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Clubs from the top four European leagues in Germany, Spain, England and Italy went head-to-head for the first time in Audi Cup history: FC Bayern Munich, Real Madrid, AC Milan and Tottenham Hotspur The high-caliber field fulfilled expectations: after four goal-laden and partly high quality fixtures, the winner’s trophy went as it did in 2009 and 20…
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This year, the Audi presence at Design Miami/Basel revolves around the new Audi Q7. The brand with the four rings is the exclusive automotive partner of the show and from June 16 to 21 it will be exhibiting “The great quattro”: a three-dimensional installation with dark monoliths which prominently showcases the largest model of the Audi SUV family.…
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A four core processor processing eight billion operations per second. A virtual tachometer with a needle that is rendered anew 60 times per second to ensure absolutely fluid motion. 3D sound to match a concert hall and appearing to come from every direction, an Audi tablet as a multimedia control panel and simple wireless communication between your…
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Audi is continuing with its new design strategy: At Design Miami, the brand with the four rings is presenting the essence of quattro as “The force within”. To mark the tenth anniversary of the show, which takes place from December 3 through 7, 2014, Audi is also presenting the revolutionary Audi prologue concept car – this is the first vehicle crea…
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The eighth edition of World Ducati Week, the international, bi-annual Ducati gathering that attracts countless enthusiasts from the global Ducati community, has been an outstanding success, able to thrill the tens of thousands of motorcyclists who filled the "Marco Simoncelli" Misano World Circuit from Friday 18 to Sunday 20 July.…
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Audi is presenting its first-ever architecture installation designed by Konstantin Grcic, one of the most influential industrial designers of the age, at this year’s Design Miami/Basel. The source of inspiration for the polygonal TT Pavilion is the new Audi TT. Grcic has used parts of the TT to create a mobile space that transfers the technology of…
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Audi presented the A3 clubsport quattro concept at this year's Wörthersee Meeting in Reifnitz (Kärnten) from May 28–31. The concept study has a five-cylinder TFSI engine under the hood producing 386 kW (525 hp). Shown were also the Audi TT quattro sport concept show car, which debuted at the 2014 Geneva Motor Show, and ten production models.…
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“Next Generation” is the motto under which Audi is appearing with a virtual fireworks display of innovations at the Consumer Electronics Show (CES) taking place in Las Vegas from January 6 - 10, 2014. Audi is showing its future solutions for the megatrends piloted driving, infotainment, connectivity, operation and display, and its groundbreaking li…
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In the midst of the Corviglia ski area the exclusive quattro BAR opened at 2,486 meters above sea level. With open fires and creations from celebrity chef Reto Mathis guests expect perfect quattro conditions: Wind, blowing snow, ice and the impressive panorama of the Alps visibile through the encircling glass facade of the building. Audi interprets…
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Audi’s presence at Design Miami/ from December 3rd to 8th has been dominated by Audi Sport and featured two of its sportiest models: the production model R8 Spyder and the R8 LMS ultra for customer racing. The Audi sculpture entitled “Fragmentation” served as the backdrop. This three-dimensional installation plays with the red rhombus, the symbol o…
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A new skyline for Frankfurt am Main: Audi once again had a spectacular architecture in store for visitors of the International Motor Show (IAA). Constructed specially for the exhibition, the building invited visitors to consider the parameters for urban mobility from an unusual point of view. Inside, skyscrapers and entire city districts sprouting …
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At Design Miami/Basel held from June 11 to 16, Audi will showcase an installation by Tim John: “Home of quattro.” The scenographer will portray milestones from quattro history as silhouettes. And two extraordinary Audi models will take center stage: the new Audi RS6 Avant – unveiled at the Geneva Motor Show in March – and the legendary 1984 Audi Sp…
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Audi is turning the Wörthersee 2013 into the “Home of quattro”. At the large gathering from May 8 to 11 in Reifnitz (Kärnten), the premium brand will unveil the Audi TT ultra quattro concept – which combines minimal weight and maximum sportiness. A wide range of high-performance cars will also give fans another taste of sportiness. In addition to t…
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The R18 Ultra Chair set to be exhibited by Audi at Design Miami/ was masterminded by Clemens Weisshaar and Reed Kram, who represent a new generation of digital designers. The prototype was developed in cooperation with the Audi Lightweight Construction Center and made its very first appearance at the Milan Furniture Fair in April. The chair was fin…
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In the Audi Sphere in Copenhagen, Audi is showing how it is shaping tomorrow’s technology, while making it possible to experience the brand’s fields of innovation: In front of the Parliament Building in the Danish capital, three walk-in spheres present unique worlds for each key aspect of technology.…
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Audi is exhibiting concept vehicles for lifestyle, action and sport on the Wörthersee Tour. Three powerful versions provide new accents in the Q3 model family, and with its e-bike Wörthersee prototype Audi defines a technical bike concept that explores the limits of technical feasibility on the basis of Audi’s core competences “design”, “ultra”, “c…
