A podcast for beginner self publishers to learn more about writing, self publishing and marketing their books.
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A community of 1,000,000 authors and publishing professionals. We help authors create and market the best indie books 🤓 Follow us on Apple Podcasts, Spotify, and SoundCloud for a new episode every week!
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Writing great books is critical to generating sales and building a following of readers. On the Dialogue Doctor Podcast, Jeff Elkins and other writers discuss how to write dialogue that will excite readers and help you sell more books.
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Brought to you from the indie author experts at Draft2Digital! Each week, Self Publishing Insiders features an interview with a new guest, covering self-publishing topics from writing and craft to marketing and promoting your books, and anything that can help you build and grow your author career. Learn about new tools, new software, new markets—and of course, all the inside information that D2D can provide! This show features interviews taken from our live D2D Spotlight, available on YouTub ...
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Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and ta ...
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Elite Expert Insider podcast. Educate, inspire and motivate entrepreneurs, innovators and growth seekers. Hosts Melanie Johnson and Jenn Foster, owners of Elite Online Publishing, will bring you conversations from business, personal development to health and fitness. They will chat with special guests, industry leaders, authors, business and marketing experts and just darn interesting people. It’s the show that will up your game!
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Welcome to the Wish I'd Known Then podcast. Join authors Jami Albright and Sara Rosett as they interview self-published authors about how they found success as well as lessons they've learned. Because being an indie author is about being innovative and creative and learning from your mistakes.
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The Kobo Writing Life Podcast features exciting interviews with bestselling authors, tips on the craft and business of writing, and advice for a successfully self-publishing career. Millions of readers are waiting to discover your book - publish today at www.kobo.com/writinglife.
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Join two pro editors, Louise Harnby and Denise Cowle, on The Editing Podcast for a fortnightly exploration of practical tips and guidance for editors and proofreaders who want to improve their practice and grow their businesses.
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For authors and publishing professionals - we're talking all routes to publishing, book launches, book marketing, tips, tools, and resources to write, publish, and sell your book. Self-publishing, hybrid publishing, and traditional publishing. Author interviews and industry experts. Hosted by Alexa Bigwarfe of the Women in Publishing Summit. Formerly known as the PublishHer podcast.
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Dear Indie Author, Have you ever felt overwhelmed by the prospect of publishing your book all on your own? It's a common fear, but guess what? You're not alone. I'm Shonda Ramsey, your host and fellow indie author, and I've been there too. But here's the thing: fear shouldn't hold us back from sharing our stories with the world. That's why I've gathered a team of incredible industry professionals, published authors, and fellow writers who understand the journey all too well. Together, we'll ...
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Kingdom Writers: A Podcast for Christian Writers of All Genres
CJ and Shelley Hitz: Writing Mentor, Author Coach, Christian Writers
Welcome to Kingdom Writers where CJ and Shelley Hitz help you take a step of faith to finally finish your book. This podcast is filled with spiritual encouragement as well as prayers to help you overcome the resistance you face as a writer. Your story matters! We believe that you have a specific role to play in the kingdom of heaven to impact lives for eternity. And because of this, we will pour out our lives encouraging writers like you to not only tell your stories but to take the courageo ...
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Calling all aspiring authors and seasoned wordsmiths alike! This is your official invitation to live your best life and write the book that's burning inside you. The Going North Podcast is your one-stop shop for inspiration, information, and motivation on your author journey. Every Monday, Thursday, and Saturday, host Dom Brightmon, the positive thought catalyst, bestselling author, and certified trainer with the Maxwell Leadership Team chats with incredible authors from around the world. Th ...
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Helping Writers Build a Self-Publishing Business
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GetPublished! Radio host Gerald Everett Jones has the answers to your self-publishing challenges because he's already made all the mistakes himself. He's the author of more than 30 nonfiction business and technical books, as well as seven self-published novels. His co-hosts journalist Cheyenne Cockrell and sci-fi author Thomas Page keep him honest and never dull!
