Podcast by Fortis Core
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We talk to our members about what's going on at CrossFit Fortis and in the world of CrossFit.
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Síla tělesná i síla duchovní, kuráž dělat to, co je správné: Podcast věnovaný silovému tréninku a dalším formám cvičení, otužování, stravě a životosprávě obecně, mindfulness, filosofii, psychologii a osobnímu rozvoji.
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Interconnecting Animal, Human and Eco health interfaces. Building bridges across Healthcare networks Asking questions - Assessing risks - Finding solutions Creating Balance
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Fortis Baseline | Simplified Strategies for AEC Marketing & BD Leaders
Fractional CMO | Strategist | Marketer | Speaker | Coach
Are you at the helm of an AEC firm, steering through the complex landscape of the built environment, or leading the charge in marketing and business development? The Fortis Baseline Podcast is your strategic ally, crafted specifically for decision-makers, marketers, and business developers within the AEC industry. Join Melinda Colón, a seasoned Fractional CMO, Speaker, and Marketing & Business Strategist with a profound track record of empowering small and mid-size firms to make healthy reve ...
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Jiří "Český lev" Tkadlčík: Nejsilnější muž světa
1:26:56
1:26:56
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1:26:56
Nejznámější profesionální český strongman závodící ve střední váze (do 105 kg), nejsilnější muž Evropy a nejsilnější muž světa střední váhy roku 2018, první Čech na mnoha mezinárodních závodech strongmanů, průkopník tohoto sportu a motivátor nejen ostatních strongmanů, ale i jiných sportovců. Mj. 4x vítěz Arnold Classic Strongman do 10…
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Ep 41 - The Heart and Head Selling Method
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18:26
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18:26
In this special episode, be part of Melinda's 'live audience' as she presents how valuable it is to niche down and make more money by implementing the 'Heart and Head' selling method. Learn how attracting the targeted few (rather than the larger and generalized masses) can lead to massive results by implementing this powerful method! ==============…
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Ep 42 - Prioritizing Self-Care and Establishing Boundaries
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20:22
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20:22
In this episode, Melida shares her personal journey of prioritizing self-care and establishing boundaries. The challenges of putting yourself last and not setting boundaries, and how it affects your well-being. Melinda provides tips on how to avoid doing everything at once, customizing your self-care routine, and using a calendar to block out time …
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Ep 41 - How to Barter Services and Get Ultimate Value
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23:37
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Melinda Colón is a Strategic Marketer, Mentor, Coach, Consultant, and Speaker. In this video, Melinda shares strategies for scaling your business! Melinda walks you through how to barter your services or products so you can build an advocate for your brand. =================================================== Learn more about Melinda Website: www.me…
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Ep. 40 - The Automation Avenue: Mastering CRM for Success! (with guest Lindsay Diven)
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34:49
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In this episode join Melinda talks to customer relationship management (CRM) system expert Lindsay Diven. Tune in as they discuss the upfront challenges but the fruitful rewards of executing and implementing a well-oiled and maintained CRM system. Share in the anecdotes & practical tips and tricks that can give your business that streamlined edge y…
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Fyzioteraut Martin Svitek: Co dělat, aby to nebolelo - a co dělat, když už to bolí
1:45:57
1:45:57
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Top sportovní fyzio (a nejen to), pokračovatel legendární pražské rehabilitační školy, odpovídá na následné záludné otázky: Prevence - aneb co dělat, aby fyzioterapeuti přišli o práci? Co nedělat - co nejvíce lidi ničí? Jak na problémové partie - bolesti zad, kolen, ramen, krku, loktů, zápěstí? Co s tím když už něco bolí - ať už akutně nebo chronic…
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Ep. 39 - Automation Using Adobe InDesign
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10:12
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In this special episode, Melinda shares how you can automate using Adobe InDesign. She will use a business card as an example, but the steps are the same if you create project sheets, resumes, etc. Get the steps Build a robust process Support the Show. The Fortis Baseline podcast has transitioned from serving marketing and business development prof…
