The Bing Bang Download is a conversational marketing podcast that translates what it really means to turn ideas into strategy. Bing Bang's Marketing Strategist, Shelby Stites, sits down with other experts on the team to deliver their best marketing advice every other week with a mixture of inspiration, wittiness, and a creative kick in the ass. On The Bing Bang Download, you can expect raw conversations, honest perspectives, and most importantly: tips and takeaways to empower marketers to cr ...
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Woman on the Street: A Day of Unfiltered Conversations (and tactical marketing advice)
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Let us tell you: it has been A YEAR. You are going to hear 11 off-the-cuff conversations we recorded with the Bing Bang team to better understand who we are and what we do (and we can do A LOT). The people within our walls enable you to move your business forward and grow, and we’re excited to introduce them to you today. Click play to hear all thi…
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Bing Bang Dome Download, Part 3: Wrapping Up Iowa High School Football State Championships (Class 3A, 4A, and 5A)
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You guys, we’re wrapping up the Iowa High School Football State Championship games. That’s right – you’re going to hear Dave and Jon break down Class 3A, 4A, and 5A games and their takeaways on each one. We hope you’ve enjoyed our Bing Bang Dome Download series…thus far… Click play to hear all of this and... [00:12] Dave shares the evolution of his…
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Bing Bang Dome Download, Part 2: Unraveling 8-Man, Class A, 1A, and 2A Final Matchups
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Do you have any high school football moments that have stayed with you? One of those big moments where you can still smell the freshly cut grass, feel the crisp fall air, and your ears are still ringing from the loud cheers in the stands. This is exactly what Iowa high school football is all about, especially when it comes down to the final four te…
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Instagram Strategies to Boost Your Discoverability for More Followers
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“We need more followers.” “Once we get more followers we will get more sales.” “Let’s do something viral to gain followers.” Sound familiar? We hear a lot of outside noise about wanting more followers as this status symbol of authority – the belief that what stands between their business and success is the number of followers they have on Instagram…
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Bing Bang Dome Download, Part 1: Setting the Stage for High School Championship Football
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Have you tried something new in the pursuit of your passion because you LOVE what you do and want to share it with others? In this episode, Dave Bingham (Bing Bang’s Chief Creative Officer) and Jon Schaeffer (Bing Bang’s Director of Content) combine their passion of high school sports and video production to give you a preview of this week’s semifi…
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Bridging Hearts and Minds through Visual Storytelling
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Have you ever had a moment of pride when talking about your business? One of those moments where all the hard work seemed to pay off and you’re sharing your brand’s story to build relationships with others? This is similar to what happened on one of our projects with our client where we told 4 separate videos for 4 honorable heroes to be shared at …
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How to Establish a Recognizable Brand
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Recently, we took Meriwether Wilson through a brand refresh. Meriwether Wilson is a CPA firm from the Des Moines area. They were looking to attract fresh college graduates to their firm but their outdated brand was holding them back from the new generation of CPAs. Meriwether Wilson’s top 3 priorities for refreshing the brand were: Modernize logo, …
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Three Ways to Uplevel Your Recruitment Video
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Have you ever thought: “I just don’t understand why I’m not getting applicants for my open job positions.” “Why is it taking so long to get qualified candidates?” “All the content we have seems to not be working to reach our recruitment goals.” If so, we got you. In this episode, you’ll hear three ways to uplevel your recruitment video TODAY that w…
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What Producing a Commercial Really Looks Like
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Have you ever had a quick-turnaround project that felt daunting at the time, but you just KNEW it was going to all work out in the end? In this episode, Shelby and Jon (Director of Content and co-host for the next couple episodes) share their journey of producing a commercial for the Iowa Corn CyHawk game from ideation to production to execution. S…
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5 Things to Review in Your Marketing Strategy
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Oftentimes as marketers, we’re looking ahead to the next project. But what about the projects you’ve already completed? Are they performing well, do they still aligned with your goals, what changes could you make? Let’s work smarter, not harder. We truly believe that your marketing strategy is ever-evolving but in order to determine where you want …
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Chit ChatGPT Part 4: When is AI-Generated Content Ethically Appropriate
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Since you started taking action on what you’ve learned through the Chit ChatGPT series, you’re aaaaalmost an AI pro now. But there is one question that has been lingering around in our minds that we’ll close out this series with… when is AI-generated content ethically appropriate? Ethics is the moral principles that govern a person's behavior or th…
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Chit ChatGPT Part 3: What Does AI Have to Do with Visual Content?