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The Naked Eye Podcast: Exploring Natural Alternatives to Glasses, Contacts, and Surgeries
Nathan Oxenfeld: Certified Teacher of the Bates Method, Yoga, Meditation, a
The Naked Eye Podcast is a show designed to help people learn how to see clearly with the naked eye. No glasses, no contacts, no laser eye surgeries… just natural vision improvement. Together we’ll explore the holistic side of eyecare and how natural alternatives like the Bates Method, Yoga, Meditation, Breathwork and more can give you healthier eyes, which leads to better eyesight and insight. Nathan Oxenfeld will be teaching you natural vision tips and vision enhancement practices, coverin ...
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Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years. Mark has bec ...
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Welcome to Read It With Whiskey, the place to be if you are a sci-fi or fantasy reader! Our host, Laura Juntunen, interviews self-publish authors of these genres, and together, you will learn about the person behind the page: the author! Enjoy! *This podcast is no longer releasing new content. To learn more about the host, visit her website at www.LauraJayLive.com. Thank you!
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Author and musician Matt Syverson discusses music, movies, books, and writing. He is the author of numerous rock fiction novels, including "Black Dog" and "Blue Whiskey".
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Helping indie authors successfully write, market, & self-publish their books and make a living with their writing. In this show, Ella interviews successful authors who share their best writing, marketing, and mindset secrets. You'll hear from them about topics such as making time to write, tools to succeed as an indie author, exactly what steps they took to achieve their self-publishing success.
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Over 80% of Americans want to write a book, yet less than one percent ever succeed. Why is that? People often believe the task is too daunting, or they put off getting started. Well, we are here to tell you that it can be done! We will show you how to write, publish, and promote your new book! Each episode is an interview with a newly published author who shares their tips and suggestions on how you can publish the book of your dreams. If this podcast is not what you are seeking, please shar ...
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The Self Publishing Spotlight shines a light on authors at all stages of their indie journey. We ask them the same five questions on writing and publishing - five questions that will help you level up your own author career. Short and sweet, these Spotlights are the perfect way to snap up self-publishing stories on the go.
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Welcome to the Get Published Podcast, where we help people get published with a proven system that works! Give us 15 minutes and we will give you a great podcast. Join 15-time bestselling author and book publisher, Paul Brodie as he discusses with his guest, every step of the author journey, to help you with the writing, publishing and marketing of your book.
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On the Writership Podcast, professional book editor Leslie Watts critiques five pages of fiction from writers who are, or soon hope to be, traditionally or independently published. The submissions come from actual authors who understand they may need help seeing the flaws in their stories and are brave enough to share this experience so that you might improve your writing too.
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Your weekly romp through the baffling and ever changing business of being both an artist and entrepreneur in the world's most popular genre. With your hosts Eliza Peake and Adrienne Bell. The Misfit's Guide to Writing Indie Romance is a part of the Frolic Podcast Network. You can find more outstanding podcasts to subscribe to at frolic.media/podcasts!
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Writer's Life Radio - The Only Show for Authors and Writers, by Authors and Writers
WritersLife.org
Whether you're a seasoned author or beginning writer... Subscribe and tune into WritersLife.org radio to get the latest news, tips and resources needed to take your love of writing to the next level, get published or simply generate an income from. Subscribe now, plus be sure to claim your free Writer's Toolkit by visiting our site at http://www.WritersLife.org/podcast-gift/ Writer's Life Radio - The Only Show for Authors and Writers, by Authors and Writers
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Everybody Hates Self-Publishing explores the good, the bad and the ugly of creating and producing your own work. Self-published authors will find advice on writing, book marketing and getting your book in bookstores. Aspiring writers will learn about being an indie publisher: Being an entrepreneur, creating your own DIY publishing house and thriving as an indie publisher means connecting with readers, booksellers and librarians and competing in a market that favors traditional publishing. Ho ...
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STORM THE GATES OF PUBLISHING with VP and literary agent Amanda Luedeke and novelist Charis Crowe. Teaming up to talk about both sides of publishing (self-publishing and traditional), Amanda and Charis share their combined twenty years of experience in the industry from both sides of the desk. They offer a glimpse behind the "gates" as they share the realities, opportunities, and difficulties of the publishing world. Amanda Luedeke is literary agent and Vice President at MacGregor and Luedek ...
