Brooke Johnston & Sarah Thornton - The Finders Keepers

LADY-BRAINS

This episode is proudly brought to you by our favourite printer, Dymo. To check out Dymo’s new Label Writer 5 series, head to dymoonline.com.au.

In this episode, we’re chatting with Brooke & Sarah, the two best mates behind Australia’s biggest design market, The Finders Keepers.

Like all great relationships, they met each other on the dance floor, but it was their shared loved of fashion and design that saw them come together to work on a creative project; a market slash festival where they, and other creatives, could sell their own wares.

The first five years of their business was a financial struggle, until they decided they needed to build not only for love, but also for money.

We covered how they stayed motivated in those first five years, how the business model has evolved over time, why Partnerships has become a core part of their strategy, and what being a ‘courageous creative’ means to them and how it can help YOU overcome your creative blocks.

You’ll learn:

• Why the duo had a fear of success, and how this played out as they hired their first employees and signed big contracts
• Why Brooke calls herself the ‘hands’ of the business, and Sarah the ‘brains’
• Their top tips for building mutually fulfilling Brand Partnerships
• The huge impact COVID had on their business, and how they managed to stay afloat
• What Brooke advises you MUST have with you as a first-time stallholder
• Why thinking of themselves as being ‘courageous creatives’ has encouraged them to overcome fear and give everything a go

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