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SEO Backlinks with Kalina MacKay

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Manage episode 452156293 series 3551549
Indhold leveret af Eli Adams. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Eli Adams eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Send us a text

Curious about the secrets to building quality backlinks and boosting your SEO?
In today’s episode of the Digital Revolution Podcast, Eli talks with Kalina MacKay, who leads digital PR, copywriting, and design at Go Fish Digital. They dive into her journey from journalism to digital PR, innovative link-building strategies, and the shifting landscape of SEO. Get expert tips on creating impactful content, earning valuable backlinks, and steering clear of common mistakes.
00:00 Intro
01:50 Who is Kalina McKay?
06:00 Kalina's Current Role
08:16 What Currently Excites Kalina
10:21 Kalina's Current AI Project
11:44 Why Link Building is Crucial for SEO Success
14:31 How to Analyze Link-Building Strategies
15:54 Disavow Links vs. Launching a New SEO Campaign
16:58 Understanding Digital PR
19:42 What is Tangential Content
21:14 Strategies that Follow Google Guidelines
24:02 How to Craft an Effective Outreach Pitch for Journalists
27:21 The Benefits of Using Landing Pages
29:28 Why Content is Still King
30:35 How to Source Contacts, Add Value and Build Relationships
33:51 Top 3 Common Link-Building Mistakes to Avoid
36:05 Expert Link-Building Advice for Better SEO
Don't forget to help us grow by subscribing and liking us on YouTube!
Go to TheDigitalRevolutionPodcast.com to learn more!
Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect With Us:
Fire Us Marketing

The Digital Revolution Podcast

Eli Adams Personal

  continue reading

Kapitler

1. Kalina MacKay - 9/26/24 - SEO Backlinks (00:00:00)

2. Who is Kalina McKay? (00:01:50)

3. Kalina's Current Role (00:06:00)

4. What Currently Excites Kalina (00:08:16)

5. Kalina's Current AI Project (00:10:21)

6. Why Link Building is Crucial for SEO Success (00:11:44)

7. How to Analyze Link-Building Strategies (00:14:31)

8. Disavow Links vs. Launching a New SEO Campaign (00:15:54)

9. Understanding Digital PR (00:16:58)

10. What is Tangential Content (00:19:42)

11. Strategies that Follow Google Guidelines (00:21:14)

12. How to Craft an Effective Outreach Pitch for Journalists (00:24:02)

13. The Benefits of Using Landing Pages (00:27:21)

14. Why Content is Still King (00:29:28)

15. How to Source Contacts, Add Value and Build Relationships (00:30:35)

16. Top 3 Common Link-Building Mistakes to Avoid (00:33:51)

17. Expert Link-Building Advice for Better SEO (00:36:05)

55 episoder

Artwork
iconDel
 
Manage episode 452156293 series 3551549
Indhold leveret af Eli Adams. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Eli Adams eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Send us a text

Curious about the secrets to building quality backlinks and boosting your SEO?
In today’s episode of the Digital Revolution Podcast, Eli talks with Kalina MacKay, who leads digital PR, copywriting, and design at Go Fish Digital. They dive into her journey from journalism to digital PR, innovative link-building strategies, and the shifting landscape of SEO. Get expert tips on creating impactful content, earning valuable backlinks, and steering clear of common mistakes.
00:00 Intro
01:50 Who is Kalina McKay?
06:00 Kalina's Current Role
08:16 What Currently Excites Kalina
10:21 Kalina's Current AI Project
11:44 Why Link Building is Crucial for SEO Success
14:31 How to Analyze Link-Building Strategies
15:54 Disavow Links vs. Launching a New SEO Campaign
16:58 Understanding Digital PR
19:42 What is Tangential Content
21:14 Strategies that Follow Google Guidelines
24:02 How to Craft an Effective Outreach Pitch for Journalists
27:21 The Benefits of Using Landing Pages
29:28 Why Content is Still King
30:35 How to Source Contacts, Add Value and Build Relationships
33:51 Top 3 Common Link-Building Mistakes to Avoid
36:05 Expert Link-Building Advice for Better SEO
Don't forget to help us grow by subscribing and liking us on YouTube!
Go to TheDigitalRevolutionPodcast.com to learn more!
Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect With Us:
Fire Us Marketing

The Digital Revolution Podcast

Eli Adams Personal

  continue reading

Kapitler

1. Kalina MacKay - 9/26/24 - SEO Backlinks (00:00:00)

2. Who is Kalina McKay? (00:01:50)

3. Kalina's Current Role (00:06:00)

4. What Currently Excites Kalina (00:08:16)

5. Kalina's Current AI Project (00:10:21)

6. Why Link Building is Crucial for SEO Success (00:11:44)

7. How to Analyze Link-Building Strategies (00:14:31)

8. Disavow Links vs. Launching a New SEO Campaign (00:15:54)

9. Understanding Digital PR (00:16:58)

10. What is Tangential Content (00:19:42)

11. Strategies that Follow Google Guidelines (00:21:14)

12. How to Craft an Effective Outreach Pitch for Journalists (00:24:02)

13. The Benefits of Using Landing Pages (00:27:21)

14. Why Content is Still King (00:29:28)

15. How to Source Contacts, Add Value and Build Relationships (00:30:35)

16. Top 3 Common Link-Building Mistakes to Avoid (00:33:51)

17. Expert Link-Building Advice for Better SEO (00:36:05)

55 episoder

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