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A Note from Our Sponsors: Advertising, Music and "The Big Game"

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Manage episode 215408698 series 2425547
Indhold leveret af Saint Joseph's University. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Saint Joseph's University eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
No matter which team you root for, one of Super Bowl Sunday’s big winners will undoubtedly be the advertisers. Commercials have become a big part of the day, and some of the most memorable ads have been paired with equally memorable songs. In this episode, David Allan, Ph.D., professor of marketing, talks about popular music in advertising and how the combination can help or harm bands and brands. He also discusses his experience with the halftime show and what to expect from Justin Timberlake’s return.
  continue reading

18 episoder

Artwork
iconDel
 
Manage episode 215408698 series 2425547
Indhold leveret af Saint Joseph's University. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Saint Joseph's University eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
No matter which team you root for, one of Super Bowl Sunday’s big winners will undoubtedly be the advertisers. Commercials have become a big part of the day, and some of the most memorable ads have been paired with equally memorable songs. In this episode, David Allan, Ph.D., professor of marketing, talks about popular music in advertising and how the combination can help or harm bands and brands. He also discusses his experience with the halftime show and what to expect from Justin Timberlake’s return.
  continue reading

18 episoder

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