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Let's nerd out where writing, psychology, and business success overlap! On this show, we look at how to ethically apply psychological principles of persuasion. You'll learn compelling copy tips to improve your writing of all lengths for biz. And you'll be ready to become a #1 bestselling published author on Amazon (faster, easier, and cheaper than you thought possible) and make money with your books as you grow your exposure and business. Join host @LaptopLaura, a tall Math and Psych teacher ...
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Welcome to "Publishing Rebel," the podcast that breaks the rules and helps you kickstart your career as a successful nonfiction author and entrepreneur.Publishing Rebel shatters the status quo and empowers you to take control of your publishing journey.Are you tired of being stuck in the traditional publishing mold? Want to forge your own path and achieve success on your terms? Then join us as we explore the wild world of independent publishing, self-publishing, and alternative publishing mo ...
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Write With Impact is the podcast for writers seeking to take their writing to the next level. Hosted by writer and digital entrepreneur Glenn Leibowitz, Write With Impact features actionable strategies, tips, and resources to help you hone your writing, build an audience, and have more impact. Each week, Glenn interviews successful writers, from best-selling authors, widely-read bloggers, and senior journalists, to content marketers, podcasters, and more. In addition to weekly interviews, Gl ...
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Book Marketing Show Podcast with Dave Chesson
Dave Chesson, Founder of Kindlepreneur and KDP Rocket
Are you ready to increase your book sales, and hit the bestseller list consistently? Welcome to the Book Marketing Show, where in this weekly podcast Dave Chesson will not only show you some of the best book sales tactics but also bring on top-notch guests to show how each tactic taught here was a game changer for their books and how it can be for yours as well. Having created one of the largest websites on book marketing, Kindlepreneur.com, he’s also been a book-marketing consultant for top ...
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The Writing Podcast was founded in late 2014 in the wake of The Self Publishing Roundtable’s final host stepping down from the show. Adam and Lindsay (the newest hosts of SPRT at the time) decided it would be best to branch off into a new show rather than continue with one in which all original hosts and owners were no longer involved. So what are the similarities and differences between this podcast and the old? I am glad you asked, convenient narrator. Like Adam and Lindsay’s prior show, t ...
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In this episode, we dive into the essentials of structuring a successful book series with Kristina Stanley of Fictionary. We'll discuss key elements like plot arcs, character development, and thematic consistency, and we'll go deep on how to plan your story across multiple books to ensure each installment builds anticipation for the next. If that's…
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Nominate Your Favorite Resources for Christian Writers
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Submit your nominations here: https://www.trainingauthors.com/nominations/ Thank you!Af Shelley Hitz
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Episode 235 - Character Growth and Building Characters - an Office Hour with JP Rindfleisch IX
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In this episode, Dialogue Doctor Coach JP Rindfleisch IX holds and office hour. He and the other Dialoggers on the call discuss JP's book the Story Hypothesis, how to plot character change, what the length of a novel should be, and how to let the reader know a character's background without just telling them the character's background. For more on …
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Jessica Firpi on Writing Compelling Save the Cat Moments
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Episode 236 / Ever wondered why certain characters steal your heart? This week we chat with Jessica Firpi, a TV and movie reviewer as well as a K-drama enthusiast and podcast host. We explore everything from effective "save the cat" moments to why a sunshine character can make a dark character shine. If you've ever wondered how to make your charact…
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SPA Girls Podcast - EP465 - Theodora Taylor: Writing Blurbs with Butter
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Theodora Taylor is back! And she’s here to tell us how to craft our blurbs with LOTS OF BUTTER that hook readers and skyrocket sales. Theodora Taylor is the bestselling author of the 50 Loving States Series. Despite writing within a niche genre (interracial romance), she has earned six KDP All-Star bonuses and grown a fanbase of rabid readers throu…
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3: Writing in a Community with Kim Mosiman
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Send us a text Shonda Ramsey interviews Kim Mosman, a nutritionist, personal trainer, and author of "Reflections of Joy." Kim discusses her journey from running a gym to writing a book about balancing health and happiness. She shares her experiences with menopause, arthritis, and the importance of self-care. Kim emphasizes the value of writing comm…
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Empowering Gen X Women on Finding Success with April Roberts
