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Indhold leveret af Tampa Business Spotlight. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tampa Business Spotlight eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Indhold leveret af Tampa Business Spotlight. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tampa Business Spotlight eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
This podcast is dedicated to anyone who is interested in hearing from the best business owners and entrepreneurs in Tampa Bay. Brought to you by The Sakkis Group at Premier Sotheby's International Realty.
Indhold leveret af Tampa Business Spotlight. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Tampa Business Spotlight eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
This podcast is dedicated to anyone who is interested in hearing from the best business owners and entrepreneurs in Tampa Bay. Brought to you by The Sakkis Group at Premier Sotheby's International Realty.
Matt Aubin is the President of Southern Recon Agency, LLC. Running a multidimensional investigation and evidence gathering company providing high-tech covert surveillance and high level intelligence. With years of hands on experience in the investigation industry and an established reputation for incorporating state of the art technology, in depth research and innovative ideas to provide effective solutions. SPECIFIC AREAS OF EXPERTISE: • High-Tech Covert Surveillance • Child Custody Investigations • Undercover Investigations • Invasion of Privacy Investigations • Background Investigations • Business Due Diligence • Missing Person Investigations • Criminal Defense (JAC Certified) Call today to schedule your free Consultation: 407-900-4972 or 813-373-4181 Visit the website for more information: http://privateinvestigator-orlandofl.com/…
Trey Conner, the sauce king, is the founder of A Trey of Gourmet. Cooking has always been his passion. He attended culinary school in Tampa and worked at a number of restaurants while crafting and developing his delicious Italian red sauce. A Trey of Gourmet is a delectable, innovative approach to food and dining. They take great care of each ingredient and work to provide the highest quality service in the world. (813)480-2400 To view the catering menu and find great recipes visit: http://atreyofgourmet.com/…
Chef Raymond "Nick" Cruz is the Owner of Big Rays Fish Camp based out of South Tampa. Located just West of the intersection of Interbay Blvd and MacDill. He grew up watching and learning about fishing from Grandpa Cruz a few blocks away at Ballast Point Pier. Spending countless summer days fishing, cleaning, and cooking said "fish on the line," would eventually turn into a personal passion to serve the best and freshest seafood in South Tampa. Big Rays Fish Camp was founded in 2015 and specializes in burgers and seafood.(813) 605-3615 To view the menu, visit: http://www.bigraysfishcamp.com…
Matthew is the founder and CEO of two great companies based out of Lutz, FL - M3 Home Tint of Tampa Bay and MCOR Automotive. M3 Home Tint of Tampa Bay specializes in sales and installation of 3M Window Films for homes and businesses throughout the Greater Tampa Bay Area and central Florida. 813-943-TINT www.m3tint.com MCOR Automotive is a premier automotive restyler based in Lutz, FL. It was founded in 2004 and specialize in 3M Automotive Window Tint, electronics sales and installations, truck accessories, auto and marine upholstery, and Rhino Linings spray-in bedliners. 813-362-5454 www.mcorautomotive.com…
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