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ASW Conversations: Generational Divides in Auto Care, with Jeff O’Hara
Manage episode 443972276 series 2908060
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The priorities of those working in the automotive aftermarket vary widely by generation, according to the Defining Culture Survey, put out by the Modern Industry eXpertise (MiX) Council, part of MEMA Aftermarket Suppliers. Just what do these generations value — and what do they have in common? MiX chair Jeff O’Hara chats about what the survey found, what jumped out to him and what the industry can learn from the results.
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