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Hey, everyone! Welcome to another episode of the Elite Expert Insider podcast. I'm your host, Jenn Foster, and today we have an incredibly inspiring guest with us, April Roberts. April is a coach, consultant, and mentor who specializes in helping Gen X female entrepreneurs thrive. She brings a wealth of experience as a former high-achieving attorne…
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Episode 234 - Turning Summaries into Scenes with Liz Mason
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In this episode, Jeff sits down with new author Liz Mason to talk about Liz's work in process. The talk about how the reader experiences emotion in a story, why it is important to have characters interacting, and how to find a scene if you have written a lot of summaries. For more on the craft of writing, check out https://dialoguedoctor.com/…
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Ep. 888 with – How to Manifest Your Dream Home and Life with Victoria Marie Gallagher (@LOAHypnotist)
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“Go for your dreams because your needs are necessary for this world and this universe to expand and become all that it can be.” – Victoria Gallagher Today’s featured #1 international bestselling bookcaster is a Certified Master Hypnotist, NLP Trainer, Transformation Meditation Teacher, life success coach, speaker, and a renowned authority on the La…
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Author Tools: The Good, Bad & Ugly
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In this episode, we're diving into the world of author tools—those must-have apps, time-saving shortcuts, and money-saving methods that can make a huge difference in your author journey. We'll share our favorite tools that every author should consider, highlighting why we love them and how they can boost your productivity. But it doesn't stop there…
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Reedsy Live: How to Refine the "Voice" of Your Book with Gabriela Pereira
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🔍 TEDx speaker, author, and founder of DIY MFA Gabriela Pereira talks about the importance of understanding the "voice" of your writing📝 Find a full transcript of this podcast episode here:https://blog.reedsy.com/live/refining-voice/Af Reedsy
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Trials, Tribulations... and Success!
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If there's one lesson indie authors have learned, it's that perseverance and fortitude matter. Yet sometimes life can throw us curve balls, knock us down and leave us gasping for breath. Internationally bestselling author Elicia Hyder, with nearly a million books sold, has been on that ride and lived to tell the tale. Strap in, because this is goin…
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Happy In Hiddenness 1 Samuel 16:1-13 v.4 – It was quite a shock to the Bethlehem elders that Samuel came to their town. They assumed something was wrong. v.6-7 – Even Samuel was enamored with Jesse’s oldest son Eliab. But God wasn’t impressed. He was looking at hidden traits, not outward superficial data. David wasn’t even an option. He was out in …
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Episode 233 - An Office Hour with Coach Laura Humm
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In this episode, Dialogue Doctor Coach Laura Humm holds an Office Hour with four different authors. Together they discuss, how to keep track of the details in your book, how to manage flashbacks, should you add emails or letters to your narrative, the benefits and draw backs of having more than one POV, and more. For more on writing craft, go to ht…
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Penn Cole on Writing to Market and Prepping for Publication
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Episode 235 / Fantasy romance author Penn Cole shares tips on writing to market in a way that goes beyond the usual analysis of trends and tropes, patience in the writing and publishing process, and translations using an agent. Topics: Penn’s tips on prepping for publication and ARC teams How to research and write to market in a deep way, focusing …
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SPA Girls Podcast - EP464 - Switching Genres and TikTok Success with Alexa Rivers
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When she decided to write a palate cleanser novel in a completely different genre - with a brand new pen name - Alexa Rivers had no idea she would have a hit on her hands. In this interview she talks about why she wrote the book, how she picked the new pen name, the marketing she did, and how a book she wasn't expecting to do much at all... kinda d…
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#351 - Translating Your Books with Hanna Wheeler
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In this episode of the KWL Podcast, we were joined by Hanna Wheeler, translator and copywriter who has worked on translating several Kobo Originals titles (check out Iris Visser’s books)! Hanna grew up in a bilingual family and is fluent in both English and Dutch, and has translated a variety of titles, from biographies to children’s pictures and m…
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#WintheWellnessWAR Bonus Ep. – From Bananas to Buddhism with Mark Reid J.D. (@ZenSammich)
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“Don't waste time being something that you think people want you to be. Go ahead and do your own thing.” – Mark Reid J.D. Today’s featured bestselling bookcaster is a husband, washi tape maker, and attorney turned English professor, Mark Reid JD. Mark and I had a fun on a bun chat about his chapter in the book, “Win the Wellness W.A.R.: We Are Resp…
