Leading Authority offentlig
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If you’re ready to stop being the industry’s best-kept secret, The Authority Builder Podcast is for you. Hosted by Charlotte Ellis Maldari, founder of Kaffeen, this show is packed with client-attracting strategies for service-based business owners who want to lead with expertise and grow with ease. Whether you’re refining your message, launching a lead magnet, or finally writing that book—this podcast will help you turn your brilliance into booked-out business, one smart move at a time.
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Question and Answer sessions with leading Authorities in health, business and relationships to help service based professional entrepreneurs achieve peak performance in biz and in life. Authority is a word that has many connotations. For this reason Authority in this context is defined as an expert + influencer= Authority. Someone who has expert knowledge on a particular subject AND has the characteristics to influence others. Host Dr Scott Vatcher questions Authority figures to help entrepr ...
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Send us a text Do you feel like you’re constantly “pedalling with one foot”—putting in the work, creating beautiful content, and building a talented team, but the clients you truly want just aren’t showing up? You’re not alone. In this episode, Charlotte speaks directly to the quiet visionaries: creative agency founders who feel stuck on the outsid…
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Send us a text 👀 Get your LinkedIn Profile Power-Up: A personal review, 7-page report, done-for-you copy, and video breakdown delivered in 7 days — so your LinkedIn profile finally works as hard as you do. → https://kaffeen.thrivecart.com/powerup/ Your LinkedIn profile shouldn’t read like a CV — especially if you run your own business. In this epis…
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Send us a text In this episode, I chat with the incredible Phoebe Dodds—a strategist, writer, and founder of Buro155 and Social Capital. Phoebe shares her journey of balancing multiple businesses across Europe and her insights into building and maintaining a consistent sales pipeline, especially during challenging times. From organic growth and str…
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Send us a text >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << P.S. Whenever you’re ready, here are four ways I can help you attract more …
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Send us a text Ever feel like you’ve tried everything to attract clients—and nothing consistently sticks? This episode is your reality check (and relief). Charlotte unpacks why most lead gen strategies don’t work and why a simpler, more sustainable approach delivers results without draining your energy. In this episode, we cover: •Why visibility ≠ …
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Send us a text Automation gets a bad rap—and frankly, it’s not fair. In this episode, Charlotte breaks down why the tool itself isn’t the problem… it’s how people use it. If you’ve ever felt torn between “doing it all manually” or sounding like a bot, this is your wake-up call to stop choosing between authentic and efficient—because you can (and sh…
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Send us a text It’s not the price of tools or courses that holds most creative businesses back—it’s the hidden cost of not doing marketing at all. In this wake-up-call episode, Charlotte breaks down the real toll of ignoring lead gen: on your confidence, time, money, and mental bandwidth. In this episode, we cover: •Why “busy now” ≠ “booked later” …
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Send us a text If you’ve ever thought, “I should be further along by now”—this one’s for you. In this episode, we bust the myth that you’re behind and explore the powerful shift that happens when you decide you’re ready. It’s not about perfection. It’s about momentum. Charlotte shares why feeling “stuck” is often just the final stage before a break…
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Send us a text In this episode of Kaffeen Espresso, we’re joined by Jonathan Baker, head of the M&A practice at Punctuation and a former craft brewery owner. Jonathan shares invaluable insights on firm valuation, the emotional complexities of the M&A process, and why deal terms often matter more than valuation. As an expert in helping small- to mid…
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Send us a text I’ve got something a little different for you this week! 🎧 I was recently a guest on The Startup Support Surgery podcast, hosted by the brilliant Dr. Jo Watkins. While her podcast primarily speaks to GPs and medics exploring entrepreneurship, this episode dives into so much more—and I think you’ll find it incredibly valuable, no matt…
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Send us a text In this episode of Kaffeen Espresso, I sit down with my former colleague and strategic powerhouse, Laura Pearlstein Mills—founder of Cider. With over 15 years of brand strategy experience spanning luxury fashion, FMCG, logistics, and tech, Laura shares insights into the power of purpose-driven branding, her experience on the prestigi…
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Send us a text Think LinkedIn is just for job seekers? Think again. In this episode, I uncover a massively underused LinkedIn strategy that can generate leads for coaches, consultants, solopreneurs, and online businesses—without needing to post daily or fight the algorithm. 🔹 Why most people use LinkedIn wrong 🔹 The hidden lead generation strategy …
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Send us a text In this episode I'm sharing with you an audio version of a recent live training that I did for my email list. I'm really conscious that a lot of people who listen to the podcast on on the email list and haven't had a chance to come along and join us. So sharing this recording here hoping you find value in it. If you want to take adva…
