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Aligning SEO with Business Goals: Strategies for Success with Annika Haataja, SEO Director at Seeker Digital

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Manage episode 435182739 series 3501837
Indhold leveret af Jonathan Ames. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Jonathan Ames eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Annika Haataja, SEO Director at Seeker Digital, for an insightful discussion on integrating SEO with broader business strategies.

Join them as they:

  • Explore Annika's journey from freelance marketer to SEO Director

  • Discuss the importance of aligning SEO efforts with business goals beyond just rankings and traffic

  • Examine strategies for effective collaboration across different teams in SEO projects

  • Consider how to create a culture that appreciates the value of SEO within an organization

  • Delve into the challenges of site migrations and how SEO can lead these cross-functional projects

  • Offer practical advice for overcoming resistance to SEO initiatives

  • Share career insights and sources of inspiration for SEO professionals

Annika Haataja is the SEO Director at Seeker Digital. With a background in freelance marketing and agency work, Annika brings a wealth of experience in helping businesses of all sizes grow through effective SEO strategies. Her journey from working with local small businesses to managing enterprise-level clients provides her with unique insights into the diverse challenges and opportunities in the field of SEO.

If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.

Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so
Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital
Check out our three most downloaded episodes:

If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest
Follow us on our social media pages:
Facebook | Instagram | Twitter | LinkedIn
  continue reading

58 episoder

Artwork
iconDel
 
Manage episode 435182739 series 3501837
Indhold leveret af Jonathan Ames. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Jonathan Ames eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Annika Haataja, SEO Director at Seeker Digital, for an insightful discussion on integrating SEO with broader business strategies.

Join them as they:

  • Explore Annika's journey from freelance marketer to SEO Director

  • Discuss the importance of aligning SEO efforts with business goals beyond just rankings and traffic

  • Examine strategies for effective collaboration across different teams in SEO projects

  • Consider how to create a culture that appreciates the value of SEO within an organization

  • Delve into the challenges of site migrations and how SEO can lead these cross-functional projects

  • Offer practical advice for overcoming resistance to SEO initiatives

  • Share career insights and sources of inspiration for SEO professionals

Annika Haataja is the SEO Director at Seeker Digital. With a background in freelance marketing and agency work, Annika brings a wealth of experience in helping businesses of all sizes grow through effective SEO strategies. Her journey from working with local small businesses to managing enterprise-level clients provides her with unique insights into the diverse challenges and opportunities in the field of SEO.

If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.

Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so
Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital
Check out our three most downloaded episodes:

If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest
Follow us on our social media pages:
Facebook | Instagram | Twitter | LinkedIn
  continue reading

58 episoder

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