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Prime Insights: What You Missed at Amazon's UK Upfront 2024

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Indhold leveret af Tom and IAB UK. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tom and IAB UK eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In today's episode we dive into all the highlights from Amazon’s recent UK Upfront with David Amodio, Amazon’s Head of Video Sales Specialists for Northern Europe.


James and David explore Amazon’s latest innovations in video advertising, discussing everything from Prime Video to Twitch, and what brands can expect in 2025. Get the inside scoop on big announcements, including new ad formats, Prime Video’s evolution and Amazon’s growing role in live sports and entertainment. Plus, if you missed the star-studded event itself, don’t worry - this episode will give you a taste of what went down, including appearances from some huge names.


Read more from Amazon's UK Upfront here: https://advertising.amazon.com/library/news/amazon-uk-upfront-2024



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

217 episoder

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Manage episode 444606978 series 1934726
Indhold leveret af Tom and IAB UK. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tom and IAB UK eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In today's episode we dive into all the highlights from Amazon’s recent UK Upfront with David Amodio, Amazon’s Head of Video Sales Specialists for Northern Europe.


James and David explore Amazon’s latest innovations in video advertising, discussing everything from Prime Video to Twitch, and what brands can expect in 2025. Get the inside scoop on big announcements, including new ad formats, Prime Video’s evolution and Amazon’s growing role in live sports and entertainment. Plus, if you missed the star-studded event itself, don’t worry - this episode will give you a taste of what went down, including appearances from some huge names.


Read more from Amazon's UK Upfront here: https://advertising.amazon.com/library/news/amazon-uk-upfront-2024



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

217 episoder

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