Mastering Ecommerce Offer Structures Part 1 | Featuring Jordan Hayes From Hayes Media

Design To Convert

In this episode, Jordan Hayes dives deep into ecommerce offer strategies to help brands break through the competition and increase their average order value (AOV). Starting with the fundamentals of what makes an offer, Jordan breaks down five powerful offer types, including quantity breaks, free gift offers, and bundles, showing real-world examples and how they can significantly impact conversion rates and profitability. Jordan and Sanjay discuss tactical ways to execute these offers and enhance perceived value, from consumables to non-consumables, all while managing unit economics. Watch now to discover how to stand out, increase conversion rates, and turn your ecommerce site into a conversion powerhouse. Stay tuned for part two, where we'll continue exploring advanced offer strategies and how to bring these offers to life with Replo. Hayes Media is an ecommerce growth marketing agency that scales revenue for DTC eCommerce brands through ad creative, paid ads and conversion rate optimization. Check out Hayes Media at https://www.hayesmedia.co/ You can find Jordan at https://www.linkedin.com/in/jordanhayesdtc/ Replo helps Shopify teams maximize their conversion rates by building effective campaigns, so businesses can sell more on the Internet. From our landing page editor, to in-app analytics, to AI content generation, to ready-made templates, Replo helps you build better and faster—no code needed. Replo is free to try! Sign up here https://replo.app/signup