny Ross Fractional CMO podcast. Join us as we sit down with Kyle Golding, a seasoned entrepreneur and CEO of The Golding Group. 🔹 What's Inside: 🧠 Strategic Mastery: Kyle shares his 37+ years of wisdom, offering a treasure trove of insights …

1
Finance and the CEO 39:52

6M ago39:52

39:52

In our premiere episode, I was joined by Richard Carpenter, CEO of Bladonmore, the specialist stakeholder communications agency. In our wide ranging conversation, Richard and I dive into the dynamic relationship between the Finance team and the CEO. Some of my favourite parts were: ✅ How job profitability is a team sport; ✅ The financial metrics Ri…

1
The Fractional CFO Show Trailer 1:26

6M ago1:26

1:26

Every small business owner needs advice and guidance. Each week successful Operators join fractional CFO Adam Cooper, to share their experiences, tips and tricks to help improve your business cash flows, profits and help reach your financial goals.Af Adam Cooper

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#91 Revolutionising Retail: AI's Impact on Connecting Online Ads and Offline Sales 34:31

6M ago34:31

34:31

🌟 Join us on the Jonny Ross Fractional CMO podcast for an insightful dive into the future of retail marketing with Lewis Rothkopf, Chief Revenue Officer of Pairzon. 🚀 🔍 In this episode, we unravel the complexities of connecting online advertising with offline sales measurement and the incredible potential of AI in reshaping marketing strategies. Le…

1
#90 Social Media Icons Debate, Building Shopper Confidence & Essential Website Tools 33:36

7M ago33:36

33:36

🎙️ Episode Overview: In this enlightening episode, we dive deep into the debate surrounding the use of social media icons on websites, the art of building shopper confidence, and the must-have tools for every website owner. Join Jonny Ross and Pascal Fintoni as they unravel the intricacies of these topics, backed by behavioral science insights and …

1
#89 Unlocking the Secrets of Retention Marketing with Josh Tay 35:27

7M ago35:27

35:27

In this insightful episode, Jonny Ross dives deep into the intricacies of retention marketing with industry expert, Josh Tay of "No Limit Email." They discuss the importance of customer enablement, the nuance of offers, and how to bridge the gap between brand voice and customer desire. Show Highlights: The Shift in Retention Marketing Why retention…

1
John Gillespie, my journey to becoming CTO of MegaCorp 49:57

7M ago49:57

49:57

John Gillespie, the CTO of MegaCorp Logistics, shares his story on how he got to this level in his career. Starting with a passion for IT and technology, John also prioritized lifestyle throughout his journey. https://www.megacorplogistics.com/ https://www.linkedin.com/in/john-carter-gillespie/Af Signal Fire Media

1
#88 Mastering Lead Magnets: Boost B2B Landing Pages & Elevate your Website Mission! 30:42

7M ago30:42

30:42

🎙 Hosts: Jonny Ross & Pascal Fintoni 🎧 In This Episode: 1. Revisiting the Basics - How to harness your mission statement and brand values to enhance website engagement. 2. Lead Magnets: - The evolution and future of lead magnets. - Alternative names to consider: Value offer? Exclusive content? Premium content? - Crafting effective lead magnets by l…

1
#87 Cracking the Code of Experiential Marketing ROI with Brook Jay 34:44

7M ago34:44

34:44

Unlock the mysteries behind experiential marketing and its ROI in this deep-dive episode with the luminary Brook Jay of All Terrain. With a knack for creating moments that matter, Brook shares her insights on crafting authentic experiences that resonate deeply with consumers. 🔍 Episode Highlights: The Evolution of Experiential Marketing: From food …

1
#86 Scaling D2C Brands with E-Commerce Marketing & Behavioural Science with Kyle Hoffman 31:48

8M ago31:48

31:48

🎙️ Dive into another exhilarating episode of the "Jonny Ross Fractional CMO" podcast! Join us as we delve deep with Kyle Hoffman, the powerhouse behind Wellow's soaring growth and Director of Growth Strategy at Function Growth. In this episode, we uncover: - 🚀 The Wellow growth story: Bamboo compression socks, sustainability, and big business numbe…

1
#85 Making Accessibility a Priority, Navigating AI SEO, & Essential Tools to Elevate Your WebSite! 🚀🖥️ 32:07

8M ago32:07

32:07

Jonny Ross and Pascal Fintoni are back with another dose of actionable insights to make your website an unparalleled success. In today's episode, they dive deep into the significance of website accessibility, the implications of AI in SEO, and introduce tools that can transform your website game. Segments Overview: You Ask, We Answer: The duo tackl…

1
#84 Lights, Camera, Engagement: Social-First Video, Strategy, and Video AI with Adam Chandler 32:04

8M ago32:04

32:04

🎙️ Welcome back to another thrilling episode of Jonny Ross Fractional CMO! Today, we're stepping into the world of social-first video, video strategy, and the magic of Video AI with our incredible guest, Adam Chandler, Founder of Reel Film. 🌟 Episode Highlights 💡 The Rise of Social-First Video Dive into the dynamic realm of social-first video conte…

1
#83 Rewind & Recap: BrightonSEO 2023 31:55

8M ago31:55

31:55

Introduction to the episode with a unique twist: Host Jonny Ross becomes the guest, and regular co-host Pascal Fintoni takes the lead! Exploring BrightonSEO 2023 Jonny shares his exciting journey to BrightonSEO 2023, one of the SEO industry's most anticipated events. Highlights of attending various conference sessions, including insights into TikTo…

1
Building a lifestyle business with Chad Holderness, Hunter Heverly and Worth Farrington 48:43

8M ago48:43

48:43

Chad, Hunter and Worth are local entrepreneurs who have put a priority on lifestyle, building income streams and businesses to support the pursuit of keeping the dream alive. Instagram: @wbfishingcharters - Worth Farrington; @equationtraining - Chad Holderness https://www.heverlymarine.com/Af Signal Fire Media

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#82 Do I need to know HTML to run my website, and what is it anyway? Plus Prepping for 2024 29:49

8M ago29:49

29:49

Hosts Jonny Ross Pascal Fintoni Welcome & Introduction Celebrating the launch of a new program and the completion of the Website Best Practice Webinar Series. The aim is to make you proud of your website again and help it work harder for you. Segments: You Ask, We Answer Question: Do I need to know HTML to run my website, and what is it anyway? Sum…

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