Secrets to Successful Brand Building ft. Edward Leaman | The Growth Genius

The Growth Genius - Business & Marketing Podcast

Welcome to a brand new episode of The Growth Genius! In this episode, we have a special guest, Edward Leaman, Executive Vice President of California Closets, who will be sharing his expert tips and strategies for successful brand building with our host, Shelly Singh. Edward is a seasoned professional in the field of brand building and has extensive experience in driving growth for businesses. In this episode, he will be discussing some of the most significant strategies that businesses can implement to build a successful brand and drive growth. He will also talk about the best ways to utilize technology, data, and creativity to become a business of experience. Additionally, Edward will be sharing his thoughts on whether companies should personalize their approach to customers, and how to combine data with emotions to develop a compelling story that resonates with their target audience. He will also be sharing examples of two successful marketing campaigns and discussing the top three trends that marketers should be watching for in 2023. Finally, Edward will be diving into the thought process of customers behind sustainable brands and how businesses can appeal to this growing market segment. This is an episode that you won't want to miss! Join us on April 19th, 2023, to hear from Edward Leaman and learn how to build a successful brand that drives growth. Be sure to tune in for all the expert insights and strategies that Edward has to offer.
Watch the video here: https://youtu.be/fLddT4nlLxA