The Nonprofit Jenni Show is the podcast for nonprofit professionals, board members, and community leaders. Every week, Jenni invites nonprofit leaders to share their stories and advice for facing common management, marketing, and development challenges. Go forth and do good with the Nonprofit Jenni Show!
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Are you a nonprofit leader who is looking for real insight into how to successfully startup, fundraise for, or successfully lead your nonprofit organization. If you answered yes, this podcast is for you. In this podcast you will discover: 1. What a nonprofit really is; 2. Grant tips; and, 3. Ways to raise money for your nonprofit I share with you how I have raised hundreds of millions of dollars stretching beyond traditional grants, and trained thousands of organizations across the globe. Si ...
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273. Convert Animal Adopters to Donors + Silent Auction Planning & Hosting Tips
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1:08:47
This week, Little Green Light talks about how using your donor management system to create appeal reports can help improve your next fundraising appeal. Then we take a Rewind back to a Nonprofit in the News segment covering an article about the advice experienced women leaders want to pass down to women who are new to nonprofit leadership. We also …
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272. Three Ways Appeal Data Reports Can Upgrade Your Next Appeal + Seasoned Women Leaders Offer “Newbies” Advice + Social Giving Trends
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34:35
This week, Little Green Light talks about how using your donor management system to create appeal reports can help improve your next fundraising appeal. Then we take a Rewind back to a Nonprofit in the News segment covering an article about the advice experienced women leaders want to pass down to women who are new to nonprofit leadership. We also …
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271. How to Decide Who to Solicit During Your Next Appeal + Reasonable Employee Accommodations + Gifts That Give Back
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This week, Little Green Light has advice for deciding who to solicit during your fundraising appeals. Then my sister comes back on the show to talk about some Gifts That Give Back and tips for advocating for reasonable accommodations for employees who have disabilities and other different needs. In this episode, we mention a few resources you may w…
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270. Five Non-Traditional Giving Tuesday Strategies + More Tips to Perfect Your Appeal With Your CRM
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This week we continue our mini-series with Little Green Light about how your donor management system can help you prepare an incredible appeal. Then Jenni’s sister Michelle joins us to talk about the global fundraising day we all love to hate: Giving Tuesday! We hope these five non-traditional campaign ideas re-inspire you. In this episode, we ment…
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269. Use Your Donor Management System to Manage Appeals + Give Your Community Outreach a Boost
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This week we start a new mini-series with Little Green Light about the flipside of fundraising appeals – the role your donor management system plays during the appeals process.Then we take a Rewind back to a conversation with expert Brittaney Jenkins about how your nonprofit can conduct effective community outreach efforts. In this episode, we ment…
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268. Last-Minute Year-End Appeal Planning + How to Create Your Cyber Security Plan (I promise, you NEED to listen to this cyber security advice!)
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This week is the last episode of our mini-series with Little Green Light about how to develop a last-minute year-end fundraising appeal! Then I share seven cyber security tips your nonprofit ABSOLUTELY needs to implement quickly. Fortunately, all of my tips can be implemented with low-cost and even many free options! In this episode, we mention a f…
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267. Four Ways to Prep for Year-End Appeals + How (and Why) to Conduct Market Research to Grow Your Nonprofit
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This week, we continue our mini-series with Little Green Light about how your nonprofit can maximize the success of your year-end fundraising appeal with a list of 4 ways your team can prepare for year-end apples. Then my sister Michelle is coming back to the show to talk about why market research is so important for nonprofits, and 3 ways for your…
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When it comes to fundraising, building a relationship with your donors is very important! We're not chasing wallets here. Fundraising is a give-and-take relationship between the organization and the funders.