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Ep. 38 - The Power of Brand Photography (with guest Karen Kurta)
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17:16
In this episode (with special guest Karen Kurta), we delve into optics and professional photography's role in the A/E/C space. As a professional photographer, Karen provides her many years of experience with us and its role in branding in both the business and personal spheres. The image difference and quality that is sometimes subtle but is nevert…
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Ep. 37 - Re-Focusing After Change, How to get back to the Baseline
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Getting back to a baseline for growth improves your success in achieving goals and accomplishing tasks. Hosts, Melinda and Rafael provide their method of reimplementing company, marketing, and BD goals to keep sight of purpose and intent. They share how they audit marketing efforts and use SWOT analysis to help the audience hone in on their client’…
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Adobe has been (and will continue to be) an integral part of the professional marketer’s repertoire. Find out how we genuinely feel about Adobe’s line of software and what their recent acquisitions may mean to marketing and business development. Support the Show. The Fortis Baseline podcast has transitioned from serving marketing and business devel…
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Ep. 35 - Goals and Strategic Planning
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26:07
On this ‘king-sized’ episode we have come back resolute and ready to strategize and plan. We share our current personal and business goals, the "specific" theme for the year, concrete goalposts, and what it means to be an ideal team player. Stay humble, hungry, and smart as you start this New Year! Support the Show. The Fortis Baseline podcast has …
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Dana a Miloš Škorpilovi: Jak cvičit i v pozdějším věku a běhat co nejrychleji, co nejdále, s co nejmenší námahou
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1:39:04
Dana Škorpilová vyhrála dvě transformační soutěže o největší změnu postavy „Do formy“ s časopisem Muscle & Fitness (ve svých 55 a 58 letech!) a nejen dámám - ale především dámám - prozradí jak být fit i po čtyřicítce. Padesátce. I šedesátce. Miloš Škorpil je slavný ultramaratonec, propagátor a renomovaný trenér běhu, zakladatel Běžecké školy: 3x ob…
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Ep. 34 – Looking Back to Move Forward
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12:40
As 2022 comes to a close join us as we look back at this momentous year through our AEC & CRE lenses. Whether it was thought leadership, Value adds, or insights along the way reminisce as we prepare for the fast-approaching new year! Support the Show. The Fortis Baseline podcast has transitioned from serving marketing and business development profe…
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Ep. 33 - A Social Media Strategy for Commercial Real Estate (with guest Maria Lombardi)
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22:36
Foundry Commercial’s very own Maria Lombardi shares her practical tips to get comfortable with using social media for business and professional development. Getting comfortable with the uncomfortable, there are many winning strategies in developing a successful plan. Get ready to build that social media strategy muscle with help from our special gu…
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Ep. 32 - Networking for Introverts
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30:06
#NetworkingGoals! In this episode we discuss how we pre and post-prep networking events while overcoming lingering hesitations we may have as introverts. Let's get the most out of these crucial industry events and be a resource for others. Don't just be a lurker, follow us and give us a listen! Support the Show. The Fortis Baseline podcast has tran…
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Ep. 31 - Developing an Effective Communications Strategy (with guest Wendy Roundtree)
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25:34
The importance of being authentic to your mission, having a clear vision, and engaging your potential audience with storytelling are some insights you will get in this week's episode with special guest Wendy Roundtree. Communication is a creative science so get your juices flowing as we dive into topics like knowing who you are and what you stand f…
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Ep. 30 - Marketing, BD, Bagels, Roads & Strategies for the A|E|C Industry (with guest Maisha Christian)
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Tune in as Melinda sits down with Maisha Christian, owner and head coach at Beauty and the Boss, a professional development and career coaching service that helps women strategically position themselves for promotion or career growth. Guest Info & Links: Website https://www.bosslady.coach/ Connect on LinkedIn https://www.linkedin.com/in/maishachris…
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Ep. 29 - What is BD (Business Development)?