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2: Writing and Work-Life Balance with Jill Gunderson
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Send us a text Shonda Ramsey interviews Jill Gunderson, a debut author whose time travel mystery romance, "That Time I Loved You," was released in December 2023. Jill discusses her writing process, including her favorite snacks, tools, and the challenges of balancing family life with writing. She shares her journey from starting a Bookstagram to pu…
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Episode 232 - How to Build a Main Character Dialogue Dash Style
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In this episode, we share a webinar from the Spring Dialogue Dash. We talk about how to build a main character. We discuss developing a character's personality and the character's voice. We then dive into what happens when you have more than one vehicle and why it is important to provide variety. Finally, we get into voice modulation and how it int…
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SEO Secrets From Fashion to Tech with Leisa Holland Nelson
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Welcome back to another episode of the Elite Expert Insider Podcast! Today, Melanie Johnson sits down with Leisa Holland Nelson, a seasoned business leader and the Chief Marketing Officer at Astound. Leisa shares invaluable insights on the power of backlinks and SEO, stressing the importance of relevant, well-written blogs in driving website traffi…
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Ep. 887 – How to Unlock Your God-Given Destiny & Make Connections That Count with PJ Victor (@jenahsjourney)
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“Can you extend a hand and help someone? Because that is truly what I believe our purpose here is—to just help each other so that we can all not just survive but thrive.” – PJ Victor Today’s featured bestselling bookcaster is a mom, Speaker, Teacher, Mindset Coach, yogi, and certified master hypnotherapist, PJ Victor. PJ and I had a chat about her …
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Ep. 886 – From Suicidal Ideation to Spiritual Teacher with Gina Cavalier (@LoveandMedia)
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“Inside my pain was my life purpose. I had to go and heal myself, and inside that healing was my life purpose.” – Gina Cavalier Today’s featured bookcaster is a mental health advocate, media veteran, filmmaker, artist, speaker, and spiritual teacher, Gina Cavalier. Gina and I had a chat about her book, “Surviving Suicidal Ideation: From Therapy to …
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We're shining a spotlight on the often-overlooked world of indie bookstores. These hidden gems are more than just places to buy books—they're vibrant communities that can play a crucial role in your book's success. We'll explore why indie bookstores matter, how to build relationships with them, and actionable steps to get your book onto their shelv…
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How to use a marketing buddy in your editing business
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Discover how to use a marketing buddy to conquer overwhelm and get your editing and proofreading business promotion moving. Listen to find out more about Sharing the problem of marketing inertia Why feeling nervous about marketing with someone else can be empowering Finding a marketing buddy: Forums, groups and professional development events Makin…
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Project Seed Money - to fund Women Writers! with Sharissa Bradley {ep. 137}
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Alexa and Sharissa talked about the following key points: Sharissa's project to fund women's writing projects: Project Seed Money Project Seed Money provides a monthly grant funding female authors at $1,500.00 a month to be used for writing expenses How women are still underrepresented in the publishing industry, her reason for starting this progra…
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Ep. 885 – Improv Your Way to Better Dates & Meaningful Connections with Scot McKay (@ScotMcKay)
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“I don’t think you have to sacrifice your confidence, or your wit, or your intelligence, or God forbid your masculinity at the door simply because you're being fun and gregarious.” – Scot McKay Today’s featured international bestselling bookcaster is a father, husband, entrepreneur, world-class dating coach, adventure traveler, and co-founder of X …
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Self Publishing Roadmap for Success
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If you've ever asked yourself, "How do successful indie authors do it?" -- this is the episode for you. Joining us is none other than Dale Roberts, the charismatic host of the wildly popular Self Publishing with Dale Podcast and YouTube Channel (@dalelroberts and @selfpubwithdale). An accomplished indie author himself, Dale has made an art form out…
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Episode 231 - Cast Analysis of Knives Out
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In this episode, Jeff sits down with members of the community to analyze the cast of Knives Out. They discuss how the multiple vehicle structure works, how the cast members impact one another, and what we can learn from the script for our own work. For more on the craft of writing, check out https://dialoguedoctor.com/…
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Tik Tok Success and Being a Digital Nomad with Liz Shipton
