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#199: Katelyn Bourgoin – How to write great social content (and lessons learned from her recent launch)

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Manage episode 425510634 series 2673742
Indhold leveret af Jay Clouse. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Jay Clouse eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Katelyn Bourgoin is the founder of Customer Camp and the writer behind the buyer psychology newsletter, Why We Buy, which has nearly 75,000 subscribers.

Katelyn is also the co-creator of a couple of great products. The first being Unignorable, a 36 day group challenge designed to help you build an audience of future buyers. That's a collaboration with the Demand Curve team.

And the second is Wallet Opening Words, 26 and a half science-backed copywriting techniques. That's a collaboration with friend of the podcast, Phil Agnew.

So in this episode, you'll learn

  • Katelyn's approach to short form writing
  • Why she treats her content like a chocolate covered almond
  • The risk that comes with accounts getting too big
  • And what she would do differently the next time she launches her cohort program

Full transcript and show notes

Katelyn's Twitter / Unignorable / LinkedIn

***

RECOMMENDED NEXT EPISODE

#157: Phill Agnew

***

WHEN YOU'RE READY

📬 Creator Science Newsletter

🚀 Get CreatorHQ (creator operating system)

🧪 Join The Lab (private membership community)

🧞‍♂️ Get a Personalized Offer

***

CONNECT

🐦 Connect on Twitter

📸 Connect on Instagram

💼 Connect on LinkedIn

📹 Subscribe on YouTube

***

SPONSORS

💼 View all sponsors and offers

***

SAY THANKS

💜 Leave a review on Apple Podcasts

🟢 Leave a rating on Spotify

  continue reading

272 episoder

Artwork
iconDel
 
Manage episode 425510634 series 2673742
Indhold leveret af Jay Clouse. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Jay Clouse eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Katelyn Bourgoin is the founder of Customer Camp and the writer behind the buyer psychology newsletter, Why We Buy, which has nearly 75,000 subscribers.

Katelyn is also the co-creator of a couple of great products. The first being Unignorable, a 36 day group challenge designed to help you build an audience of future buyers. That's a collaboration with the Demand Curve team.

And the second is Wallet Opening Words, 26 and a half science-backed copywriting techniques. That's a collaboration with friend of the podcast, Phil Agnew.

So in this episode, you'll learn

  • Katelyn's approach to short form writing
  • Why she treats her content like a chocolate covered almond
  • The risk that comes with accounts getting too big
  • And what she would do differently the next time she launches her cohort program

Full transcript and show notes

Katelyn's Twitter / Unignorable / LinkedIn

***

RECOMMENDED NEXT EPISODE

#157: Phill Agnew

***

WHEN YOU'RE READY

📬 Creator Science Newsletter

🚀 Get CreatorHQ (creator operating system)

🧪 Join The Lab (private membership community)

🧞‍♂️ Get a Personalized Offer

***

CONNECT

🐦 Connect on Twitter

📸 Connect on Instagram

💼 Connect on LinkedIn

📹 Subscribe on YouTube

***

SPONSORS

💼 View all sponsors and offers

***

SAY THANKS

💜 Leave a review on Apple Podcasts

🟢 Leave a rating on Spotify

  continue reading

272 episoder

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