Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Startup SEO During a Downturn w/ Eli Schwartz
MP3•Episode hjem
Manage episode 346996055 series 3044679
Indhold leveret af Siege Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Siege Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Show Notes:
- 00:40: Welcome, Eli Schwartz, Growth Advisor and author of Product-Led SEO
- 1:42: How startups should think about SEO in a volatile environment
- 3:31: Why startups should not do SEO
- 7:17: Creating SEO ROI models for startups
- 12:56: Why links aren’t the end-all be-all
- 20:27: Learn from Eli’s SEO advisory toolset
- 27:52: When and when not to implement SEO strategy
- 30:22: Why differentiation in strategy is important
- 42:24: How to use traffic as a metric
- 44:32: Comparing SEO strategies: Amazon vs. Walmart
- 54:00: How to survey users from a search standpoint
- 58:01: Eli’s final tips, tactics, and recommendations
Show Links:
80 episoder
MP3•Episode hjem
Manage episode 346996055 series 3044679
Indhold leveret af Siege Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Siege Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Show Notes:
- 00:40: Welcome, Eli Schwartz, Growth Advisor and author of Product-Led SEO
- 1:42: How startups should think about SEO in a volatile environment
- 3:31: Why startups should not do SEO
- 7:17: Creating SEO ROI models for startups
- 12:56: Why links aren’t the end-all be-all
- 20:27: Learn from Eli’s SEO advisory toolset
- 27:52: When and when not to implement SEO strategy
- 30:22: Why differentiation in strategy is important
- 42:24: How to use traffic as a metric
- 44:32: Comparing SEO strategies: Amazon vs. Walmart
- 54:00: How to survey users from a search standpoint
- 58:01: Eli’s final tips, tactics, and recommendations
Show Links:
80 episoder
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