Your Source for Great Running
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A weekly conversation between two mid-pack runners learning to master the art of running while life gets in the way.
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If you are thinking about a first ultra marathon or marathon this is the podcast for you. Running 44@60 began as a motivational and educational tool to help host Trevor Lee celebrate in 2021 a landmark birthday by running his first ultra marathon - the 44 mile Classic Quarter on the Cornish coastal path from Lizard Village to Lands End. The run was completed and the podcast has evolved and features runners and running specialists offering tips and advice from training to nutrition via race p ...
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The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
Michelle Lake
The show that helps Endurance Coaches bridge the gap from hobby to creating a dream, impact filled, profitable coaching business. We will discuss all things Endurance business: - time management - marketing - mindset - growing your community of engaged athletes Listen here to grow your athlete roster of ideal, perfect for you, athletes while bringing home more income for you and your family. Endurance coaching is already your dream job, let’s make it a full time reality!
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The Lazy Girl's Guide to Podcasting: Podcasting Tips for How to Start and Run a Podcast
Verity Sangan
This show is for you if you are searching for podcasting tips, how to podcast, and answers to podcasting questions such as: - How do I start a podcast without feeling overwhelmed? - What equipment do I need? - Is there an easy way to start a podcast? - How do I get my podcast on Apple Podcasts? - How do I get my podcast on Spotify? - How do I promote my podcast? - What should I podcast about? - And so much more… Welcome to "The Lazy Girl’s Guide to Podcasting," your go-to podcast for bite-si ...
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Hurray for the second instalment in the series on The Endurance Coachpreneur on Mindset! Each month I will bring you a new episode about one of my favorite topics! This month, we dive into a personal favorite, the mindset of time (timelines, staying in the present, procrastination, and more). Listen here for explanations, practical tips and advice …
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Scilly60, 60% and Tide Race with Wez Swain
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On this episode of the Running 44@60 podcast I'm talking to Wez Swain In 2023 Wez had an idea that became the Scilly60 A 60km race that takes in the five inhabited islands of the Isles of Scilly 75 places were available and 65 runners started with 24 finishing. If you missed the cut out you missed the boat to the next start line! The average pace n…
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Ep 86: What a TikTok Ban Could Mean for Podcasters
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Let's chat about the potential impacts of a TikTok ban in the U.S. on podcasters. With the uncertainty surrounding TikTok's fate and the evolving social media landscape, I explore whether podcasters should be concerned about the platform's future. In this episode, we will delve into the complexity of the situation, considering political, economic, …
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Episode 19 - Cleaning House: 4 Areas Businesses Need to Clean Up
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I work with newer coaches but also ones that have been around awhile. And they often have become so set in the ways they do business that need some big help to fix processes and parts of their businesses that are feeling really stuck, and painful to change. This is some of my favorite work. In this episode, I go over the 4 big areas that many coach…
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Ep 85: Are You Killing Your Podcast's Growth?
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Are you inadvertently killing your podcast's growth by being resistant to change? Because here's the truth - being creatures of habit, we podcasters often shy away from trying new things, even when our current approach isn't yielding the desired growth that we want to see. In this episode, I'll encourage you to take a critical look at your podcast'…
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Bonus Episode - Leveraging your Community to Build a Thriving Business
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Today, we have a special guest! Coach Robin Barth, owner and Head Coach of Rise Up Racing gives us her favorite tips and ways to leverage and build your community of athletes to grow your business. You can learn more about Robin on Instagram @Robin_Triathlete. How do 6 figure Coaches do it? Discover how to fill your athlete rosters & get FREEDOM wi…
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Episode 18 - Be the Captain of Your Ship
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These are the things that I need to get out because they are constantly on my mind. You can be in service AND a profitable profession You can be MORE We CAN PIONEER - to change the industry My stories and how they relate. The old guard is telling us that this is the way it always has been. Be the Captain of your own ship. Own your work. Own your bu…
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Ep 84: Crafting the Perfect Podcast Guest Pitch - with Sarah Hopkinson
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Pitching to be a guest on someone else's podcast can often seem as a daunting task. But when Sarah Hopkinson from CopyHop contacted me to pitch to be a guest, I was blown away by her email. It was specific, to the point, and told me exactly how she'd fit with my podcast and you as the podcast audience. So, in this episode, I chat to Sarah all about…
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On this episode of the Running 44@60 podcast I'm talking to Fergy - who is now the Event Director of Arc of Attrition by UTMB - about the Arc of Attrition, how it started and how it’s going to look as part of the UTMB World Series. There has been a tremendous amount of chatter on social media since the announcement that UTMB is taking over the ARC …
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Sub 3 Hour Marathon with Mark Roby
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On this episode of the Running 44@60 podcast I'm talking to Mark Roby about how he went from struggling to walk because of a back injury to a sub 3 hour marathon in less than 3 years. Mark ran his first London Marathon when he was 23 years old back in 1999 in a time of 4:18 He didn't really run then until he discovered parkrun in 2017 but his runni…
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Episode 17 - 5 Changes to the Endurance Coaching Industry
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Fortunately or unfortunately, the coaching space has changed a lot the last few years. It's important to stay up to date with important endurance coaching trends and this episode will help you stay current so that you can ready to optimize your business growth! My program, the Dream to 6, is here to help you get to the next level in your business. …
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Ep 83: How to Run a Podcast and an Email List Without Going Insane - with Sarah Hopkinson
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It's safe to say that as a podcaster, marketing your podcast probably takes up most of your time. And the thought of effectively promoting your podcast via email marketing might just sound a step too far. So, in this episode, we're joined by Sarah Hopkinson from CopyHop to discuss the importance of building an email list to promote your podcast, ho…
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Episode 16 - Doing the 7 Things No One Else Is Willing to Do
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Working with many elite athletes over the last 14 years there are few things that each have in common with their athletic success. It typically boils down to doing things that no one or very few others are willing to do. The same is in business. In this episode, I discuss the 7 things that I find that the successful coaches are willing to do that f…
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Ep 82: Should You Interview Your Competitors on Your Podcast?
