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Indhold leveret af Ian Mathews and Frank Cava, Ian Mathews, and Frank Cava. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Ian Mathews and Frank Cava, Ian Mathews, and Frank Cava eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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Alan Drazen - The Inventor Of The Choco Taco

31:56
 
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Manage episode 339654955 series 2842386
Indhold leveret af Ian Mathews and Frank Cava, Ian Mathews, and Frank Cava. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Ian Mathews and Frank Cava, Ian Mathews, and Frank Cava eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In late July, Unilever broke the internet by announcing the discontinuation of one of America's most iconic treats, the Choco Taco. Frank and Ian were devastated and spent the next 48 hours scouring convenience stores to pile up stock.

Then our energy quickly turned to the miracle story of one man pitching his boss on a new product that would ultimately generate more than 1,000,000,000 units sold. That man is Alan Drazen and he joined us to share his founder's journey from concept, prototype, first sales, viral marketing, landing Taco Bell, and growing the business over four decades.

Alan Drazen is a dreamer who created something lasting value from scratch. His story will inspire you to reach higher than you thought you were capable of.

  continue reading

137 episoder

Artwork
iconDel
 
Manage episode 339654955 series 2842386
Indhold leveret af Ian Mathews and Frank Cava, Ian Mathews, and Frank Cava. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Ian Mathews and Frank Cava, Ian Mathews, and Frank Cava eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In late July, Unilever broke the internet by announcing the discontinuation of one of America's most iconic treats, the Choco Taco. Frank and Ian were devastated and spent the next 48 hours scouring convenience stores to pile up stock.

Then our energy quickly turned to the miracle story of one man pitching his boss on a new product that would ultimately generate more than 1,000,000,000 units sold. That man is Alan Drazen and he joined us to share his founder's journey from concept, prototype, first sales, viral marketing, landing Taco Bell, and growing the business over four decades.

Alan Drazen is a dreamer who created something lasting value from scratch. His story will inspire you to reach higher than you thought you were capable of.

  continue reading

137 episoder

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