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266. Partner with Businesses for Year-End Appeals + Why (and How) to Put Your Participants First + How to Reduce Staff Turnover
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This week, we continue our mini-series with Little Green Light about how your nonprofit can maximize the success of your year-end fundraising appeal with 5 tips to collaborate with local businesses during your year-end appeal. Then we’ll take a Rewind back to a Nonprofits in the news segment where we talk about why (and how) your nonprofit should p…
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265. Five Questions to Plan Your Year-End Appeal + Overcome Racial Equity Fatigue
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This week, we continue our mini-series with Little Green Light about how your nonprofit can maximize the success of your year-end fundraising appeal with 5 key questions your nonprofit should answer while you plan your appeal. Then we’ll take a Rewind back to a Nonprofits in the news segment full of advice for new women leaders and a breakdown of a…
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The Basics of Fundraising Planning
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One of the things we talk about often is making sure that your organization is planning for what's in front of you and what is to come. In this episode, I'll walk you through the basics of fundraising planning.
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264. How Data Can Improve Year-End Giving Appeals + Boost Your Emotional Wellbeing at Work
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This week, we’re starting a new mini-series with Little Green Light about how your nonprofit can maximize the success of your year-end fundraising appeal. We start off by talking about how you can use data to refine your fundraising strategy. Then we start a brand new segment called “Beyond the Mission” where we focus on improving the work lives of…
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263. Engage Sponsors Year-Round + Employee Talent Development + Training New Volunteers
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This week, we’re wrapping up our mini-series with Little Green Light about how your nonprofit obtain and retain event sponsors for your fundraising events. Then Jenni’s sister Michelle will come back to talk about two Nonprofits in the News stories. The first covers best practices for creating talent development opportunities for your employees, an…
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262. How to Properly Thank Event Sponsors + “Good” and “Bad” AI Tools for Nonprofits
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This week, we’re continuing our mini-series with Little Green Light about how your nonprofit obtain and retain event sponsors for your fundraising events. Then we chat with Karen Boyd from the San Diego Policy and Innovation Center about how nonprofits can engage with AI tools, and set boundaries for using tools that were created using DEI best pra…
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261. Prepping to Approach Sponsors + Using “Impact Data” to Maximize Fundraising Success
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This week, we’re continuing our mini-series with Little Green Light about how your nonprofit obtain and retain event sponsors for your fundraising events. Then we chat with Lauren Vanderpool from Social Impact Solutions about “impact data,” which is the type of data your major donors and foundations want to see before deciding whether to invest in …
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260. Approaching Prospective Event Sponsors + Eliminating Pay Inequities
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55:57
This week, we’re starting a brand new mini-series with Little Green Light about how your nonprofit obtain and retain event sponsors for your fundraising events. Then we chat with Sally Loftis, founder of Lofits Partners and pay equity expert, about how nonprofits can help lead changes in pay inequities through pay transparency – even if you feel li…
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259. Launch Tips for Your Membership Program + Grassroots Engagement and Advocacy Advice
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This week, we are wrapping up our mini-series with Little Green Light about how your nonprofit can develop an engaging membership program to add another revenue stream for your organization with tips for how to actually launch your new program. Then we chat with Vedha Vaddaraju, the co-founder of Letters of Gold, about how you can activate folks in…
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258. Retaining Nonprofit “Members” + Storytelling That’s Inclusive of ALL Backgrounds and Cultures
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This week, we continue our new mini-series with Little Green Light about how your nonprofit can develop an engaging membership program to add another revenue stream for your organization. Specifically, this week we talk about how to retain your members year after yeat. Then we chat with Nikki Stewart, Executive Director of Old North Illuminated, ab…
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257. Nonprofit “Membership” Benefits Contin + Leaders Who Have Lived Experience257. Nonprofit “Membership” Benefits Contin + Leaders Who Have Lived Experience