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By now, you probably know that we are fascinated by the massively powerful world of AI. We believe that AI is the way of doing marketing in the future, and this series was created to educate you on the topic as well as help you make decisions on the place this artificial intelligence will have in your marketing strategy. In Part 1 of the Chit ChatG…
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Chit ChatGPT Part 2: How to Use AI Tools in Your Business
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Technical and educational industries are using ChatGPT the most… and that is more than double the number of business services using it. The question we have for you is: will you continue to sit on the sidelines or choose to spend time educating yourself on the greatest technological advancement of all time? If you’re interested in getting in on the…
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Chit ChatGPT Part 1: What Is AI, ChatGPT Basics, and Why You Should Use It
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“Can you explain what the Internet is?” -Katie Couric This quote is the only way we could think of opening our brand new Chit ChatGPT series because so many of us have no idea what it is and how to use it when it comes to AI. The truth is, ChatGPT has over 100 million users, and the website generates 1.8 billion visitors per month. These numbers ar…
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The Insight You Need on Influencer Marketing with Jay Stahl
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Have you found yourself interested in using influencer marketing for your business Perhaps you’ve seen the success other major brands are having working with content creators and you’re thinking that your business could have the same success – but aren’t fully sure of what that could look like. You scroll on your Instagram feed that is filled with …
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Small Marketing Tactics That Lead to Big Impact
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You guys, have you ever gotten really honest with yourself and asked this question: How can we create a greater impact on our business through our marketing strategy? If so, you’re not alone. In fact, Mackenzie and Shelby asked themselves this exact question during one of their weekly marketing meetings. They were discussing small ways they could m…
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How to Beat the Social Media Algorithm
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Have you ever found yourself wanting the algorithm to work with you instead of against you? Have you asked yourself questions like: How do we get our posts seen? Why won’t our followers engage? How do we start turning followers into customers? If so, you’re not alone. It’s common to have the mindset of, “If we post it they will come,” or think the …
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Have you ever had an honest conversation with yourself on why you do what you do, or in some cases, why your business exists in the first place? Whether you have or not, you’re gonna want to click play right now and listen in on this conversation we had around Simon Sinek’s Golden Circle model from his 2006 TED Talk. (We also chatted about our thou…
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When to Refresh Your Brand: Flash Fire Q&A
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Few things make us happier than answering your marketing and business questions - that’s why this episode is a flash fire Q&A session where we answer questions from our followers in the most authentic way we can! Click play to get our answers on questions like: How often should you refresh your brand? and What impact can businesses have on career c…
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4 Ways to Recruit Qualified Employees
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Have you ever felt lost trying to bring in high-quality employees to your business and can’t seem to fill the positions you have open? We’re here to tell you that you’re not alone. There has recently been an increase in recruitment efforts for our clients from law enforcement to accountants to production jobs. And with this need for talent comes a …
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THIS Is the Best Way to Repurpose Content for Multiple Platforms
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Have you heard the phrase, “Work smarter, not harder”? We’re sure you have! But here’s our question for you: have you applied this same idea in your social media strategy? >>We’re going to be straight up, we see so many businesses spend a lot of time creating all forms of content but they’re not sharing it effectively.<< These teams are constantly …
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Our 3-Step Process to Reach Marketing Goals
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Do you ever feel like no matter how many late nights, no matter how many items you check off your to-do list, or no matter how much delegation you give you keep ending up in exactly the same spot that you started? We have good and bad news… The bad news: you’re likely stuck because you don’t have a process in place to move you closer to your market…
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The Download on Why We Started a Podcast for Our Business
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We can’t tell you how many times as marketers that we’ve been stuck looking for ways to grow our business. Have YOU ever needed a creative kick in the ass? In our first ever podcast episode, *wow we still can’t believe we're saying that!* we want to challenge you to try something new. We’ve learned that you can’t do what you’ve always done and expe…
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