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In this episode, I explore the idea of interviewing your competitors on your podcast. When considering this, it's important to differentiate between general competitors and direct competitors. General competitors simply exist in your broader niche and can provide additional perspectives to conversations. Direct competitors target the exact same aud…
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Landmark Birthday Run Challenges for St Petrocs with Rachel Thomson
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Landmark Birthday Run Challenges for St Petrocs with Rachel Thomson On this episode of the Running 44@60 podcast I'm talking to Rachel Thomson about four running challenges she has set herself to celebrate a landmark birthday and raise money for St Petrocs, the homeless charity based in Cornwall. You can support Rachel through her Local Giving page…
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Hurray for a new series on The Endurance Coachpreneur! Each month, I will bring you a new episode about one of my favorite topics! Mindset! This month, we dive into a crowd favorite, imposter syndrome. Listen here for explanations, practical tips and advice to help you tackle this and other mindset issues. In the Dream to 6, mindset calls are the m…
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Ep 81: How Much Time Does it Take to Run a Podcast?
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In this episode, I am going to answer one of my most asked questions: How much time do I need to podcast? So this episode will answer that question and also give you some podcasting tips for your own process for running your podcast efficiently. When researching an episode, I spend a maximum of 30 minutes gathering accurate information. My solo epi…
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For this episode of the Running 44@60 podcast host Trevor Lee recorded on the run at the 2024 Brighton Marathon on Sunday April 7th Trevor used the same Jeff Galloway method that he used in the 2023 Brighton half marathon when he was several minutes under his predicted time The method is to run four minutes then walk for one minute throughout the w…
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Christine Anthony - European Masters Indoor Championships
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In this episode of the Running 44@60 podcast I’m talking to Christine Anthony about her adventures at the 2024 European Masters Indoor Championships in Torun in Poland in March 2024. Christine won Silver in the 400m, came 4th in the 800m, 5th in the 1500m and won Bronze in the 4 x 200m mixed relay - during which she recorded a best ever 200m time. …
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Episode 14 - The 5 Things I AM OVER
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In this episode, I am declaring the 5 things I am over with, in other words, the things in my business I no longer want to tolerate. This episode is mostly mindset but I bet you will also associate with some or all of the things I am DONE WITH! Coming in April 2024 - "Your First 5 Athletes" program! Want to learn more - give me a follow at @coachmi…
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Ep 80: How Much Does it Cost to Start and Run a Podcast? - Breaking Down My Podcasting Costs
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I want to provide you with a detailed breakdown of how much it really costs me to start and run my podcast, The Lazy Girl's Guide to Podcasting. This episode is honest, and it's gritty. And it's something that not enough podcasters are covering or being honest about. I'm going to be completely transparent and break down every expense - from softwar…
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Episode 13 - The Metrics that Matter
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What metrics actually matter on Instagram? What should you be focusing on? What is reach and does it matter? How do I use insights to repurpose or learn something about what's working with my content? How does the Instagram algorithm work? If you have any of these questions, this episode will help you swim through what matters and what doesn't with…
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Ep 79: How Experimenting with Your Podcast Can Lead to Unprecedented Growth and Success
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Do you experiment enough with your podcast? In this episode, I am joined by Adam from Podcasting Business School to discuss the importance of experimenting more with your podcast. I know it can be scary to try new things, worried you might lose listeners. But be brave - what's the worst that could happen? The worst-case scenario is that your listen…
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Episode 12 - Get Your Content Created in 20 Minutes or Less Daily
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I hear from a lot of coaches about how hard it is to create content because it just takes too long. In this episode, I first go over the three types of content creators. Once you figure out which type you are, I then recommend how you should organize and create to get it done more quickly! Are you a "batcher"? A hybrid creator? Or an "on the fly" c…
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Ep 78: Overcoming Podcast Tech Analysis Paralysis: Focus on Creating Great Content
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Are you ever hit with shiny object syndrome when it comes to podcasting tech? You know what I mean; you see (or hear) someone talking about another piece of podcasting tech, and you're convinced that switching to something new will propel your podcast forward. But is the grass always greener on the other side? It's a common struggle of podcasters; …
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Episode 11 - The One Thing I Wish I Did Earlier in My Business
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Let's cut to the chase - business owners don't want to add one more thing to their to do list! In this episode, I explain how and why starting an opt-in email list is so important for your coaching business. First, I explain why you want to do this now (or even earlier than now). Next, I go over the three reasons why having an email list is so good…
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Ep 77: 3 Things to Consider When Choosing a Podcast Name