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This week, we continue our new mini-series with Little Green Light about how your nonprofit can develop an engaging membership program to add another revenue stream for your organization. Then we chat with Erin McAleer, CEO of Project Bread, about how her organization prioritizes empowering folks with lived experience to become influential leaders …
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256. Nonprofit “Membership” Benefits + Volunteer Recruitment and Engagement Advice
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42:28
This week, we continue our new mini-series with Little Green Light about how your nonprofit can develop an engaging membership program to add another revenue stream for your organization. In this first segment, we’ll start by talking about the details of how you can build a membership program and the benefits you can offer supporters. Next, we take…
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255. Types of Nonprofit Membership Programs + Equity-Driven Leadership Development + Improve Grant Writing With AI
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This week, we start a brand new mini-series with Little Green Light about how your nonprofit can develop an engaging membership program to add another revenue stream for your organization. In this first segment, we’ll start by talking about the different types of membership programs your nonprofit may decide to launch. Next, we have a new Nonprofit…
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254. Six Elements of Inspiring Nonprofit Newsletters + Conflict Resolution Strategies
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This week, we’re wrapping up our mini-series with Little Green Light about donor retention with advice about how to keep donors engaged in your mission with inspiring email newsletters. Next, we have a Rewind of an interview with Christopher Arnold about how your nonprofit leaders can successfully manage conflicts, and even proactively develop a co…
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253. Donor Thank-You Letters + 5 Giving Trends Every Fundraiser Should Keep an Eye On
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This week, we continue our new mini-series with Little Green Light about how your nonprofit can improve its donor retention efforts, this time specifically focusing on how to write gift acknowledgment letters that help maximize your nonprofit’s opportunities to receive future gifts. Next, we have a new Nonprofits in the News segment with a report o…
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252. How Often to Ask Donors for Gifts + Advocate for Issues Impacting Your Community
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28:03
This week, we continue our new mini-series with Little Green Light about how your nonprofit can improve its donor retention efforts, this time specifically focusing on how often you can ask donors for additional gifts. Then we take a Rewind back to a conversation Jenni had with Bethany Snyder to talk about how and why nonprofits should get involved…
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251. Three Steps for Donor Retention + LGBTQ Nonprofit Employee Experiences
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This week, we start a new mini-series with Little Green Light about how your nonprofit can improve its donor retention efforts to develop a more consistent and sustainable fundraising strategy. Then we host another segment of Nonprofits in the News, this time to talk about news stories and research articles about the career experiences of LGBTQ+ no…
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250. Set Sensible Fundraising Goals + Build a Scalable Development Plan
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This week, we finish up our mini-series about how nonprofits can streamline fundraising processes with Virginia Davidson from Little Green Light to talk about how to set realistic-yet-bold fundraising goals. Then we take a Rewind back to a conversation with Paul F. Morris, the founder of Foundry Fundraising, about how your nonprofit can create a sc…
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Deep-Diving Into the Nonprofit Concepts
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It isn't easy to start and sustain a not-for-profit business when you hardly understand the concepts of this industry. That's why before running head-first into this business, it's important to invest in the right knowledge to ensure you know how to run, fund, and lead a nonprofit organization.Af Jennifer Yarbrough
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249. CRM Appeals Features + IRS Glitch for 990s + Candid/Guidestar Transparency Seals
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This week, we continue our mini-series about how nonprofits can streamline fundraising processes with Virginia Davidson from Little Green Light. Then we talk about some Nonprofits in the News stories, including an update about a major IRS glitch that could negatively impact your nonprofit’s fundraising efforts, as well as information about why Cand…
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248. Email Fundraisers + Time-Saving Strategies With Project Management