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At the Salone Internazionale del Mobile in Milano, Audi in April 2012has displayed a pioneering project at the Palazzo Clerici: “R18 Ultra Chair – Public Beta.” Visitors were invited to try out Audi ultra lightweight technology in an interactive installation. Designers Clemens Weisshaar and Reed Kram collaborated with the Audi Lightweight Design Ce…
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In the future, streets will communicate with every road user – this hypothesis is put forward by architectural firm Bjarke Ingels Group (BIG) in their vision of mobility of the future. Visitors to Design Miami/ 2011 (November 29 to December 4) can discover what the architecture group’s idea actually looks like. In cooperation with AUDI AG, they hav…
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AUDI AG and the Frankfurt Book Fair have agreed to a multi-year partnership to provide a platform for the exchange of ideas between various disciplines and schools of thought. The aim is to work together to foster innovative ideas through the convergence of different fields. The partners are providing a first glimpse of their collaborative project …
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With the Audi Ring, Audi is celebrating a very special world premiere at the IAA 2011 in Frankfurt/Main (Germany): For the first time, the brand with the four rings is being presented in its own building on the Agora, the central forum and meeting place at the IAA, the most important motor show of the year. See the fasctinating building, the all-ne…
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For the fifth time, Audi presented its most recent and sporty cars at the Wörthersee Tour (Austria). More than 300.000 fans were thrilled by the numerous outstanding cars on display and the fascinating Audi show including Audi drivers presenting their cars and the world premiere of the stunning Audi A1 clubsport quattro concept car.…
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Fill it up, pay, get on your way. It probably won’t be that easy with electric cars, since charging takes longer than filling up with gasoline or diesel. At the Design Miami show 2010, Audi took a playful look at this aspect: What can drivers do in the meantime? What amenities will charging stations of the future have to offer? Furthermore Audi pre…
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Once again, Audi attracted fans from throughout Europe with a stunning presence at the 2010 Wörthersee Tour. In leading role: The new Audi A1. Innovative adhesive film designs, vibrant paint finishes as well as exterior add-on parts and a matching interior transformed a total of seven models of the new compact car into spectacular motto vehicles. F…
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Extraordinary trade fair displays are ‘par for the course’ at Audi, and have been for years. This was true at Design Miami in Basel and Miami, and it will also be true at the Milan Furniture Fair, also commonly known as the Milan Design Week, were Audi will have a display for the first time ever. The highlight will be Lucid Flux, a light installati…
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Live and multi-faceted: Audi presented the new Audi A1 at the Moll de la Marina in the Olympic Harbour of Barcelone (Spain). From 10-27 March 2010, the AreA1 presented the next big Audi - a thrilling stand showing all technical features of the car and giving a very special driving experience as the co-pilot of a professional driver.…
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The 80th Geneva Motor Show serves as the backdrop for several spectacular Audi premieres. International star Justin Timberlake unveiled the new Audi A1 during the press conference at the Audi stand. In addition, Rupert Stadler, Chairman of the Board of Management of AUDI AG, and Michael Dick, Member of the Board of Management for Technical Developm…
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Audi is showing an uncompromising purist compact sports car with all-electric drive at the first major auto show of 2010. The Detroit showcar Audi e-tron is the name of this 3.93 meter (154.72 in) long and 1.78 meter (70.08 in) wide but just 1.22 meter (48.03 in) tall two-seater; just a few months after the debut of the Audi e-tron at the 2009 Fran…
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The 100th anniversary year of the Audi brand is set to culminate with a very special occasion. November 30 sees the world premiere of the new Audi A8 – in the extraordinary setting of Miami. Here the brand’s new flagship will be presented in a truly innovative way in the Audi Pavilion, a temporary museum structure. It is to be the focal point of th…
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Audi presents the highlight of the IAA 2009: the e-tron, a high-performance sports car with a purely electric drive system. Four motors – two each at the front and rear axles – drive the wheels, making the concept car a true quattro. Producing 230 kW (313 hp) and 4,500 Nm (3,319.03 lb-ft) of torque, the two-seater accelerates from 0 to 100 km/h (0 …
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Each year Wörthersee plays host to the now legendary GTI meet, at which auto enthusiasts and of course Audi fans from throughout Europe come together. AUDI AG once again has its own stand at this extraordinary event. The brand’s appearance at the 28th Wörthersee Tour (from May 20-23) in Reifnitz, Kärnten (Austria), is dedicated to the centennial ce…
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Audi is the exclusive automotive sponsor for the third year running at Design Miami/, the leading global forum for high-end design. From December 2 through 5, the world’s most influential dealers, designers, collectors, curators, and critics met to celebrate the design scene’s highlights at countless events. Audi was not only sponsor of the VIP fle…
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Audi at the Paris Motor Show 2008: Join us for a visit to the Audi stand and experience a stunning array of world premieres and novelties. In this episode of the Audi videocast: Exlcusive footage from the Audi S4 world premiere, interesting facts about the Audi A6 2.0 TDI e and the Le Mans winning sports prototype Audi R10 TDI.…
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