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I know first-hand how tough it can be to land on the perfect name for your podcast. So if you're struggling to name your new podcast, or wondering if you should rename your existing show, I want to share three crucial podcasting tips to consider: First, ensure your title targets keywords your audience is actually searching for. You want your podcas…
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Ep 76: Avoid These Mistakes with Print on Demand Merch with Travis and Josiah from Print On Demand Cast
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Josiah and Travis from Print on Demand Cast join us in this episode to discuss common mistakes in the print-on-demand industry, particularly for podcasters using print-on-demand for their podcasting merch. They share their top podcasting tips for starting print-on-demand services for podcast merchandise and explore different types of print-on-deman…
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Episode 10 - 5 Ideas for What to Post When You are Stumped
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We have all been there. Staring at your phone or computer absolutely unsure or stumped on what to post. In this episode, I reveal 5 great ideas that will get you posting but also be those ideas that will help you convert your followings into inquiries! If you need more help with content, I have a free resource, you can download it here: https://coa…
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Ep 75: How to Monetize Your Podcast with Print on Demand Merch - Travis and Josiah from Print on Demand Cast
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In this episode of The Lazy Girl's Guide to Podcasting, I'm joined by Travis and Josiah from Print on Demand Cast to discuss creating merchandise for your podcast using print-on-demand services. They provide practical podcasting tips on getting started with print-on-demand, deciding what products to sell, designing effective merch, avoiding common …
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Ep 74: How to Create Podcast Snippets for Instagram Reels and TikTok Videos
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In this week's Tech Thursday episode, I'm talking all about taking short snippets from your podcast episodes and repurposing them as promotional videos for social media, such as Instagram Reels and TikTok. I'll highlight some useful features in Riverside FM, like their Magic Clips tool that automatically selects clips from your episodes that could …
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Episode 9 - The #1 Thing Killing Your Productivity
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Your time is your most precious resource! In this episode, I go deep on a huge problem that many coaches have - the lack of boundaries - which is what keeps you from growing! I can speak A LOT on this subject because I was a guilty offender of lacking in boundaries and struggling to get any work done due to a crazy amount of incoming notifications …
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Ep 73: 7 Podcasting Rules That I Don't Follow
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Are podcasting rules even real? In this episode, I reveal the 7 podcasting rules I deliberately break...and how that unconventional approach led my show to exponential growth. You won't find intros, outros, or strict formatting here. Instead, I skip the fluff and focus on quality content that connects with my listeners. I'll share my podcasting tip…
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Bonus Episode 2 - The How and Why on Video
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I hear it all the time - VIDEO and putting myself out there is hard! In this episode, my goal is help you make it EASIER. First, I explain the hierarchy of connection - and why getting on video is so important for your business growth. Second, I give you my 4 tips of how I got over my STRUGGLE with video and how I made it now something I do regular…
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Mike Samuels - combining Powerlifting and Ultra Running
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Mike Samuels - combining Powerlifting and Ultra Running In this episode of the Running 44@60 podcast I’m talking to Mike Samuels about how he combines Powerlifting with Ultra Running We talk about how he got into both sports and how he combines them to get the benefits of one for the other. In Powerlifting Mike focuses on Back Squats, BenchPress an…
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Ep 72: My Podcast Tech Stack: Essential Tools for Beginner Podcasters
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I often get asked about the tech and tools that I use for podcasting. And whilst it does change from time-to-time, in this episode, I’m going to share an in-depth look at my podcast tech stack. I’ll be sharing the podcasting tips for the tools and software I use to produce this podcast show and discuss the importance of having the right tech setup …
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Episode 8 - One Coach Non-Negotiable Action
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Looking back on my rapid success and the success of the coaches that have worked with me the last few years, I whittle it down to 2 main actions: 1. Get mentorship 2. Create consistent content I know - content can be hard because it's time-consuming and "salesy". It's putting you out there in uncomfortable ways. But just wait a second, before you g…
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Ep 71: Podcast Growth Mistakes and Breaking the Interview Only Myth - with Adam Schaeuble from Podcasting Business School
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Highlights: The mistake of not consistently producing weekly content The misconception that podcasts need to be solely interviews The importance of utilizing your own knowledge and expertise for hosting a show Balancing the need for finding new listeners with giving existing listeners a reason to come back Creating a sense of community and offering…
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Nicky Chrascina - Epic Running Events and Flanci
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In this episode of the Running 44@60 podcast I’m talking to Nicky Chrascina Nicky is the co-founder of Flanci as well as a passionate runner who has completed over 130 marathons and ultra marathons. Flanci make brightly coloured running clothing and started when Nicky struggled to find anything but largely black running clothing. Flanci is an anagr…
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Episode 7 - What Most Coaches Need to Get Over - Now!