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Send us a text Episode Summary: In this episode of Kaffeen Espresso, Charlotte shares an exclusive strategy previously reserved for her high-tier clients: the 30-Minute Marketing Ritual. Learn how to generate impactful content consistently without falling into the trap of perfectionism or burnout. Whether you’re looking to create emails, LinkedIn n…
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Send us a text Welcome back to Kaffeen Espresso! This episode is a special replay of our live training held on Thursday, 14th November 2024. If you’re ready to transform your approach to LinkedIn and learn how to get leads without relying on content or ads, this session is packed with practical, actionable insights. Key Links and Deadlines: • Watch…
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Send us a text In this episode, we’re joined by Alex M.H. Smith, founder of Basic Arts, who shares his unconventional path to establishing authority in his field. Alex has used his book, No Bullsh*t Strategy, as a key part of his new business strategy, giving him a strong platform to reach clients and engage them in fresh ways. I came across Alex w…
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Send us a text Wouldn’t connecting with people already interested in your industry would be great? This episode introduces a powerful and underused LinkedIn lead-generation strategy: using competitors and advocates to expand your audience. By leveraging connections from competitors or supporters, you can reach an audience already primed for your se…
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Send us a text In today’s global business landscape, you don’t have to limit yourself to finding clients in your local area. In this episode, we dive into a powerful strategy for expanding your market reach on LinkedIn: using geographical filters. Whether you’re a coach or a creative business owner, LinkedIn Sales Navigator makes it simple to conne…
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Send us a text In today’s episode of the Kaffeen Espresso podcast, Charlotte Ellis Maldari welcomes back Eman Ismail, email strategist and founder of Eman Copy Co. They discuss how businesses can navigate the changing landscape in 2024 and why email marketing is more important than ever. Top 5 Takeaways: 1.Consistency is key: Send at least one emai…
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Send us a text 🎧 Unlocking LinkedIn: How to Find Your Ideal Clients Without Posting Content or Ads In this episode, we explore how to leverage LinkedIn Sales Navigator to find your ideal clients without having to create content or run ads. This approach is especially powerful for solopreneurs and small creative businesses that don’t have time or bu…
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Send us a text In this episode, I share the nine essential tools that have made a significant difference in boosting new business efficiency at Kaffeen. As the landscape continues to evolve, so too do the tools we use to streamline our processes, generate quality leads, and drive growth. Whether you’re in a creative agency or any other business loo…
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Send us a text We're thrilled to bring you one another of our most loved episodes! Joined by Tom Hardy, the founder and creative director at Manifesto Studios. Manifesto, at nine years old, is a Brand & Communications Accelerator, a consultancy and design studio specializing in working with challenger brands. Their impressive clients include Samsun…
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Send us a text Welcome to part 2 of one of my most loved episodes to record to date. Tune in to hear Deborah Dawton and I discuss how design business leaders can bridge the gap between agency - client, and the importance of proving ROI as a powerful tool in business development. We also dive into the evolving landscape of design, unpack what the fu…
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Send us a text A top-rated episode from 2021 that I still get messages about from listeners to this day! Jason Gibb, the co-founder of Bread & Jam and I discuss what food and drink brands need at various stages of growth, why many brands fail within the first year, and how agencies can connect with clients through Bread & Jam Workshops, available f…
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Send us a text I'm excited to re-release one of my personal favorite episodes to record, presented as part 1 of a special two-part series inside the Kaffeen Espresso Greatest Hits. In this episode, Deborah Dawton, Chief Executive at the DBA, joins me to delve into the most common challenges to agency growth and how to navigate the business side of …
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Send us a text We're excited to republish one of our favourite episodes on the Kaffeen Espresso podcast. In this episode, Ben Vear, Commercial Director at Minor Figures discusses the nuances of ambiguous creative assets, the challenges of rapid global scaling, and the journey to becoming a carbon-neutral brand. Tune in for valuable insights into ho…
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Unlock the secrets of genuine influence and effective communication with our special guest, Martin Harvey. In this episode, Martin demystifies the notion of influence, proving it's not about manipulation but about understanding and empathy. Curious about how being intelligent and kind can sometimes limit your effectiveness? Martin shares strategies…
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Send us a text Win Clients Consistently summer sale is here! Head to www.kaffeen.club/wcc for £500 off the usual price between 8th - 16th August 2024 >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE << >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New …