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13:48
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Tune into WIIFM which stands for “What’s In It For Me”. Learn ways to effectively and consistently promote and up-level your brand and your firm’s services. Build connections from easy-to-do networking tips and the power of following up with colleagues. Support the Show. The Fortis Baseline podcast has transitioned from serving marketing and busine…
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In this ‘Open Letter’ to Marketing Managers, Melinda speaks to the marketer on the reality of a work/life balance, listening first and practicing radical empathy and mindfulness. As a mentor and committed partner, she shares her thoughts on what marketers need to do to seek and find passion in the day-to-day. Support the Show. The Fortis Baseline p…
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Královská cesta k síle: Kettlebell, velká činka, jednoručka
1:50:19
1:50:19
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1:50:19
Seznamte se se třemi královnami, které se dělí o Železný trůn! Historie - světová i osobní Podobnosti, rozdíly, specifika i úskalí jednotlivých bells Ty nejlepší a nejpřínosnější cviky Minimalistické programy …a zábavné historky, třeba o legendární bulině jménem Hoyerka a jednoručce Máně! I když si myslíte, že cvičení se železem není pro vás, možná…
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Ep. 27 - Organizing Marketing Files: Garbage In and Garbage Out
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23:37
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23:37
Let’s get ready for a Fall cleaning of our digital assets! Join us in this episode where we share often missed opportunities for organization and clarity that can add up to big-time savings, especially as Marketers for the AEC industry. What you put in is what you get out, so 'put in' a listen to this week's content-rich episode to learn valuable w…
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Melinda is back! And in this episode, she goes to the ' Heart' of the A|E|C industry -- proposals. Join us in this episode where we share how to make proposals stand out by utilizing the ‘Heart and Head’ methodology for standard and SF330 proposals! Support the Show. The Fortis Baseline podcast has transitioned from serving marketing and business d…
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Ep. 25 - RCs Solo Musings on the A|E|C and CRE Industry
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9:56
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9:56
Flying solo this week, Rafael shares his 'knee-deep' experience in the industry and how he views the industry today. From 'niches to riches' and the 'aesthetic' factor that comes from the engineering and building of structures, learn his thoughts on this short but illuminating episode. Support the Show. The Fortis Baseline podcast has transitioned …
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Ep. 24 - Incorporating Social Media into your Marketing Plan
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19:11
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19:11
Social media has played a key role within our industry to connect, engage, and build quality relationships with partners, clients, and future industry leaders. In this episode, we discuss ways to avoid being a 'Bob' stuck in the past, and how to embrace social engagements, be a leader of innovation, and share projects, teams, and your excitement ab…
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Ep. 23 - Predictions of a New Normal in Retail
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16:31
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16:31
The retail industry has been transitioning and adjusting to the volatile demand in the market. As industry professionals, we are keeping tabs on changes that impact how the A|E|C industry designs and builds. In this episode, we gaze through our ‘A|E|C and CRE crystal ball’ to provide insight into what the landscape may look like in our immediate fu…
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Ep. 22 - The Value of a Go or No-Go Process
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In today's episode, we are discussing the value of a go/no-go process and the benefits of utilizing the tool to improve BD and marketing efforts. At FortisOBM, our go/no-go process is pretty stringent, effectively validating our value to the organization and our commitment to quality and a return on investment. This process has proven to be one of …
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"Díky za každé nové ráno”: Jak nejlépe začít den
56:28
56:28
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56:28
Na tom, jak ráno nastartujete do nového dne, může záviset, jaký onen den bude. Semper Fortis podcast vám poradí: S čím a jak začínal rána Marcus Aurelius Co dělat, než člověk vůbec otevře oči Co po ránu rozhodně, ROZHODNĚ nedělat Proč je dobré se ráno nějak hýbat - a jaké jsou možnosti Něco málo o meditaci a doporučení pro ranní četbu Odkazy Čínské…
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Ep. 21 - Recruit and Retain Marketing Professionals
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18:58
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18:58
It is no secret that acquiring talented marketers in the industry is no easy feat. In this episode, we discuss the knowledge we have in the industry and a thoughtful shift to hiring and maintaining quality talent through a personal touch – regardless if you have a hybrid working environment. Listen to this episode and gain new ideas on how to nurtu…
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