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Episode 234 / Liz Shipton is a freelance writer, hybrid author, and full-time, off-grid, liveaboard sailor. She shares how changing her lifestyle to become a digital nomad created more time for writing and how she uses Tik Tok to market her books. 💙 🎙 Become a supporter of the podcast! Get access to the backlist of exclusive supporter episodes, the…
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SPA Girls Podcast – EP463 – Get The Most Out Of Writer Conferences
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Attending conferences helps us network with professionals in the author world and gain insights and ideas to make our jobs easier or to upskill. What can you hope to get out of conference? > Conference helps us find our tribe. The SPAGirls wouldn’t be here without RWNZ and their conferences. > Conferences show us we’re not alone. > Conferences are …
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1: Getting Started with Shonda Ramsey
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Send us a text Shonda Ramsey, a host and indie author, discusses overcoming writer's block and starting the writing process. She emphasizes the importance of setting the mood with ambient music and not editing while writing to avoid self-criticism. For nonfiction, she advises writing freely and saving drafts for later refinement. For fiction, she s…
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Dear Indie Author - Podcast Announcement
1:48
1:48
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1:48
Send us a text Shonda Ramsey, the host of the "Dear Indie Author" podcast, announces the launch of its first season. The podcast aims to support aspiring authors by sharing insights from industry professionals and published authors on the self-publishing process. Ramsey expresses her hope that listeners will gain new tips, tricks, and techniques to…
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How to Transition Careers and Overcome Challenges with Gigi Huang
21:19
21:19
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21:19
In this episode of Elite Expert Insider, host Melanie Johnson sits down with her friend, Gigi Huang, a native Houstonian who has fearlessly navigated the business world as both a successful restaurateur and a top-tier real estate agent. Gigi shares her incredible journey from managing her family's renowned Hudon restaurants to making a courageous c…
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Send us a text Shonda Ramsey, a host and fellow indie author, addresses the common fear among indie authors regarding the self-publishing process. She reassures authors that they are not alone and introduces a team of industry professionals and published authors to support them. Ramsey emphasizes that fear should not hinder the sharing of stories a…
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Episode 230 - Creating Characters with Emotional Resonance with Holly Lyne
1:17:35
1:17:35
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1:17:35
In this episode, Jeff sits down with author Holly Lyne to look at her work in progress. They talk about laying out the emotional beats of a scene, world building in dialogue, creating mystery in a book and a scene, and using body language and inner thoughts to pull the reader into the emotional experience. For more on the craft of writing, check ou…
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Ep. 884 – How to Go From Stuck to Unstoppable with Murielle Marie Ungricht
55:53
55:53
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55:53
“Clarity is an elimination game.” – Murielle Marie Ungricht Today’s featured author is a certified career and business coach, philosopher, TEDx speaker, and the founder of the Sisterhood Collective, Murielle Marie. Murielle and I talk about her book, “Get Unstuck!: The Ultimate Guide to stop procrastinating and Overthinking and Finally Move Forward…
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Reedsy Live: Novel-Writing Q&A with Tom Bromley
57:38
57:38
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57:38
🔍 Join Reedsy's head of learning for an open Q&A session📝 Find a full transcript of this podcast episode here:https://blog.reedsy.com/live/novel-writing-QA/Af Reedsy
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Top Book Marketing Strategies to Embrace
37:52
37:52
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37:52
Join us in this exciting episode as we bring one of our most popular blog posts to life! We're unpacking the best book marketing strategies that every author should have in their toolkit. Whether you're looking to spark new ideas or re-evaluate your current approach, we've got you covered. We talk about the tactics that work, expose those that don'…
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How to Get Book Reviews with Derek Doepker {ep. 136}
37:00
37:00
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37:00
In this episode, Derek and Alexa discuss: how Derek went from being a broke valet parker to a bestselling author, selling over 100,000 books using mostly free and low-cost marketing strategies (he got into personal development and started writing fitness blogs, which eventually led him to publish a book.) Why you shouldn't give up after a launch th…
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No one ever said indie publishing is easy! There's the writing, the publishing, the distribution. If that wasn't hard enough, there's the marketing. Indie authors have to worry about their websites, newsletter subscriptions, beta readers, book reviews, and more. Wouldn't it be cool if there was one site to help ease the marketing burden? That's the…
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