))
Step into the world of sneakers with host Matt Frates. Each week, we unravel the unique stories behind the sneakers and the culture. From iconic designs to influential figures, discover fresh perspectives and in-depth discussions on the sneakers that shape our world. If you live for sneaker talk and crave insightful takes, this is your go-to podcast. This podcast is brought to you by the Matty Ice Media Network. Presented by the Matty Ice Media Network. Matty Ice Media Network: https://www.m ...
…
continue reading
Variety is the spice of life they say, and this podcast is no exception. Fresh off singular topic podcasts, host Matt "Matty Ice" Frates, CEO of the Matty Ice Media Network, is creating an amalgam of multiple worlds. From sports, to sneakers, to politics, no topic is out of bounds. Bringing his signature authenticity to the game, Matt will be drippin', sometimes trippin', and always spillin' the truth. New content released every Friday.
…
continue reading
With all the hype buzzing about the return of sneakers and sneaker hype, it's a good time to look at what defines the economy of sneakers. Is it just buzz around a release or two? Or is it more? Matt checks in. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker sto…
…
continue reading
1
(Unintentional) Gatekeeping in Sneakers
14:36
14:36
Afspil senere
Afspil senere
Lister
Like
Liked
14:36
Sneakers is an expensive hobby with a large culture. There is a LOT to learn as you navigate. That knowledge can be a barrier to entry, and at times might be seen at gatekeeping. Matt talks through how he might be able to help. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give…
…
continue reading
The Jordan releases in 2025 have been hot, heavy, and steeping in history. On the surface it appears we are all getting what we want, but underneath the hood it seems much more intentional. Are we being conditioned into copping out of FOMO? Matt weighs in. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episode…
…
continue reading
1
Restoring "The Feeling" in Sneakers
15:30
15:30
Afspil senere
Afspil senere
Lister
Like
Liked
15:30
It's no surprise that 2025 in sneakers has started out hot. Between limited stock and fighting at releases, the question has popped up all over of "has the feeling been restored in sneakers?". Matt gets on his soap box to talk about what the feeling is to him and how we can bring it back. --- Like what you hear? Help this content grow: https://ko-f…
…
continue reading
Stories in the sneaker news about violence at sneaker releases, Joe Freshgoods creating good will, and Yeezy going up in flames (again). Matt breaks it down. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker stories or opinions to be highlighted on a future episod…
…
continue reading
1
Sneakers That Haven't Aged Well in 2025
23:10
23:10
Afspil senere
Afspil senere
Lister
Like
Liked
23:10
In sneaker culture, there are colorways and silhouettes that are universally beloved. Lately Matt has been wondering if all of them still hit the same in 2025? To find out, he asked YOU what you thought. Tap in to find out what the people had to say. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes ever…
…
continue reading
After a back and forth with a listener of the pod, Matt dives into some recent examples of exclusivity and hype. The question is, does this symbolize a rise in sneaker hype? --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker stories or opinions to be highlighted on…
…
continue reading
1
Leaders in Sneaker Culture (with DeVante Mack of The Mackism Effect)
52:21
52:21
Afspil senere
Afspil senere
Lister
Like
Liked
52:21
The topic of representation and leadership in sneakers has been rampant. Matt invites DeVante to talk this through. Who are leaders in sneakers to you? Support DeVante on Instagram: https://www.instagram.com/realmackism/ Listen to the Mackism Effect: https://creators.spotify.com/pod/show/divergent-being Support Divergent Being on YouTube: https://w…
…
continue reading
Sneaker culture has changed fundamentally over the years, like many cultures do. How is the big question? Matt gives you five observations he has made. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-…
…
continue reading
With the turnover into a new year, many make New Year's resolutions. After the success of last year's episode, Matt is back with five sneaker resolutions he is looking to uphold in 2025. What are some of yours? --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker sto…
…
continue reading
1
Matt's 2025 Sneakers (and Content) Outlook
17:22
17:22
Afspil senere
Afspil senere
Lister
Like
Liked
17:22
The new year has turned over and 2025 promises to be great! Matt breaks down the prosperous year that was 2024 and looks ahead to what 2025 has in store for both sneakers and the podcast. Happy New Year everyone! --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker s…
…
continue reading
1
2024 (Subjective) Sneaker of the Year
23:15
23:15
Afspil senere
Afspil senere
Lister
Like
Liked
23:15
At the end of each. year, sneaker culture debates on what the sneaker of the year is. While it's all completely subjective, Matt gives some of his favorites in a decent year for sneakers. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker stories or opinions to be …
…
continue reading
1
Nike Fumbling the Black Cement Jordan 3
18:00
18:00
Afspil senere
Afspil senere
Lister
Like
Liked
18:00
