Welcome to the Columbia University - Technology Management Program Podcasts.
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This monthly podcast explores the intersection of technology and arts management through interviews, product reviews, humorous dialogue, and more! The Technology in the Arts podcast is produced by the Arts Management and Technology Lab, a research center of the Master of Arts Management program in Heinz College at Carnegie Mellon University. The AMT Lab staff currently includes Dr. Brett Crawford (Executive Director), Lutie Rodriguez (Chief Editor of Research), Angela Johnson (Podcast Produc ...
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Podcast about the finance and technology of healthcare. We cover revenue cycle management (RCM), how to grow an RCM business, technology and analytics including artificial intelligence for RCM, as well as general consulting and scalable reliable process design. Written version of these podcasts are available on our blog at https://voyanthealth.io/blog
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Workplace Innovator Podcast | Enhancing Your Employee Experience | Facility Management | CRE | Digital Workplace Technology
Eptura™
The Workplace Innovator Podcast, hosted by speaker, entrepreneur and answer-man Mike Petrusky, offers real-world insights from top facility management & workplace leaders on how to use tech, talent and tenacity to create the best workplaces on earth. Powered by Eptura™, The Workplace Innovator helps corporate real estate, facility management, IT, and HR leaders design incredible “friction-free” workplace experiences that fuel employee productivity, tech innovation and optimal space utilizati ...
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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners
James Eling | Entrepreneur, Marketer, Strategist
Join James Eling as he discusses the strategy and tactics of Small Business and the strategy and tactics of histories great generals. Growing a small business is tough. We look at leadership, innovation, technology and how to wrap it all up to build a fast growing company. James runs 3 companies, generates over 5,000,000 page views a year and has customers in 5 countries. Learn how you can marry the latest technology with the ageless principles of Sun Tzu for your business today.
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Ep. 340: “Begin with the End in Mind” – Creating Amazing Workplaces by Building Effective Relationships at Work with Todd Davis of FranklinCovey
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24:34
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24:34Todd Davis is a Senior Consultant and Thought Leader, the former Chief People Officer at FranklinCovey, and author of the book “Get Better: 15 Proven Practices to Build Effective Relationships at Work”. Mike Petrusky asks Todd about the importance of understanding employees, creating engaging work environments, and the principles of effective leade…
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NEVER Use This Word in Medical Billing Marketing
7:32
7:32
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7:32Most medical billing companies find marketing and sales to be difficult. Part of this problem may be due to their messaging, which incorporates positioning and differentiation (or it should). But what happens when this is done badly? What words should you avoid using that will all but guarantee failure in the market? And what is the absolute #1 wor…
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Let's Talk: Tech Disruptions and New Policies in the Media Industry
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18:37
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18:37As we step into a new year and new presidential administration, the media and technology landscape faces some significant shifts. While AI companies partner with major media outlets to train their models, social media platforms make changes that leave users in seeking decentralized platforms. In this Let’s Talk episode of the Tech in the Arts Podca…
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The Future of Medical Billing AI: Agentic
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10:08
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10:08AI is all the rage, but is the ecosystem is evolving incredibly rapidly. Generational AI was the hot subject, but where is this all going? We'll discuss what Agentic AI is and how it fits into medical billing and with other types of AI. Then tell you what you should be doing now.
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Ep. 339: “How Do We Turn It Around?” – Workplace Resilience, Creativity and Culture with Author Rex Miller
24:08
24:08
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24:08Rex Miller is a renowned expert in optimizing human and team performance, strategic foresight, and organizational transformation with a long history of serving the facility management and corporate real estate communities. Mike Petrusky asks Rex about their recent time together in Dallas at the IFMA / CoreNet North Texas Tech Symposium where they s…
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How To Set Your Medical Billing Marketing Budget
7:25
7:25
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7:25Oddly enough, I don't often get this question, but I should. People ask what we charge instead of asking... You'll have to listen to this podcast to find out what people should be asking. I'll walk you through a process that will help you set a marketing budget if you don't already have one. And help you figure out if the budget is the right one fo…
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What are common KPIs for acquiring a medical billing company? Should you use them? What is the #1 KPI you should use in evaluating an RCM acquisition? In this podcast, we'll go through all of this and you'll get my closest kept secret for RCM M&A.
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Ep. 338: “Attract a Hybrid Workforce” – Creative Workplace Strategies and Innovative Design with Albert De Plazaola of Unispace
21:54
21:54
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21:54Albert De Plazaola is Senior Principal of Global Workplace Strategy at Unispace where he is passionate about design strategy, workplace strategy and change management with the intent to bring design thinking to solve business problems. Mike Petrusky asks about the opportunity FM and corporate real estate leaders have today to think differently abou…
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Social Media Marketing: A Good Investment?
