Many speculate that marketing is the business realm poised to be fundamentally reshaped by Artificial Intelligence. However, the pressing issue is the prevalent lack of technical acumen and basic AI understanding among many marketers. Decoding AI for Marketing (DAM) aims to mend this informational void, delivering insights for the technically adept and beginners alike. We demystify AI’s intricacies and furnish hands-on, applicable marketing approaches from those leading the charge. DAM will ...
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Jacob Daniel, Calvin Mingione and other LP and Mises Caucus organizers in the state of PA sit down with various guests, both from within and outside of the liberty movement to discuss politics, culture and current events. We hope to inspire people through these conversations to become active in their communities and to help set the world free. It's up to us, let's take human action together.
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Stories and strategies from everyday church communicators who use simple tech tools to go from frazzled to focused. Brought to you by Text In Church.
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Using AI to Champion Consumer Needs
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Joshua Browder, CEO and Founder of DoNotPay.com, thinks one of the biggest ways AI will change marketing is in its power to help consumers advocate for themselves. While companies are finding all kinds of efficiencies and competitive advantages for themselves with AI, there’s also a huge opportunity for individual consumers. What started as an atte…
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Digging Deeper on the AI Conundrum with Rex Briggs and Caleb Briggs
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40:47
Marketers - and businesses overall - face a fundamental conundrum about artificial intelligence: it has an incredible power to recognize patterns, but not all patterns are reliable. Host Rex Briggs and his son Caleb Briggs set out to explore that tension in their new book, The AI Conundrum: Harnessing the Power of AI for Your Organization--Profitab…
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Are You Placing the Right Bets In Your AI Strategy?
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Jonathan Nelson, CEO of Omnicom Digital, works with clients at the world’s largest organizations to shape the future of marketing. He’s spent his career picking the winners: deciding which technologies to invest in to help his company get an edge in the increasingly competitive marketing landscape. In the AI space, he’s partly doing that by not put…
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Venture Capital, AI, and Marketing: Where Are The Opportunities?
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39:35
Jocelyn Goldfein, Managing Director at Zetta, has been there since the early days of the Internet, even starting as the first summer intern at Netscape. After time at Facebook and VMWare, she entered the venture capital space with the first AI-focused VC firm, Zetta. Now, she and her partners are looking for the biggest opportunities in the startup…
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Startups like Pictory Tap LLMs to Improve Your Marketing Workflow
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34:24
Vikram Chalana, CEO of Pictory, says the future of marketing - and all content - is video. He looked at the ways in which AI could increase efficiency for content creators, and that was the inspiration behind the company. Pictory makes video creation easier by allowing the average business user to repurpose existing content like articles and white …
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MediaMonks is Pushing Marketing Boundaries with AI
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42:13
Wesley ter Haar, founder of MediaMonks and Executive Director at S4 Capital Group, has always been on the cutting edge of digital first production. The company has doubled down on their AI bet, and he shares some of the latest use cases they are developing for clients with AI, including consumer proxies, scaling up personalization, retrieval-augmen…
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The Age of Agents is Coming and It Will Upend Marketing
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39:57
Amit Shah, founder and CEO at the startup Instalily.ai, says that the age of AI agents is on the horizon and it will change commerce, marketing, and our lives in all kinds of profound ways. Shah has previously seen major digital transformations while serving as president of 1-800-FLOWERS, among other roles. He explains that the increased use of age…
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How Salesforce Uses AI and Cloud to Improve Customer Relationships