The Black Cement Jordan 3 is high regarded as one of the best Air Jordans of all-time. The release of the 2024 retro has been nothing short of controversial. The stories of lacking quality and inconsistency beg the question of whether sneaker lovers should voice with their wallets more loudly going forward. Matt checks in with his thoughts. --- Lik…
…
continue reading
1
StockX and the Ideals of Authenticity
16:55
16:55
Afspil senere
Afspil senere
Lister
Like
Liked
16:55
StockX is facing significant challenges as it grapples with its ability to authenticate sneakers, raising serious concerns about the integrity of the resale market. Matt gets into the implications of StockX's admission that it cannot guarantee the authenticity of the shoes it sells, especially in light of the lawsuit from Nike. --- Like what you he…
…
continue reading
DJ Clark Kent, sneaker icon, passed away at the age of 58. He was a true sneaker icon. Matt briefly goes into his legacy, and how he will be remembered by sneaker culture. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sneaker stories or opinions to be highlighted on a…
…
continue reading
1
Embracing Your Purpose (with Chris Chase from WearTesters)
1:10:09
1:10:09
Afspil senere
Afspil senere
Lister
Like
Liked
1:10:09
Matt sits down with Chris Chase, the main personality of WearTesters. While both love sneakers, this chat goes down the rabbit holes of life and nerdom. Even if you come as a sneaker lover, this conversation will leave you feeling good. --- Subscribe to WearTesters on YouTube - https://www.youtube.com/@WearTesters Subscribe to Some of My Favorite T…
…
continue reading
Co.JP, or Concept Japan, has played a pivotal role in shaping international sneaker culture over the last two decades, a fact that many sneaker enthusiasts may overlook today. Host Matt dives into the history and significance of Co.JP, highlighting how its exclusivity and innovative designs contributed to the global sneaker phenomenon. --- Like wha…
…
continue reading
1
Nigo x Nike: Does This Collab Matter in 2024?
15:40
15:40
Afspil senere
Afspil senere
Lister
Like
Liked
15:40
Nigo's recent collaboration with Nike raises the question of its significance in 2024 sneaker culture. Host Matt delves into the impact of Nigo, a pivotal figure in streetwear and sneaker history, and discusses whether his influence still resonates with today's audience. --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwear…
…
continue reading
1
Frank Cooke and Tom Sachs Return to Nike
17:45
17:45
Afspil senere
Afspil senere
Lister
Like
Liked
17:45
Nike is making significant changes in leadership and strategy, aiming to reshape its image and reconnect with sneaker culture. Host Matt Frates discusses the recent appointment of new CEO Elliot Hill and the return of influential figures like Frank Cook and Tom Sachs, highlighting their potential impact on the brand's creative direction. --- Like w…
…
continue reading
1
Nike's CEO Shakeup: What It Means for Sneaker Culture
20:55
20:55
Afspil senere
Afspil senere
Lister
Like
Liked
20:55
John Donahoe, former CEO of Nike, resigned last week with Elliott Hill to take over. Nike has been seen an uncool brand over the last year, but will this change in CEO get that back to their perceived legendary status? --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New episodes every Friday. Call and give your sne…
…
continue reading
Complex dropped their Sneaker Collaborator Power Rankings and Patta came in at 20th. To celebrate 20 years in business, Patta and Nike re-released the famous Air Max 1 "Chlorophyll", which sold out instantly. Did Complex undersell Patta's place in the culture? --- Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod New epi…
…
continue reading
StockX recently announced their intentions to partner with Walmart; bringing shoes from StockX to brick and mortar Walmart stores. While brand expansion is what StockX is looking for, is Walmart really the proper consumer base for them to achieve it? Matt gives his thoughts. --- Like what you hear? Help this content grow: https://ko-fi.com/firefoot…
…
continue reading
Anyone who is a part of sneaker culture knows there are certain behaviors that have become norms. We almost feel obligated to live the culture the same way as everyone else. After personally breaking one of these norms, Matt dives into his experience and some of the norms we've all accepted. --- Like what you hear? Help this content grow: https://k…
…
continue reading
1
A Ma Maniere and Sneaker Subscriptions
17:31
17:31
Afspil senere
Afspil senere
Lister
Like
Liked
17:31
A Ma Maniere cemented their legacy as one of the most popular collaborators in the game with the news of their "While You Were Sleeping" collection; a collection of six silhouettes. Is Nike trying to tell us something with this? Rumor has it that Nike, trying desperately to gain back the sneaker consumer, is toying around with a sneaker subscriptio…
…
continue reading
1
Nigel Sylvester and the Jordan 4 RM
17:20
17:20
Afspil senere
Afspil senere
Lister
Like
Liked
17:20
Nike recently released a remixed version of the classic Jordan 4 called, the Jordan 4 RM. The first colorway, associated with famed BMX star Nigel Sylvester, has been a massive hit. The real question comes down to the place this shoe has in the future of the culture? Has Nike missed an opportunity to blend both old and new here? Matt discusses. ---…
…
continue reading