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7:13
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7:13Is social media marketing a good investment for medical billing companies? We'll talk about goals for this channel for marketing, whether it is likely to success, go through a specific example of a company dealing with this determination, what I recommended, and what you should do to determine if this is a good channel for your medical billing serv…
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Part 3 of a comprehensive discussion around medical billing pricing, including pricing models, factors that influence pricing, trends, and forecasting future pricing. We even include some things rarely considered that are critical to pricing effectively and profitably. This is so long we needed to break it up into 3 parts. Spoiler - there will even…
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Ep. 337: “Calculate the Risks” – Communicate with Courage to Overcome Challenges in FM and the Workplace with Author Michelle Gladieux
20:38
20:38
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20:38Michelle Gladieux is President of Gladieux Consulting and Author of the book “Communicate with Courage: Taking Risks to Overcome the Four Hidden Challenges” where she focuses on leadership and communication, strategic planning facilitation, and building creative tools that yield personal and professional development. Mike Petrusky asks Michelle to …
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Low Priced RCM Clients - Are They Even Profitable?
7:19
7:19
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7:19Most medical billing companies do not look at profitability by client or by specialty. In this podcast we'll discuss an analysis I recently did for a client looking at both of these measures of profitability. The results were shocking and kind of appalling. Listen to find out how your RCM company might do this type of analysis and what to do when y…
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Part 2 of a comprehensive discussion around medical billing pricing, including pricing models, factors that influence pricing, trends, and forecasting future pricing. We even include some things rarely considered that are critical to pricing effectively and profitably. This is so long we needed to break it up into 3 parts.…
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Ep. 336: “What Lies Ahead?” – AI’s Role in Solving Key Challenges in Facility Management with Dean Stanberry, SFP, CFM of the IFMA Global Board of Directors
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21:36Dean Stanberry, SFP, CFM is Immediate Past-Chair on the IFMA Global Board of Directors where he is passionate about applying his collective skills and experience toward advancing the FM profession. In early January, Mike Petrusky hosted Eptura’s first webinar of 2025 where he asked Dean about the findings in a recently released report from IFMA tit…
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The is a comprehensive discussion around medical billing pricing, including pricing models, factors that influence pricing, trends, and forecasting future pricing. We even include some things rarely considered that are critical to pricing effectively and profitably. This is so long we needed to break it up into 3 parts, this is Part 1.…
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Ep. 335: “Be Aware” – Disruptive Workplaces and Creating Future-Proof Work Environments with Tom Ryckaert of 2nRich & IFMA Belgium
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20:10Tom Ryckaert is Founder of consultancy & advisory firm 2nRich and the author of "Disruptive Workplaces: How to Create Your Sustainable & Future-Proof Work Environment". He has over 20 years of experience in the facility market and currently serves as a board member at IFMA Belgium where he leads innovation and technology initiatives for Belgium. Mi…
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Marketing Offer Too Good to Be True
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11:05
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11:05Marketing Offer Too Good to Be True
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Great Medical Billing Dashboards - Part 2
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6:28
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6:28In our first part of this 3 part series, we discussed what dashboards are and when to make them. In this episode we'll get into the real nitty gritty details of what you need to do to make great RCM dashboards.
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Ep. 334: “Understand the Challenges” – Facility Management and CRE Tech Leadership in 2025 with Ed Buckley of TDIndustries
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22:33Ed Buckley is Vice President of Facilities Operations at TDIndustries in Dallas, TX where he is passionate about supporting his clients and serving his teams. Mike Petrusky asks Ed about the role of the FM and CRE leader in 2025 and they explore how the industry must continue to adapt to the changing nature of work and the built environment. Unders…
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Medical Billing Automation - Is It Legal with EHRs?
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10:07
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10:07We recently did a podcast about whether EHR vendors stop you from doing medical billing automation to extract your data. One question was whether it was illegal to scrape data. In this podcast we do a real deep dive on legality and the contract language that may say you cannot extract data. Another question we hit is whether you can push data using…
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Why are RCM dashboards so rarely done well? With so few people giving highly positive ratings of them? It's not like medical billing dashboards are new. In this podcast we'll walk through what a dashboard, when you should create one, and start to break down what makes great reporting.
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Let's Talk: Makers, Buyers, and AI in the Marketplace
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26:08
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26:08What are the latest AI-powered tools transforming the market for art and cultural goods? In this Let’s Talk episode of the Tech in the Arts podcast, AMT Lab’s Executive Director, Dr. Brett Ashley Crawford, and Lead Researcher, Ian Hawthorne, explore cutting-edge platforms like NALA, Blendbox, Spines, and Encore—and how these innovations are reshapi…
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Can EHRs Stop Automated Scraping of Data?
9:14
9:14
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9:14A lot of organizations are scraping data (RPA automation) from their practice management PMS / EHR. This includes providers who want their own data and have issues with the system vendor, as well as RCM companies and software vendors like analytics platforms. But are they allowed to do this? Do EHR vendors have contracts that prevent this? Would th…
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Why is GenAI Taking Off Faster than Analytical AI?
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9:35
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9:35What is GenAI (like ChatGPT) taking off faster than analytical AI (like machine learning ML) in medical billing? We'll discuss which has more value in RCM, the pluses and minuses of each, and some counterintuitive reasons why it is getting tested and adopted faster than ML AI.
