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Experience Matters, by Merkle

Merkle Northern Europe

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Welcome to our tech podcast where we delve deep into captivating topics surrounding Customer Experience, Commerce, and Digital Transformation. Join us as we explore these fascinating themes and uncover valuable insights to enhance your understanding and mastery in the digital realm.
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I denne episode af ’Experience Matters’ dykker vores vært, Steffen Souza, ned i Lemvigh-Müllers digitale transformation sammen med Frederik Aakerlund, CIO hos virksomheden. De diskuterer overgangen fra legacy-systemer til moderne teknologi og hvordan denne proces har fungeret som en vækstdriver for en af Danmarks største stål- og teknikgrossister. …
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In this episode of Experience Matters, we explore how Maersk transformed its customer service from a traditional cost center into a driver of experience-led growth. Host Steffen Souza is joined by Peter Hartz, Global Head of Ocean Niche Products, to discuss the strategies behind this transformation. Peter shares insights on balancing technology wit…
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I denne episode af ”Experience Matters” tager Pia Sebell og Morten Kold dig med igennem Peak-end rule, som måske bedst kan oversættes med ”Optursreglen”. Pia er Experience Director og Morten CXO og Head of Experience Design, begge i Merkle, og sammen med vært og Chief Growth Officer, Steffen Souza, fortæller de om, hvorfor det er helt afgørende for…
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Join this episode of “Experience Matters” – featuring Holden Bale, Global Head of Experience & Commerce at Merkle and dentsu. Our host and Chief Growth Officer Steffen Souza, and Holden Bale dive into the importance of focusing on customers and how success and growth often come down to a great customer experience rather than product features, even …
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