Welcome to the Grow a FanBase podcast. I am your host, Will Hardison. I invite you to come along with me as we learn from creators, founders, CEO’s, musicians, athletes and everyone else in between on how they grew their own FanBase. Full disclaimer - not all definitions of success are the same. Some of my guests might be household names while others might be someone you’ve never heard of. Regardless, each of them get up every day and put in the work needed to continue to move their story fo ...
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Keegan Guizard - Executive Director - College Skateboarding Educational Foundation
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Today’s episode is with Keegan Guizard, the Executive Director of the College Skateboarding Educational Foundation. A non profit giving college scholarships to skateboarders. We all know college isn’t cheap these days and Keegan is out to help students who skate with good grades, are involved in their community, who need financial assistance for co…
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Brandon Cobb - International Award Winning DJ and professional smiler
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Brand Cobb is an international award-winning DJ who climbed the ladder at Carnival Cruise line before covid. Now he’s a site manager at Tidal Wave Auto Spa in Wilmington, North Carolina. Brandon spends most of his days bringing smiles to faces both young and old. My two kids love Brandon and until he sat down at my kitchen table, I had no idea abou…
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Maurice Mangum - Singer Songwriter who has opened for John Mayer, Maroon 5, Sister Hazel and more!
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This episode hits completely different than the previous 8. It’s probably one of the most encouraging conversations I’ve had throughout my entire life. I have Maurice Mangum on today’s episode. Maurice is a singer / songwriter originally from North Carolina but now lives in Tallahasse Florida. He’s been performing since he was 14 years old and has …
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The Playbook - My Story Part 1 - how I flipped a $250 pair of shoes for $750 when I was 13.
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They Playbook will drop every other week and will cover my story, business and marketing strategy, lessons learned, and tips on how to grow your own FanBase. It's unscripted and unrehearsed but I'm hopeful that the real and raw information will help you grow your own FanBase or that it gives you the confidence and encouragement to get off the bench…
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Page Fehling - 15+ years in TV now Author, Speaker, and Emcee
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With more than 25 years of experience in broadcast journalism and professional development training, and almost 6'0" of height, Page Fehling sets the bar high both literally and figuratively when it comes to extraordinary communication. Page and I go way back - in fact, she's the only person to ever call me out on TV for stealing (which I had no id…
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Nick Engvall - 500,000 podcast downloads and the king of content strategy
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Today’s guest is a legend. Nick Engvall is on the show. It would be easier to list the things Nick hasn’t done than the things he has. Nick has laid the foundation for content at multiple organizations such as NiceKicks.com, Sole Collector, Finish Line, Complex and StockX. He’s the host of his own podcast, Sneaker History that has over 500,000 down…
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Drew Hammell - 160K instagram followers that all got deleted
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Drew Hammell is the man behind the legendary instagram account "Nikestories". For over 7 years he took sneaker fans back in time to a world full of Eastbay magazines and original Air Jordans. Through hard work, Drew was able to grow his account to close to 160,000 followers, which included celebrities like Justin Timberlake, Andre Agassi, Virgil Ab…
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UNCHAiNED - the radio's next big band!
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I sit down with 5 of the 6 members of the band UNCHAiNED based out of Springfield, Illinois. “Unchained is on the right track to hit the "toppermost of the poppermost.” What? That’s how the Illinois Times, alternative weekly in Illinois’ state capital, announced that their readership had voted UNCHAiNED as “Best Original Band” in Abe Lincoln’s home…
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Kyle Lacy - CMO Jellyfish, Three time author, 42K linkedIN followers, 34K on twitter
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Kyle and I have been friends for 20 years. If there's anyone who knows what it takes to grow a FanBase, it's Kyle. He's scaled multiple companies while leading the marketing team, written three books, awarded Indiana's 40 under 40 at the age of 24, has 42,000 LinkedIN followers and 34,000 on twitter. Kyle talks about what it means to stay disciplin…
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Seth Crossno - the man behind ITB Insider and Fyre Fest Legend
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If you live in or around Raleigh, NC chances are great that you follow "William Needham Finley IV" to catch up on all things "Inside the Beltline". What started as a fun email exchange turned into a full time business for Seth over the years. His account exploded when he found himself stranded on an Island in the middle of the largest musical festi…
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Jake Fehling - CMO Movement Mortgage + Carolina Panther's Hype Man
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Jake Fehling leads the marketing team at Movement Mortgage (top 10 lender in the country) out of Charlotte, North Carolina. Movement is known for their philanthropy efforts as they give most of their profits away to go back into the local community - in a two year span they gave away $300 million. When Jake's not leading the Movement team, joining …
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Unboxing 1.3 million YouTube subscribers with Jacques Slade
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My first guest is YouTube sneaker unboxing king, Jacques Slade. Learn how Jacques turned an unfortunate job loss into an opportunity to create one of the most influential and popular YouTube channels focused on sneakers and golf. We'll cover how he got started, what an average day / week looks like, how he makes a living, and advice for those looki…
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