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On today's episode, we will discuss an essential "task" in running and growing your coaching business - it's so powerful it's almost a cheat code as many coaches are unwilling or scared to do it! Are you letting this common mindset block hold you back from success? Bonus: It's the most important task in selling out your next clinic or camp! I would…
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Ep 70: How the Taylor Swift N*des Scandal Affected my Podcast Marketing
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You won't believe what happened to my podcast recently! I released an episode titled "What Taylor Swift Can Teach Us About Podcasting" on January 30th. In it, I used Taylor Swift and her ever-changing music eras as a metaphor for adapting your podcast content and promotion strategies over time. Little did I know, that same weekend the episode launc…
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Andy Williams - Arc of Attrition Valet Manager
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In this episode of the Running 44@60 podcast I’m talking to Andy Williams about being the valet manager at St Ives for the 2024 Arc of Attrition. Andy talks about what a valet does - they essentially pick up runners on the course just before the checkpoint and guide them in. The valet’s were in action from 3am to 6pm on the Saturday in various shif…
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Ep 69: DIY Brand Photography for Your Podcast - with Krista Campbell from She Calls Her Shots Podcast
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Are you feeling inspired to get branded photos for your podcast; but want to go the DIY route? In this podcast episode, I talk to Krista Campbell from She Calls Her Shots podcast about the importance of good lighting and composition in creating branded photographs. Krista suggests going outside for the best light and using the back camera on your p…
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Episode 6 - Coaching is a Game of Relationships
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18:59
One of the most important things you can do in your coaching business is to Grow Who You Know. You must grow the number of people in your network to continue to succeed. In this episode, I discuss growing relationships but also answer the questions: What two things are non-negotiables when you get started? What is Social Media for? You have met som…
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Ep 68: Building a Strong Visual Identity for Your Podcast with Krista Campbell from She Calls Her Shots
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How much thought have you put into the picture you have on your podcast artwork? Or the images of yourself that you use to promote your podcast? In this episode, I'm joined by Krista Campbell, a wedding and brand photographer who also hosts her own podcast: She Calls Her Shots. We look at how brand photography bridges the gap between online presenc…
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Pete Sowerby - debut Arc 100 in sub 24
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In this episode of the Running 44@60 podcast I’m talking to Pete Sowerby about his amazing 100 mile debut run in the famous Arc of Attrition. He finished in 23:42 thus taking home the coveted Black Buckle and winning his age category, not that the Arc has age categories, by over four hours. Indeed his time would have won him the whole event in 2018…
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Ep 67: An Apple Podcast Update MADE for Lazy Girls
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Let's discuss an exciting announcement from Apple Podcasts - the introduction of automatically generated transcripts! This feature is a lazy girl's dream, given that Apple Podcasts will provide you with AI automatically generated transcripts on your episodes for free. Not only does this new feature make podcast content more accessible, but it also …
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Episode 5 - On the Topic of Energy
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Energy is the way you show up for your athletes. It's so much more than being excited and passionate. In this episode, I dive into the 4 areas of focus as energy is concerned, which is a perfect place to audit your personal energy. Second, I review the three ways I improve my energy when it's not as good as I want it. It's impossible to be high ene…
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Arc of Attrition 2024 - Review Episode
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In this episode of the Running 44@60 podcast I’m reviewing the Arc of Attrition 2024, in particular giving a shout out to known listeners who took part in the 100 or the 50. And as I like a good stat here are some: Arc 100 - Starters 363 Finishers 217 - Finish rate 60% Winner Mark Darbyshire in a new record time of 18:51:54 beating his record from …
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Ep 66: What Taylor Swift Can Teach Us About Podcasting
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In this episode, I'll discuss what we can learn about podcasting from Taylor Swift (although to my knowledge, Taylor Swift has not started her own podcast!). We talk about how you can't please everyone with your podcasting content and you need to focus on creating content for you and your core audience. I say creating content for you; what I mean i…
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