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The Story of PBR - Meet the Man Behind the Sport That's Sweeping the Nation
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Sean Gleason is the CEO and Commissioner of Professional Bull Riders (PBR) which is one of the fastest-growing sports in the nation. Sean has been with PBR for 24 years and has played a pivotal role in helping PBR reach millions of fans including the recent launch of the Amazon Prime Video docuseries, The Ride. In this episode:
- The pivotal move that Sean made that propelled PBR into the limelight and propelled it to a massive national audience
- Why Sean never hires anyone without a PHD
- The story behind how PBR started and the risks that PBR took that could have bankrupted the company at any point
- The most common myths associated with bull riding and why this sport is sweeping the nation
- The massive opportunity that exists for athletes to consider becoming bull riders and how it could change their life
- An exclusive look behind the scenes of the new Amazon Prime Video docuseries, The Ride
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