))
#16 Gernot Schwendtner on Internationalization
Manage episode 320631134 series 3317483
Indhold leveret af Arthur Nobel from Knight Capital. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Arthur Nobel from Knight Capital eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In today's episode, we discuss Internationalization with our guest Gernot Schwendtner. Gernot is the founder of WeGrow, a firm specialized in helping startups launching abroad.
Listen out for:
00:40: Background
2:55: Common Mistakes of Internationalization
7:20: The right time to expand
9:40: Where to expand?
17:40: Expanding to Germany
19:10: Internationalization Playbook
24:40: How much time does it take to test a market?
29:15: To how many countries expand at the same time?
33:40: Head of Internationalization
28:00: Models for Internationalization
40:10: Hire local departments or internationalize remotely?
42:40: SWAT teams
46:10: Five personal learnings on internationalization
41:40 Content recommendations
58 episoder
Del