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Marty Kihn, Senior Vice President of Strategy at Salesforce, explains some of the biggest ways that AI has impacted their business in recent years. Salesforce now centers around a Customer Data Platform, or CDP, and Kihn talks through some of the key decisions around data, vendors, and layers of AI models that can change the game for all marketers.…
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CPG and Why The Best AI Projects Start with a Business Problem
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38:01
Lu Cotterill is Global Senior Director, Full Funnel Marketing AI / ML at Kellanova (which spun out of legendary brand Kellogg). As a marketer in the CPG space, she’s always searching for the best data available to inform business decisions. In her current role, she focuses on how AI can help them better reach customers. CPG has its own set of chall…
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AI's Influence on Marketing: A Ripple Effect Across All Business Verticals
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Gopi Kallayil is the Chief Business Strategist for AI at Google, which means he has a bird’s eye view of the technology and its implications at one of the world’s largest companies - and all the partner companies they work with. Author of The Happier Human: Being Real in an Artificially Intelligent World, Gopi had spent a good portion of his profes…
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How AI is Helping Us Understand and Streamline Messy Customer Data
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34:08
Barry Padgett is CEO of Amperity, a company using AI to solve this problem: large companies now have lots and lots of marketing data, but it is all coming from different systems and services. That means you might have info about a customer in different places across your portfolio, without the ability to integrate that data to get a more complete u…
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What Walmart is Learning About Marketing Tech and AI
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41:38
Large retailers like Walmart are in some ways at an advantage when it comes to implementing new technology like AI that depends on data, with insights being constantly aggregated across stores, products and customers. But large companies also come with complexity, and complexity is exactly what Saleel Sathe deals in every day. He’s the vice preside…
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Don’t Reinvent the Wheel: Building a Smart AI Marketing Roadmap
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40:58
While many are enthusiastic about AI, few companies have a smart roadmap in place for its development and implementation. Instead, many people either start from scratch and try to build the capability internally from zero, or buy up other AI companies without much of a plan. Jim Lecinski’s approach, outlined in his book "The AI Marketing Canvas: A …
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How AI Startups Can Show Us What’s Next in Marketing
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34:22
What does the Empire Strikes Back and the Flux Capacitor have in common? They are both analogies that Tom Chavez uses when he talks about just how exciting and challenging this moment is in AI and marketing right now. Chavez previously sold two startups - one to Microsoft and one to Salesforce - but today is doubling down on AI as the technology to…
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The AI Takeover and Why Creative Matters More Than Ever
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39:03
If everyone has access to the same powerful tools, where can marketers stand out? It comes from the inputs, and the thoughtful creative behind the assets. Alex Collmer is the founder and CEO at VidMob, a creative performance platform for marketing. In this episode, he chats with Greg and Rex about the ways they are using AI to better analyze data a…
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Designing Effective AI Tests at Ally (and Measuring Results the Right Way)
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41:30
It’s not enough to just be testing out AI on various teams and seeing what might stick. The best organizations are pulling together an AI strategy, designing careful tests across all parts of the company, and gathering data on the results to implement at scale where it makes sense. At Ally, Chief Information, Data and Digital Officer, Sathish Muthu…
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Using AI and Tech Tools to Connect and Serve in Church with Randalin Ward Ep3.9
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Have you ever wondered how tech can help your church connect better? How can AI not just aid but multiply your ministry efforts? Are there proven tech tools that can help you save time and focus more on your flock? In this episode, we're joined by Randalin Ward, the Member Support Manager at Text In Church, who has some pretty cool insights on thes…
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Is AI The New Bar to Clear for Creative?