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This week, we continue our mini-series about how nonprofits can streamline fundraising processes with Virginia Davidson from Little Green Light. Then we take a Rewind back to a conversation with project management expert Stacye Brim about how your nonprofit can use project management strategies to save time with your everyday work. In this episode,…
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247. Streamline Fundraising Appeals + Capital Campaign Planning
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This week, we start a new mini-series about how nonprofits can streamline fundraising processes with Virginia Davidson from Little Green Light. Then we take a Rewind back to two interviews I had with Brooke Bernard from the Belcourt Theatre and Teri Sloan from the Nashville Food Project about how they planned and executed capital campaigns at their…
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246. Time-Saving Fundraising Tips + 4-Day Work Weeks + Intro Meetings With Funders
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This week, Virginia Davidson from Little Green Light talks about how fundraisers can balance their time when juggling the need to generate and evaluate fundraising reports, as well as the need to actually get out there and fundraise. Then my sister comes back on the show for our Nonprofits in the News segment to chat about a case study of how a non…
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245. Quick Fundraising Reports + Donor-Advised Funds + Gift Policies + Employee Commitment
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41:38
This week, Virginia Davidson from Little Green Light comes back on the show to share advice about how nonprofits can use their donor management systems to create really quick, easy reports that can save you a ton of time as you decide on next steps to pursue with your fundraising strategy. Then my sister comes back on the show to play Nonprofit Sca…
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244. Smart Fields for Fundraising Reports + 10 Time-Saving Tools for Nonprofits
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38:39
This week, Virginia Davidson from Little Green Light comes back on the show to share advice about streamlining your fundraising report generation processes using Smart Fields in your donor database. Then we take a Rewind back to a conversation with tech expert Michael Getzy, who shares 10 automation tools that make it easy for your nonprofit to sav…
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243. Fundraising Metrics + State of the Nonprofit Sector Reports (CO and TX)
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51:31
This week, Virginia Davidson from Little Green Light comes back on the show to share advice about the fundraising metrics your nonprofit should track. Next, my sister and I talk about the latest “State of the Nonprofit Sector” reports that have come out from Colorado and Texas, and what these reports can tell us about the state of the sector on a n…
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242. Internal Fundraising Reports + Inspire Your Board to Fundraise + Nonprofit Scattergories
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This week, we start a new mini-series with Little Green Light about how to use internal fundraising reports to improve your fundraising strategy throughout the year. Next, we take a Rewind back to a conversation with Elizabeth Abel about how to inspire your board members to fundraise. Finally, my sister and I try out a new game called Nonprofit Sca…
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241. Email Fundraising Appeals + Public Statements on Controversial Issues + Inclusive Board Meetings + Planning Board Retreats
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This week, Little Green Light shares seven tips for writing better email appeals for your next fundraising campaign. Next, Jenni’s sister – Michelle – comes back on the show to talk about considerations to make before your nonprofit issues a public statement about a controversial issue and advice for hosting inclusive board meetings. Finally, we ta…
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240. Overcome Writers’ Block in Fundraising + Make Your Donate Webpage More Effective
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31:44
This week, Little Green Light shares four tips for getting over writers’ block when you’re trying to write your next appeal letter. Then we take a Rewind back to a conversation with website expert Stu Swineford about how to increase donations made through your nonprofit’s website. In this episode, we mention a few resources you may want to check ou…
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239. Converting Lapsed Donors Into Volunteers + Volunteer Management Advice
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This week, Little Green Light shares three tips for reengaging your lapsed donors by inviting them to become volunteers. Then we take a Rewind back to a conversation with Kathy Edersheim from Impactrics about how you can engage and retain volunteers at your nonprofit. In this episode, we mention a few resources you may want to check out! — Find Lit…
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Understanding the Nonprofit Business Model (Yes, It’s a Business!)