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Send us a text This top-rated episode resonated with so many listeners, we're thrilled to share it again and reach as many people as possible. Currently overseeing the portfolio at Organix Brands, Anna has an impressive background working with household names such as Twinings, Ovaltine, Billington’s sugar, Allinson flour, Silver Spoon, Barclays, Ba…
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Send us a text Many of my brand agency coaching clients aspire to collaborate with the next big tech ‘unicorn’ but struggle with breaking into that space. This is why I was particularly excited to chat with Natasha Lytton, the Head of Brand and Marketing at Seedcamp, Europe’s leading seed fund. Seedcamp has provided initial funding to over 360 star…
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Send us a text In this episode we're joined by a former client of Kaffeen and marketing expert, Hunter Ruthven. Hunter is a former business journalist who created and led a number of B2B media titles designed to support small and medium-sized business leaders tackle the key challenges of the day. He then spent six years at Be the Business, a charit…
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Discover how aligning your work with passion can lead to a more fulfilling life, as we sit down with Dr. Rob Sinnott, a seasoned health professional and author. Through insightful anecdotes and personal experiences, Dr. Sinnott shares his philosophy on meaningful contributions to society and the importance of leaving a lasting legacy. We discuss th…
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Send us a text In this brief episode, I want to share some insights from a recent conversation I had about current market conditions and some of the key factors that are contributing to some businesses doing well right now, while others are struggling. I highlight the importance of visibility and having a clear stance on issues and how these traits…
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What if I told you that achieving financial independence is not just a pipe dream but a reality you can accomplish twice before 40? Join me, Scott Vatcher, as I sit down with Chris Mills, a financial wizard who has done precisely that. Chris, who proudly wears the badge of an anti-financial advisor, debunks the myths surrounding traditional financi…
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Send us a text In this episode, we delve into effective strategies for breaking the ice with potential clients on LinkedIn, sharing insights into automating lead generation while maintaining genuine connections. We discuss the importance of understanding the LinkedIn landscape, finding the right people, and using LinkedIn Sales Navigator to streaml…
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Have you ever wondered how subconscious conditioning shapes your reality? Join us in this enlightening episode of "Questioning Authority" as we chat with Vic Manzo Jr., an expert in quantum physics, consciousness, and neuroscience. Vic shares insights from his book "Decoding the Matrix" and explains how understanding these hidden patterns can help …
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What happens when a catastrophic car accident shatters your life and leaves you temporarily dead? Join us on Questioning Authority as Dr. Jeff Norman shares his gripping journey from the brink of death to battling kidney failure and enduring years of dialysis. Through this harrowing experience, Dr. Norman faced severe burnout, leading to an emotion…
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Send us a text In this episode we'll discuss strategies for creative agencies and businesses to identify their unique differentiators without being excessively niche, which can limit growth and adaptability. Drawing on experience and insights from 17+ years in the industry, we'll discuss a more automated, but genuine, lead-generation process that p…
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Unlock the secrets to transforming your chiropractic practice with marketing guru Christine Zapata on this episode of the Questioning Authority podcast! Christine unveils the actionable insights from her book, "Book Yourself Solid for Chiropractors," and teaches you how to build powerful connections with potential clients. Say goodbye to the discom…
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Send us a text In this episode, we dive into what makes a bespoke new business strategy truly effective. Building on previous discussions about the critical marketing currencies of attention and memorability, exploring the often-overlooked aspect of client attraction strategy. In This Episode, You Will Learn: How to determine the best strategies fo…
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Ever wondered how to build a rockstar team that propels your business to exponential growth? Tune in as we chat with Jake Hansen, who discusses his approach to team building. Jake insists on hiring based on individual strengths and passions, steering away from traditional role definitions. By aligning each team member's personal vision and goals wi…
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Ever wondered how you can transform your life with intentionality and sustainable inspiration? Join us with Joel Lindeman, the brilliant author of "Purposely Positive," as he reveals the essence of living a purposeful life. Joel unpacks the critical differences between fleeting motivation and lasting inspiration, showing us how to craft a life fill…
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Send us a text In this episode, I delve into the importance of maintaining long-term memorability for creative agencies. I emphasize the need for genuine and strategic client engagement beyond just capturing initial attention. With insights into trend-hopping pitfalls, the significance of authenticity, and the power of storytelling, I advise on how…
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