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AI is already being used by marketers in campaigns they create, but today’s guest, Carlo Maria Ferrari, Global Content & Creators Lead at Sanofi, says the best creative will still be made by humans. Hear why he sees GenAI as a way to check your brainstorms and make sure your ideas are truly original: in a sense, making AI the new bar that great cre…
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Understanding the Options for Church Texting with Caleb Miller Ep3.8
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In the world of church communications, technology has completely changed the game. Texting, in particular, is a standout tool, allowing direct engagement with congregations and communities. Today's conversation with the Chief Experience Officer at Text In Church, Caleb Miller, sheds light on the dynamic options available for effective communication…
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AI Will Infinitely Improve Localization
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Artificial intelligence has been used in both marketing and in the travel and hotel industry for years, but gen AI is a game changer in a number of ways. In this episode, we speak with Michael Menis, Senior Vice President of Global Marketing at IHG Hotels & Resorts, about two trends he foresees will change the game in his industry: the ability to l…
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Leveraging Technology for Prayer and Community Building with Stephanie Murphy Ep3.7
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The use of technology in prayer and community building is not a new concept, but its significance has grown immensely in recent years. This episode explores the ways in which technology is being harnessed to strengthen prayer practices and foster a sense of community among believers. We have Stephanie Murphy from Stonebridge Church to offer valuabl…
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Quick Take: Sam Altman, OpenAI, and Board Drama
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It’s been a whirlwind week for Sam Altman at OpenAI - where he was removed by the board and has now been reinstated. It’s the biggest news in artificial intelligence this week, and hosts Greg Stuart and Rex Briggs give their takes and share their past experiences with boards making decisions like this. Listen on your favorite podcast app: https://p…
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Are You Leading an AI-Ready Marketing Organization?
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What can marketers learn from digital transformations in the retail space? Ratnakar Lavu became the first ever Global Chief Digital Information Officer at Nike - a job that he took on during the height of the pandemic. Today, he advises startups and brings in his years of experience including his time as CTO at Kohl’s to help think about the future…
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Why Marketers Have a “Seat at the Table” in the Growth of AI
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Been hearing a lot about AI but think it’s more something for the CTO to worry about? Think again. Janet Balis is the marketing practice leader at EY Consulting. Hear why marketers, and especially marketing leaders, are poised to play a pivotal role when it comes to how organizations integrate AI into their businesses to gain a competitive edge. It…
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How Talk In Church Transforms Church Communication with April Buske Ep3.06
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We all know that effective communication is at the heart of every thriving church community. In this episode, we explore how Talk In Church is transforming church communication, making it more efficient and effective. We're excited to have April Buske, a former church communicator turned Talk In Church Member Success Manager, as our special guest. …
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Introducing: Decoding AI for Marketing
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AI is moving fast, and one of the places it’s most quickly becoming a necessity is in the marketing space. But a lack of basic AI understanding and a lack of the necessary technical acumen is holding many marketers and organizations back. On this show, marketing and AI experts Greg Stuart and Rex Briggs help demystify the intricacies of AI, through…
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How to Transform Mission Work with Text in Church with Zac Minton Ep3.05
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Do you ever wonder how technology can be used to help you in your mission work? Have you been looking for ways to build a stronger sense of community within your congregation? We kick off Season 3 of this podcast by discussing the innovative use of Text in Church in missionary work. In this heartwarming yet humorous episode, we chat with Zac Minton…
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Utilizing Google Ad Grants for Church Outreach with Molly Pelic Ep3.04
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The digital landscape can be intimidating, especially for church leaders and communicators who are new to the world of online marketing One powerful tool at their disposal is Google Ad Grants, a program that offers free advertising to eligible nonprofit organizations, including churches. Essentially, it functions like a gift card for Google Ads, pr…
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Using Technology to Expand Ministry Impact with Stuart Smith Ep3.03
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Embracing technology does not mean sidelining traditional values or practices. Instead, it offers an opportunity for ministries to reach broader audiences and make a more significant impact in today's interconnected world. In today's episode, we had the pleasure of sitting down with Stuart Smith, director of International Student Ministries Canada …
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How to Really Assimilate People into the Church Community with Robbey Smith Ep3.02
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Inviting people to church is easy; assimilating people into the church community is the challenging part. Most church leaders can’t help but ask, “How can we stop people from leaving our church?” The answer may surprise you, but it’s really possible to pull off. We’ve invited no less than Robbey Smith, the Lead Pastor at the Redemption Church. He j…
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Season 3 Preview with Tech in Church
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Welcome to Season 3 of the Tech in Church Podcast! We are so excited to bring you another season of helping church leaders and communicators go from frazzled to focused! That’s because we’ve taken our conversations to a higher notch this time around. In this episode, we’ll share with you the reasons and insights you should look forward to from our …
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Take Human Action PA Ep 52 Does the Right to Bear Arms Apply to Philadelphia?