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59:53
Does 'nonprofit' mean that you're not earning revenue? Many nonprofit leaders start a nonprofit organization without a clear understanding about the nonprofit business model. In this episode, I'm setting the record straight and explaining the nonprofit business model and the financials involved in running it.…
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238. More Lapsed Donor Advice + Skilled Volunteer Opportunities
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30:16
This week, Little Green Light shares four tips for reengaging your lapsed donors. Then we take a Rewind back to a conversation with Abby Lehman from Photo Start about how to engage lapsed, existing, and future supporters through skilled volunteer opportuniteis. In this episode, we mention a few resources you may want to check out! — Find Little Gre…
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237. Reengage Lapsed Donors + Use Donor Data More Effectively
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28:58
This week, Little Green Light shares advice for reengaging your lapsed donors. Then we take a Rewind back to a conversation with Randy Gorod about how to make better use of your donor data to segment your different donor groups and get ahead of those lapsed relationships more easily. In this episode, we mention a few resources you may want to check…
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236. Strengthen Donor Relationships + Fundraising Through a Crisis
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48:42
This week, Little Green Light shares four ways you can strengthen donor relationships using your donor management system. Then we chat with Erin Davison, the CEO of Big Brothers Big Sisters of Southwest Louisiana, about how her nonprofit was able to continue fundraising through three back-to-back crises that could have destroyed her organization. I…
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235. Increase New Donor Retention + Prove Your Nonprofit’s Impact + Create a Theory of Change
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This week, Little Green Light shares research-proven best practices for improving donor retention rates when your nonprofit receives gifts from first-time donors. Next, we chat with Lauren Buitta, founder and CEO of Girl Security, about how nonprofits can demonstrate measurable impact to stakeholders (including funders), even if your program’s ulti…
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234. A Simple Valentine’s Day Donor Love Strategy + 4 Tax Credits and Incentives for Nonprofits
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52:21
This week, Little Green Light outlines a simple strategy you can use on Valentine’s Day (or even year-round!) to make sure your donors feel the love. They share insider information about how a nonprofit called GrubStreet has successfully incorporated thank you calls into their donor acknowledgment and engagement strategy. Then we chat with Randy Cr…
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233. Showing Donor Love for Valentine’s Day + Easy Sustainability Tips
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37:45
This week, Little Green Light has 5 ideas for your nonprofit to show your donors some extra love on Valentine’s Day. Then we chat with Pam Gregory, the CEO of The Princeton-Blairstown Center, about how every nonprofit (regardless of size) can improve their environmental sustainability efforts. In this episode, we mention a few resources you may wan…
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232. Fundraising Procedures + Corporate Sponsorships
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34:30
This week, Little Green Light offers tips for documenting your nonprofit’s fundraising procedures to help build and improve your fundraising processes. Then we take a Rewind back to an interview with Kim Patterson about how your nonprofit can develop and maintain long-term corporate sponsor relationships. In this episode, we mention a few resources…
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231. Milestone Years + Executing (and Pivoting) Your Strategic Plan
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This week, Little Green Light offers tips for celebrating a milestone year, like your nonprofit’s anniversary. Then Stacye Brim comes back on the show to talk about how to successfully execute a strategic plan at the organizational, department, and individual levels… Plus what to do when unexpected challenges impact your original plans. In this epi…
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230. Donor Database Tips + How to Make a 2024 Marketing Calendar + 6 Essential Social Media Posts for Nonprofits
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49:48
This week, Little Green Light offers tips for getting your donor database in shape for the new year. We walk through the five basic steps of creating a digital marketing content calendar. Finally, Jenni’s sister, Michelle, joins us to talk about the six essential types of social media posts every nonprofit should include in their content calendar. …
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229. Refresh Your Theory of Change + 5 Book Recommendations for 2024 + Level Up Your 2024 Fundraising Strategy
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26:17
This week, we take a Rewind back to an interview with Paul Collier about how to develop an effective Theory of Change that speaks to all stakeholder groups. We share five book recommendations from The Acacia Company to help you learn more about how you can create and implement a DEI strategy at your nonprofit. Finally, we kick off a new mini series…
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228. Accountability for Your DEI Plan + Retain Donors After Giving Tuesday
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15:02
This week, we’re continuing our series with The Acacia Company to help your nonprofit strengthen its Diversity, Equity, and Inclusion efforts in 2024, with a focus on developing systems of accountability. We’re also wrapping up our mini-series with Little Green Light about how to retain your donors after Giving Tuesday. In this episode, we mention …
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