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The Role of Internet Listing Services (ILS) in the Marketing Mix
Manage episode 416405099 series 3572237
Indhold leveret af Chris Johnson & Anne Baum, Chris Johnson, and Anne Baum. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Chris Johnson & Anne Baum, Chris Johnson, and Anne Baum eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode, Chris and Anne discuss the role of Internet Listing Services (ILS) in our apartment marketing mix. This includes the value of ILS sources, what metrics we measure for success, and how to balance your marketing mix. Bonus: Chris talks about how he is using data to take calculated risks with his marketing strategy.
Produced by Carlos Marquez
19 episoder
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