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Streamed live on Jun 29, 2023 In this episode, we discuss carrying firearms in Philadelphia, how it can land you an overnight in jail, and the inherent injustice of the system. Our very own Maj Toure is at the center of it. Plus, Philadelphia considers ban of ski masks. Finally, in today in history, we discuss how Grover Cleveland is one of the bes…
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Take Human Action PA Ep 51 Libertarian Christian Institute and Christian Nationalism w/Doug Stuart
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Streamed live on Jun 15, 2023 On this episode, Doug Stuart joins the show! He's the CEO of the Libertarian Christian Institute, Master of Divinity from Miseo Seminary for writing and speaking, focusing on challenging the status quo. Doug lives in Lancaster, PA where he freelances as a graphic designer and video producer. He serves as a deacon at hi…
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Take Human Action PA EP 50 Criminal Justice & Economics w/Mike ter Maat
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Streamed live on May 18, 2023 On this episode, Mike ter Maat joins the show! We'll talk about his background, his work in commercial banks, international & federal agencies, and the White House. Bring your questions! Mike advocated for free markets in financial services before launching a successful executive education and consulting business. Mike…
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Take Human Action PA EP 49 Blueprints of the Constitution w/Mike Maharrey
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On this episode, Mike Maharrey joins the show! We'll talk about his background, his recent appearances at the Take Human Action Tour, Blueprints for Resisting Federal Overreach, and Strategies for Local Political Action. Bring your questions Mike serves as the National Communications Director for the Tenth Amendment Center and the Managing Editor o…
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Take Human Action PA EP 48 Making Politics Decentralized w/Keith Knight
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On this episode, Keith Knight joins the show! We met recently at the Take Human Action Tour in NYC after he just finished his talks at the series of events. He is Managing Editor at the Libertarian Institute, host of the Don't Tread on Anyone podcast and editor of The Voluntaryist Handbook: A Collection of Essays, Excerpts, and Quotes. Bring your q…
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Take Human Action PA EP 47 Can we have a Private Currency? w/Douglas & Sunita Tuman
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Streamed live on May 1, 2023 On this episode, Douglas & Sunita Tuman of Monero Talk join the show! A Freedom fighting duo that began hosting the Monero NYC Meetups in 2018, they have been interviewing digital cash devs on Monero Talk since 2018. In addition, they have been running the Monerotopia community show since 2020, the Confer since 2022 and…
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Take Human Action PA EP 46 Caleb Shreve for Township Supervisor
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On this episode, Caleb Shreve, Candidate for Township Supervisor and Auditor, joins the show! He'll also talk about his background, how he found the libertarian party, his work on veterans issues, and his run for local office. Bring your questions! Caleb Shreve is a veteran who focuses on Post Traumatic Stress Recovery. He is also a writer, politic…
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Season 2 Wrap-up/Tech In Church Ep 2.09
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It’s officially a wrap for Season 2 of Text In Church! While we’re at it, the Tech In Church team finds it prudent to take a trip down Season 2’s memory lane and reflect on lessons from fellow multiple-hat-wearing church communicators and leaders. We’re blessed to have learned more about unfailing stewardship and innovative use of technology at chu…
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Planning Church Work with Tech Tools and the Right Strategies with Caleb Miller Ep 2.08
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Have you ever wondered how church communicators keep up with all their responsibilities but still have time to focus on the things they love? It’s a life that’s hard to imagine now but is still possible to attain. With the help of tech tools and the right philosophy, soon enough, you’ll see the results of what it means to be a focused church commun…
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Tech Tools to Get You Less Frazzled and More Focused As Church Leaders Ep 2.07
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Are you curious how church communicators and leaders put tech tools into action? Over the past episodes, you’ve listened to some remarkable church leaders share how they use technology as an integral part of church communications. This time, we’ll take you inside how we, a tech company, became more people-oriented and ministry-efficient through the…