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Ep. 333: “Farewell 2024” – Embracing Change in Facility Management, CRE, and the Workplace with Podcast Host Mike Petrusky
19:05
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19:05Mike Petrusky reflects on the past year and the lessons learned hosting the show, speaking with industry thought-leaders, and exploring new technologies in the world of work and the workplace. He shares an update on plans for the New Year while giving a summary of a recent speech where he was asked to inspire a team of facility management professio…
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What options are a good fit for medical billing advertising? We'll explore some of the most common options and whether they would benefit growing your medical billing company.
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Ep. 332: “Free Up More Time” – Leveraging FM Tools & Strategies for Better Building Operations with Lyle D. Gladney, CFM, FMP, CPMM of Clairmont Oaks
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14:15Lyle D. Gladney, CFM, FMP, CPMM is a Facilities Professional with a demonstrated history of working in the mechanical, building technologies, and service industries. He is currently the Building Operations Director at Clairmont Oaks and a Past President of the IFMA Atlanta Chapter where he is known for a strong leader skilled in Budgeting, HVAC, an…
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The murder of the CEO of United Healthcare has re-ignited a discussion about denials and bad payer / insurance company behavior, and AI is at the center of it. We'll discuss UHC's denials AI, the broader application of AI in denials, whether it is problematic, and why. And finally a little on what you can do about it.…
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Nonprofit Financial Management Software with Stewart Urist
29:55
29:55
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29:55In this episode of Tech in the Arts, AMT Lab Lead Researcher Ian Hawthorne sits down with Stewart Urist, General Manager of the Pittsburgh Public Theater, to discuss their transition to Sage Intacct, a cloud-based financial management software. They delve into the challenges of migrating from a legacy system, the benefits of automation and AI in fi…
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RCM Marketing Strategy - Effective Targeting
10:34
10:34
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10:34Many still seem to struggle with effective targeting in the medical billing arena. So what are the levers or variables involved? How can you find a good target market to carve out a successful positioning and differentiation? We'll give you some suggestions on how to do this effectively.
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Ep. 331: “It Takes Everyone” – FM Technology & Leading Change in the Hybrid Workplace with Aimee Grossman, CFM, Lena Thompson, IFMA Fellow, and Sarah Burns
21:19
21:19
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21:19Aimee Grossman, CFM, CBRM, COEE is AVP of Facility Management & Workplace Experience at AdvaMed, Lena Thompson, IFMA Fellow, FMP, SFP is an Adjunct Professor & IFMA Qualified Instructor while serving on the IFMA Global Board of Directors, and Sarah Burns is a Partner Account Manager at Eptura. Mike Petrusky hosted a live roundtable discussion for t…
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Medical Billing Advertising - Is TikTok Right for Your Business?
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5:39
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5:39TikTok and other media platforms like Discord are really hot. Everyone is on them, right? Is advertising for medical billing on new media platforms a good call for your business? Listen to find out specifically about TikTok, but more broadly how we think about evaluating particular channels and media.…
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ENCORE: Innovation and Inspiration for Facility Management, CRE, and Workplace Leaders with Kay Sargent, Geoff Snavely, and Sarah Sims, CWP
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52:23One of the highlights of 2024 was creating a full video podcast with Kay Sargent of HOK, Geoff Snavely of MilliCare, and Sarah Sims, CWP of Earthjustice to celebrate our 300th episode! Recorded and filmed at the HOK offices in Washington, DC, the panel discusses the evolution of the FM industry, changing cultures and the need for flexibility, all w…
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Buying Medical Billing Leads - Numbers Deep Dive
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9:36
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9:36Part 3 of 3 part series on buying medical billing leads. In prior episodes we discussed whether this is a good medical billing marketing strategy, then top tips for improving your results if you are going to do it, and this episode is a deep dive into the numbers. CAC, ROI, CLV, and more.
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What Is The Best Channel for Medical Billing Marketing?
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9:35I frequently get this question. In this podcast we'll dive into what is the "best" channel and what criteria are involved in determining the "best".
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Ep. 330: “A Curious Nerd” – Data Governance, AI, and Embracing FM Innovation with Drew DePriest, MCR.w, WELL AP of McKesson
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22:11Drew DePriest, MCR.w, WELL AP is Director of Real Estate Operations Technology at McKesson where he is passionate about innovating in the built environment using the latest CRE, facility management, and autonomous building strategies. Mike Petrusky asks Drew about the rapid pace of change in technology and the workplace and how he keeps up by engag…
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Why Isn't Medical Billing Automation Taking Over?
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8:23Talk about technology, automation, and AI is everywhere in the medical billing industry, including around half the presentations at the HBMA this year. So why hasn't it taken over? Why are so few companies doing it and even then for such a small percent of the processes? Listen to find out, which should lead you to your solution.…
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Navigating Media, Legal Tech, and Public Service with Keith Eich
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42:49
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42:49In this episode of the Tech in the Arts podcast, Keith Eich shares insights from his career journey with AMT Lab’s Technology Manager, Jinghong Gong, exploring his experience at NBCUniversal, the founding of Hulu, and his transition from media to legal tech and public service. Keith Eich is an experienced media and technology executive with over 20…
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