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Take Human Action PA EP 45 Door to Door Campus Tour w/Nathan Romig
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Streamed live on Apr 20, 2023 This week, the crew joins Nathan Romig, the newly elected Libertarian Party of Pennsylvania (LPPA) North Central Region Representative! He'll be coming straight off the area of Penn State University, one of the largest public universities in the country, as a part of the LPPA's Door to Door Campus Tour Event for drug l…
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Take Human Action PA Ep 44 From Okinawa to PA House Campaign w/Elijah Scretching
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Streamed live on Apr 13, 2023 This week, the PA Mises Crew joins Elijah Scretching, Marine Corps Veteran and Candidate for State House. Elijah is a 24 years old Marine Corps Veteran who wants to continue to serve the people. He's married and has a 2 year old daughter. He'll talk about his early life with his large family, while growing up in foster…
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How to Use the Tangibles and Technology Connection to Disciple People at Church with Liz Dolan Ep 2.06
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Discipling people at church is really challenging. In fact, the challenge of discipleship may throw church leaders off their day-to-day personal and ministry rhythms. Fortunately, innovative approaches to the use of technology at church can save the day. To show us how technology can aid church leaders and communicators in their pursuit of disciple…
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How to Be a Kingdom Builder through Talent and Technology While in a Transition Period with Mike Elliot Ep 2.05
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Every church leader reaches a point of a much-needed pause, then a transition before the hoped revival. These periods of transition, whatever the reason behind them may be, present opportunities for growth and service as a kingdom builder, even if you don’t have any formal titles. It’s just all about seeking ways to help the church with your talent…
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Take Human Action PA EP 43 Take Human Action Tour NYC w/Luke Ensor, Irene Mavrakakis & Autumn Pangia
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Streamed live on Apr 6, 2023 This week, the PA Mises Crew joins Luke Ensor, Co-Founder & Board Member of the Mises Caucus, and Irene Mavrakakis, Co-Founder of Liberty Speaks, and co-host Autumn Pangia to recap our experiences at the first of the nationwide Take Human Action Tour Events in New York City. We all attended the Take Human Action Tour on…
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Take Human Action PA Ep 42 Liberty Hits the Streets w/Irene Mavrakakis, Rob Cowburn & Regina Badger
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Streamed live on Mar 30, 2023 This week, the PA Mises Crew joins Irene Mavrakakis, Rob Cowburn, and Regina Badger to unveil our next big project: Liberty 101 Classes at Maj Toure's Solutionary Community Center in Philadelphia, PA. We'll talk about each of our areas of focus, the topics we're looking to cover, and the groups that we're looking to br…
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Take Human Action PA Ep 41 Standing Up for Your Rights w/Regina Badger
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Streamed live on Mar 23, 2023 This week, the PA Mises Crew recaps the Stand for Your Rights Second Amendment Rally in Harrisburg, PA. On March 23rd, Regina Badger led a counter protest to the March for Our Lives Rally in Harrisburg, PA. She comes on now to talk about the event, why it is important to stand up for our right to bear arms, and where w…
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Take Human Action PA Ep 40 Black Guns Matter w/Maj Toure
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Streamed live on Mar 16, 2023 This week, the PA Mises Crew joins Maj Toure! Maj, the founder of Black Guns Matter and the Solutionary Center in Philadelphia, PA is a premiere Libertarian speaker, activist, and Libertarian Candidate for Philadelphia City Council in 2019. He speaks on many issues including Second Amendment rights in historically unde…
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Take Human Action PA Ep 39 Candidate Season Begins w/Amy LePore
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Streamed live on Mar 9, 2023 This week, the PA Mises Crew hosts Amy LePore on the show! We will discuss all things candidates, how to run for office, and the upcoming Take Human Action Tours. Bring your questions! Amy is the Vice Chair of the Libertarian Party of Delaware, a Board Member & Candidate Officer of the Mises Caucus, and President of Ant…
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